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Unit-III [History of Radio Broadcasting in India] ,[object Object],[object Object],[object Object]
3 . All India Radio—Organizational structure, functions of different divisions and Departments/units; News Service Division of AIR. 4. Objectives of broadcast—Information, Education & Entertainment  .
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object]
Radio as a medium of Mass Communication ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
  Disadvantages of Radio ,[object Object],[object Object],[object Object],[object Object]
Difference B/W AIR & Pvt. Radio ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Broadcast on All India Radio by individuals will not permit (AIR code) ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10.       Appeal for funds except for the Prime Minister’s National Relief Fund, at a time of External Emergency or if the Country is faced with a natural calamity such a floods, earthquake or cyclone.  11.     Direct publicity for or on behalf of an individual or organization which is likely to benefit only that individual or organization.  12.     Trade names in broadcasts which amount to advertising directly (except in Commercial Services).
[object Object],[object Object],[object Object]
What is AIR ,[object Object]
Difference B/W AIR & Pvt. Radio ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CODE OF CONDUCT FOR TELEVISION/RADIO BROADCASTS IN  CONNECTION WITH ELECTIONS   ,[object Object],[object Object],[object Object]
Don'ts of AIR during elections   ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
5.    Procedures:  ,[object Object],[object Object],[object Object]

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  • 2. 3 . All India Radio—Organizational structure, functions of different divisions and Departments/units; News Service Division of AIR. 4. Objectives of broadcast—Information, Education & Entertainment .
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  • 12. 10.      Appeal for funds except for the Prime Minister’s National Relief Fund, at a time of External Emergency or if the Country is faced with a natural calamity such a floods, earthquake or cyclone. 11.     Direct publicity for or on behalf of an individual or organization which is likely to benefit only that individual or organization. 12.     Trade names in broadcasts which amount to advertising directly (except in Commercial Services).
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