Humanizing Social Media Strategy For Business - Where is the Love?

HUMANIZING social media STRATEGY for business . . . where is the LOVE? Jay Massey Coco Design AAF Southeastern Leadership Conference

Who Am I? ,[object Object],[object Object],[object Object],[object Object]

The Love Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],♥

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],A Place For People

Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object]

Engagement ,[object Object],[object Object],[object Object],[object Object]

Engagement Guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Engagement ,[object Object],[object Object]

Engagement – Virgin American

Transparency ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],Trust – Bad Example

Trust – Good Example ,[object Object],[object Object],[object Object],[object Object],[object Object]

Duration ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Letting Go ,[object Object],[object Object],[object Object],[object Object]

Measure Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Mashable.com

Retail Integration ,[object Object],[object Object],[object Object]

BEST BUY: Social Media Job ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Questions ~ Comments SlideShare.com/CocoDesign LinkedIn.com/in/CocoDesign Facebook.com/CocoDesign Twitter.com/CocoDesign Jay @ CocoDesign.com

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