The goal of these next few slides is to show the power of two companies, NBC & Cisco, collaborating to highlight the power of social media.
This presentation not only looks at the results by the numbers, but looks at the true journey of collaboration pre-event to post event.
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Case Study: 2010 Vancouver Olympic Winter Games: The Power of Social Media & Collaboration
1. June 29, 2010 2010 Vancouver Olympic Winter Games The Power of Social Media & Collaboration
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10. The Power of a Facebook Post Cisco Employee with over 600 friends’ posts note about athletes using Flip cameras at Olympics Cisco Social Media Program Manager responds back Microsoft Friend with over 3,000 friends comments on post Microsoft Friend creates related blog & video with approx. 50-60,000 visits per month Microsoft Friend tweets blog with approx. 50,000 followers 1 post reaches over 50,000 users