1.
Social Media
Strategy
For Mind empowered
BY NAVEEN S

2.
TARGET AUDIENCE

3.
TARGET AUDIENCE
Age Category
35-44
45-54
25-34
Audience
Women
Youth
Students
Graduates
Location
Kochi(Online & offline)
Kerala (Online)
India (Online)
English
Malayalam,Hindi

4.
Social Media Platform
The most commonly using
Social media platforms in India
—> Instagram ( 76.50% )
—> Facebook ( 74.70% )

5.
Instagram Usage
(age based)
25 - 34
(F - 15.1% & M - 16.4% )
18 - 24
(F - 13.7% & M - 16.4% )
35 - 44
(F - 8.6% & M - 7.5% )

6.
STRATEGIES
● Upload post in Instagram about events date and location
● Create short videos and post it in Instagram and Facebook.
● Conduct talks in schools and upload its photos in Instagram
and Facebook.
● Use email marketing technique.
● Conduct Street Play.

7.
Create animation
videos and post
it on social
media.

8.
THANK YOU…