1. Step by Step Guide to
Starting a New
Want to blog but don't know where to start?
Here's a basic guide to blogging
Rajasekar KS
Https://twitter.com/ContentTribe
3. Begin a new hobby
Add to your regular earnings
Keen to share your expertise in some area
Plan to quit your daytime job soon
Build authority as a subject matter expert
Connect and network with a community
4. How much time
do you have for
blogging?
Warning! There’s going to be a fair bit
of hard work
6. How to choose a theme to blog
How to promote your blog
Which platform to use – blogger, wordpress,
typepad
Which social media to deploy
What do your readers want
How to use Google Analytics
9. Are you…
a gardening enthusiast
a stamp collector
a techie
an astrology buff
a basketball player
an environmentalist
someone who has a lot of stories to say
a bike or car crazy guy?
12. Google to find out what people are looking
for around your chosen subject
Identify a few topics to start
Plan what readers want after each topic
Build content for each step of the reader's
interest
14. Smart internet marketing is about choosing a
name that’s familiar (I mean a word already top
of mind)
Keep it small and memorable (makes it easy to
remember and type)
The best keyword for your blog should form part
of your domain name
shopping.com. gadgetgifts.com,
horoscopes.com, technews.com,
guitarlessons.com
17. Choose a good registrar
www.godaddy.com
www.namecheap.com
www.name.com
Book domain name for 5 to 10 years
(This is a good indication of your long term
plans)
19. Wordpress, blogger, typepad, moveable type are
popular blogging platforms
Blogger’s drag and drop is easier for those who
don’t know even a bit of html
and don’t want to learn basic code
The rest need a bit of learning
25. Choose the most important keyword phrases
for your blog and write the title
The title is very important as it informs readers
and search engines what the blog is about
26. CNN.com - Breaking News, U.S., World, Weather,
Entertainment ...
Gift Ideas: Christmas Gifts, Gift Baskets, Gift
Cards, Wedding Gifts
See how clearly they indicate what the site is
about
27. How to write a
Search Engine
Friendly Description
28. When you search, the first line you see
on Google is the title
Shoes, Clothing, and More | Zappos.com
www.zappos.com/
Free shipping BOTH ways on shoes, clothing, and more! 365-day return
policy, over 1000 brands, 24/7 friendly customer service. 1-800-927-
7671.
Women's Shoes - Men's Shoes - Bags & Handbags - Kids' Shoes
The next two lines the description
29. Readers tend to read the title
and description…
before deciding to proceed
to the site
30. Walmart: Shop Walmart Online for Low Prices on
Top Brands in Computers, TVs, Toys, GPS, Video
Games, DVDs, Music, Apparel, Housewares, iPod,
Photo, Grocery, ...
Amazon.com: Online retailer of books, video
games, toys, music, and video recordings.
Region 1 DVDs and prices in US dollars.
JC Penney: Provides a variety of apparel for the
whole family, jewelry, housewares and home
decor, and shoes. Includes a gift registry,
employment and credit card ...
33. Keyword rich and less
competition
Kick butt headlines that may
not have the exact keywords
targeted
34. Use Google Keyword tool to
find the relevant keywords
Look for longer keywords that have decent
number of searches and less competition
https://adwords.google.com/o/KeywordTool
35. Ready to BLOG?
Share your feedback
Send a quick question to
rajasekar (DOT) india (AT) yahoo (DOT) com
Or follow me here
https://www.twitter.com/ContentTribe
www.PositiveMantra.com