Interactive Project propone dei browser game motoristici e fa di MyGPTeam, di cui ci eravamo già occupati, il suo fiore all’occhiello, potendo contare già su oltre 45.000 utenti, alcuni dei quali paganti grazie al modello di business freemium.
Il mercato dei browser game è in fortissima crescita in tutto il mondo e, dopo aver ricevuto un primo microseed, Interactive Project sta preparando un secondo round di funding.
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
Startup in action: Interactive Project, by Matteo Palumbo
1. Interactive Project
Motor sports games, emotional interactions projects
S.r.l.
Matteo Palumbo
Co-founder & CEO
matteo@interactiveproject.it
www. interactiveproject.it
+39 338 186 6042
lunedì 19 marzo 2012
2. ABOUT Interactive Project InteractiveP r o j e c t S.r.l.
• Browser-based games company
• Motor sports management games:
• Formula 1 online!
• Moto GP
• Nascar
• ...
lunedì 19 marzo 2012
3. VISION InteractiveP r o j e c t S.r.l.
• Games and gamification growing fast
• Games played on different devices and
platforms
• Browser-based games gaining more and
more market
• Games more social than ever
lunedì 19 marzo 2012
4. MISSION InteractiveP r o j e c t S.r.l.
• Worldwide leading developer of
motorsports management browser games
• Same game experience for each platform
and device
• Games integrated with the most important
social networks
lunedì 19 marzo 2012
5. OPPORTUNITY InteractiveP r o j e c t S.r.l.
• European browser-based games
developers under the investors radar
• Already backed by a microseed investor
• A proven asset of games development
• International agreements under discussion
lunedì 19 marzo 2012
6. MYGPTEAM InteractiveP r o j e c t S.r.l.
lunedì 19 marzo 2012
7. MYGPTEAM InteractiveP r o j e c t S.r.l.
lunedì 19 marzo 2012
8. MYGPTEAM InteractiveP r o j e c t S.r.l.
• Browser-based game
• Facebook application
• iOS application
lunedì 19 marzo 2012
9. MYGPTEAM InteractiveP r o j e c t S.r.l.
• Fully-featured games
• Emotional real time races
• Social approach: Racing
Passions sharing
“
“
lunedì 19 marzo 2012
Man only plays when in the full meaning of the word he is a man,
and he is only completely a man when he plays.
Friedrich Schiller, On the Aesthetic Education of Man, 1795
10. MARKET ANALYSIS InteractiveP r o j e c t S.r.l.
$ BILLIONS
40 • Market growing at CAGR
exceeding 27%
30
• Micro-transactions
20 revenues growth
10
• Recent significant
0 investments from VC
2011 2013 2015
Online gaming - Gartner research
lunedì 19 marzo 2012
11. REVENUE STREAMS InteractiveP r o j e c t S.r.l.
FREEMIUM IN-GAME ADVERTISING
• Payment systems embedded • Worldwide exponential growth
CREDITS PAY RACE MODE
• Facebook credits system • Potential partner interested
lunedì 19 marzo 2012
12. COMPETITIVE LANDSCAPE InteractiveP r o j e c t S.r.l.
COMPETITIVE ADVANTAGES Batracer PitStopBoss GPRO MyGPTeam
Fully-featured game
Internationalization
Scalability
Participative community
Complete platform
lunedì 19 marzo 2012
13. WE ARE SEEKING... InteractiveP r o j e c t S.r.l.
• PHP star developers
• UI / UX talents
lunedì 19 marzo 2012
14. NEXT 3Q ROADMAP InteractiveP r o j e c t S.r.l.
• New race viewer dev • Car settings on mobile
• UI, UX • Graphic viewer on
• Android app mobile
• Tutorials dev • Windows phone app
2Q
1Q 3Q
• More FB features
• New championships
release
• New market release
• Moto game dev
lunedì 19 marzo 2012
15. WE OFFER... InteractiveP r o j e c t S.r.l.
• Exciting environment of a rapidly growing
international startup
• Compensation plan including:
• Attractive salary
• Benefits
• Stock options
lunedì 19 marzo 2012
16. Interactive Project
Motor sports games, emotional interactions projects
S.r.l.
IMPROVE
YOUR
PROJECT!
matteo@interactiveproject.it
www. interactiveproject.it
+39 338 186 6042
lunedì 19 marzo 2012