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4 Biggest Challenges for Creative Teams

https://www.wrike.com/blog - We surveyed creative teams to discover their biggest challenges and bottlenecks, from conception to completion. And what we discovered was: creative teams have to organize requests, listen to feedback, and seek approvals, all while trying to incorporate their own creative vision, making it difficult to prioritize and meet deadlines. Check out the details in our Slideshare.

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4 Biggest Challenges for Creative Teams

  1. 1. 4 Biggest Challenges for Creative Teams Slide 2 Logos, videos, designs, websites — we owe a lot to creative teams. The feeling you get when you open a file and see the perfect depiction of what you wanted in a design (even though you may not have known what you wanted) is what makes creative talent indispensable to an organization.
  2. 2. 4 Biggest Challenges for Creative Teams Slide 3 But getting to that point is the challenge. Creative teams must organize requests, listen to feedback, and seek approvals, all while trying to incorporate their own creative vision, making it difficult to prioritize and meet deadlines.
  3. 3. 4 Biggest Challenges for Creative Teams Slide 4 We surveyed creative teams to discover their biggest challenges and bottlenecks, from conception to completion.
  4. 4. 4 Biggest Challenges for Creative Teams Slide 5
  5. 5. 4 Biggest Challenges for Creative Teams Slide 6 According to our survey, 67% of creatives spend at least 25% of their time managing ad-hoc requests on top of their ongoing projects. This can be due to last-minute changes to existing projects or other people’s lack of visibility into what the creative team is currently working on. Without a tool to help creative teams prioritize or share their workload, ad-hoc requests are inevitable.
  6. 6. 4 Biggest Challenges for Creative Teams Slide 7
  7. 7. 4 Biggest Challenges for Creative Teams Slide 8 This is the top collaboration challenge for creatives, with 40% saying too much feedback from too many people leads to differing directions & viewpoints. Bringing in too many opinions can lead to opposing ideas and uncertainty about what should actually be implemented.
  8. 8. 4 Biggest Challenges for Creative Teams Slide 9
  9. 9. 4 Biggest Challenges for Creative Teams Slide 10 59% of creatives say that last minute changes in requirements is the #1 reason deadlines aren’t met. Oftentimes, stakeholders aren’t sure what they want until they see something they don’t want. Having them provide examples of designs that have a similar look and feel to what they want can help decrease the number of iterations.
  10. 10. 4 Biggest Challenges for Creative Teams Slide 11
  11. 11. 4 Biggest Challenges for Creative Teams Slide 12 When asked about their biggest road- block as a creative professional, 27% say they don’t have enough time to be creative. That’s a significant percentage, considering the next biggest roadblock was 18%, citing unrealistic expectations from stakeholders. Not only that, but 50% of creatives say that raw creativity is the most valuable skill for a creative professional. With adhoc requests and unnecessary feedback, creatives are wasting their most valuable resource: creativity. Talk to your creative teams and discuss strategies for managing requests, streamlining feedback, minimizing last-minute changes, and encouraging creativity. And remember, it’s important that not only creative professionals, but other departments
  12. 12. 4 Biggest Challenges for Creative Teams Slide 13 recognize when these challenges are thwarting success.
  13. 13. 4 Biggest Challenges for Creative Teams Slide 14 Download our free ebook to learn how to grow and enhance your creative team CLICK HERE TO DOWNLOAD THE FREE GUIDE

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