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Pitching With Passion, Make Your Startup Stand Out

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Slides I created for a seminar on delivering a startup pitch I gave at Samurai Startup Island in Tokyo, October 14, 2015. Want to wow VCs and future talent? These slides will help entrepreneurs and business leaders pitch their brilliant ideas clearly, persuasively, and with the passion that investors look for in a founder.

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Pitching With Passion, Make Your Startup Stand Out

  1. 1. Darren Menabney @ Samurai Startup Island Tokyo 10.14.2015 Pitching With Passion Pitching Perfectly Session 2
  2. 2. So you’ve created an amazing, exciting Pitch Deck... 2
  3. 3. CEO? CTO?
 CMO? CFO? 3 Who should give the pitch?
  4. 4. Whoever… 1. Can communicate clearly 2. Knows the business 3. Can handle questions 4. Is a Founder 4 Who should give the pitch?
  5. 5. A great deck can be ruined by a bad presenter 5 Remember…
  6. 6. 6 Ability, not ego or job title, should help determine who makes the pitch
  7. 7. #1 and #3 can be learned! 1. Can communicate clearly 2. Knows the business 3. Can handle questions 4. Is a Founder 7 The Good News?
  8. 8. What Does a VC Look For in a Founder? 1.Integrity 2.Passion 3.Experience 4.Knowledge 5.Skill 6.Leadership 7.Commitment 8.Vision 9.Realism 10.Coachability https://www.ted.com/talks/david_s_rose_on_pitching_to_vcs?language=en David Rose, “How to Pitch to a VC” 8 2.Passion 10.Coachability
  9. 9. Pas Enth Ene 9
  10. 10. YOU add value to the pitch 10
  11. 11. YOU are why you don’t just email the deck 11
  12. 12. YOU are part of the story you’re selling to your future investors and partners 12
  13. 13. Connect with the audience 13
  14. 14. The audience is your ally 14
  15. 15. They’re here to engage with you 15
  16. 16. Your confidence... Audience’s confidence in you 16
  17. 17. DARREN MENABNEY -2011, Toronto BSc Astrophysics, U of T Government of Canada Revenue, Industry, Foreign Affairs, Defence 2011+, Tokyo MBA, GLOBIS University Global HR, Ricoh Co. Ltd. Part-time Faculty, GLOBIS University 17
  18. 18. © Javier Montano / TEDxKyotoUniversity 18 Judging pitches Attending a LOT of pitch contests Writing & delivering pitches Coaching startups Teaching entrepreneurs at MBA program Public speaking
  19. 19. Create a Mood + Body Language + Voice Control Impact & Success! 19
  20. 20. 20 1. Body Language 20
  21. 21. 30 seconds! How much time you have to give a good impression to the audience 21
  22. 22. Posture Head up! Shoulders straight! Face the audience! 22
  23. 23. Stance Hands at sides when not speaking… Keep hands moving in “power zone” Between waist and shoulders Feet slightly apart 23
  24. 24. Always talk to your audience 24
  25. 25. Never just read every single word on the slide, because the audience can probably read faster than you can talk, and it doesn’t add any additional value, and it may be written in really small font, like 12 point, so it’s actually pretty hard for people to read it, blah-blah-blah… 25
  26. 26. No barriers! 26
  27. 27. Talk with your hands 27
  28. 28. Motion attracts interest 28 Movement projects energy
  29. 29. Walk around 29
  30. 30. Eye contact... Where? For how long? Culture? 30
  31. 31. SMILE! 31
  32. 32. 32 2. Voice Control
  33. 33. Show energy, passion and enthusiasm 33
  34. 34. Direct your voice and energy OUTWARD 34
  35. 35. Strong voice, but not shouting 35
  36. 36. Vary your Tempo Pitch Tone To create emphasis 36
  37. 37. Create Drama Energy Tension & Resolution 37
  38. 38. Fascinate Them! 38
  39. 39. Plain speech is best previously before approximately about various many 39
  40. 40. 3. Opening Your Pitch 40
  41. 41. “Hello!” What’s the first thing you should say when you begin your pitch? 41
  42. 42. Things to never say when you begin your pitch… “Haha, I’m so nervous…” “I’m really sleepy / hungover / jetlagged…” “Sorry, I didn’t have much time to prepare for this pitch.” “Sorry the writing on my slides is so small, I hope you can read it.” 42
  43. 43. Avoid “Sorry” Project confidence & competence 43
  44. 44. “Thank you for your warm welcome.” “It's great to be here today.” 44
  45. 45. “I'm really excited to be here today.” “Thanks for taking the time to be here.” 45
  46. 46. Company name (and say it) Company Logo (a nice one!) A short, memorable sentence describing why you exist Title Page with Company’s Purpose 46
  47. 47. Elevator Pitch 47 “We solve [problem] by providing [advantage], to help [target] accomplish [target’s goal]. We make money by charging [customers] to get [benefit]. Follow the 500 Startups Formula
  48. 48. Start off with… A story An amazing or surprising fact A challenge to the audience A simple greeting 48
  49. 49. Humor? Telling a joke? 49
  50. 50. 4. Good Idea? Bad Idea? 50
  51. 51. Think carefully about 1) Product Demos 2) Videos 51
  52. 52. Product Demo? Pros = It might work Cons = It might not work 52
  53. 53. Showing a Video? Don’t let the video speak for you Your pitch time is limited VCs don’t invest in marketing videos 53
  54. 54. 5. Closing Your Pitch 54
  55. 55. Summary 55 May stay up on screen during Q&A for 5+ minutes, take advantage of that! Company Logo 3 - 4 key takeaways for audience Contact details
  56. 56. “Thanks for your time.” “I really appreciate this opportunity” “Thanks for your kind attention.” “That wraps-up/concludes my pitch.” 56
  57. 57. “Now I'd be happy to take your questions.” VS “Does anyone have any questions?” 57
  58. 58. START your pitch positively 58 END your pitch positively
  59. 59. 59 VCs want to invest in people, show them you are a good investment
  60. 60. Next Time…Oct. 29 Preparation, Confidence and Dealing with Tough Questions Preparing to Pitch How to Build Your Confidence Q&A Time - Answering Difficult Questions 60
  61. 61. APPENDIX 61
  62. 62. Some Must Reads on Storytelling, Presentations, and Public Speaking 62 Presentation Zen Presentation Zen Design by Garr Reynolds Talk Like TED by Carmine Gallo resonate by Nancy Duarte Confessions of a Public Speaker by Scott Berkun

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