SlideShare ist ein Scribd-Unternehmen logo
1 von 10
Downloaden Sie, um offline zu lesen
Leveraging mobile to
drive m-commerce
for not for profits


         Commercial in confidence | Polestar Digital Media Ltd. | 2009
Did you know
 We are the 3rd most generous nation

 UK charities raise £35bn every year

 28.4m people donate £31 every month

 £1bn of UK donations lost in fraud every year

 Over £750m is lost in UK Gift Aid every year




               Commercial in confidence | Polestar Digital Media Ltd. | 2012   2
What is giveonthemobile
          Mobile App (the only one in the UK)
             Donate
             News
             Fundraise
             Rewards
             Real Time Transactions
             Reporting
             Compliance




             Commercial in confidence | Polestar Digital Media Ltd. | 2012   3
Why did we build it?




             Commercial in confidence | Polestar Digital Media Ltd. | 2012   4
The Technology Curve thing



       GSM                                FB                          Retail/Banking
                     TXT
       1990                              2005
                     1993
                                                     Twitter
              www                                     2006                                        Same time
                            Windows                                                               zone –
              1991           1995
Internet                                                                                          different
  1969                                                                                            advancement
                                                                                        Charity




                                 Commercial in confidence | Polestar Digital Media Ltd. | 2012                  5
Never mind 4G what about 3g



                                                                        Consumption
                                                                        Networks
                                                                        Net result




            Commercial in confidence | Polestar Digital Media Ltd. | 2012             6
Don’t accost me in the street

    Council bans
      Chuggers
  Council bans chuggers
 from the High Street for
        scaring away the
              shoppers...
     and charities agree!



                   Commercial in confidence | Polestar Digital Media Ltd. | 2012   7
One optimised view of the world
   Make it
   easy please




             News


             Share




             Donate

            Fundraise




                        Commercial in confidence | Polestar Digital Media Ltd. | 2012   8
Native or HTML5 ?                                               It’s irrelevant




            Commercial in confidence | Polestar Digital Media Ltd. | 2012     9
What people are saying about us




            Commercial in confidence | Polestar Digital Media Ltd. | 2012   10

Weitere ähnliche Inhalte

Mehr von Ciklum Ukraine

Introduction to amazon web services for developers
Introduction to amazon web services for developersIntroduction to amazon web services for developers
Introduction to amazon web services for developersCiklum Ukraine
 
Your 1st Apple watch Application
Your 1st Apple watch ApplicationYour 1st Apple watch Application
Your 1st Apple watch ApplicationCiklum Ukraine
 
Test Driven Development
Test Driven DevelopmentTest Driven Development
Test Driven DevelopmentCiklum Ukraine
 
Back to the future: ux trends 2015
Back to the future: ux trends 2015Back to the future: ux trends 2015
Back to the future: ux trends 2015Ciklum Ukraine
 
Developing high load systems using C++
Developing high load systems using C++Developing high load systems using C++
Developing high load systems using C++Ciklum Ukraine
 
Collection view layout
Collection view layoutCollection view layout
Collection view layoutCiklum Ukraine
 
Introduction to auto layout
Introduction to auto layoutIntroduction to auto layout
Introduction to auto layoutCiklum Ukraine
 
Unit Testing: Special Cases
Unit Testing: Special CasesUnit Testing: Special Cases
Unit Testing: Special CasesCiklum Ukraine
 
Model-View-Controller: Tips&Tricks
Model-View-Controller: Tips&TricksModel-View-Controller: Tips&Tricks
Model-View-Controller: Tips&TricksCiklum Ukraine
 
Future of Outsourcing report published in The Times featuring Ciklum's CEO To...
Future of Outsourcing report published in The Times featuring Ciklum's CEO To...Future of Outsourcing report published in The Times featuring Ciklum's CEO To...
Future of Outsourcing report published in The Times featuring Ciklum's CEO To...Ciklum Ukraine
 
Михаил Попчук "Cкрытые резервы команд или 1+1=3"
Михаил Попчук "Cкрытые резервы команд или 1+1=3"Михаил Попчук "Cкрытые резервы команд или 1+1=3"
Михаил Попчук "Cкрытые резервы команд или 1+1=3"Ciklum Ukraine
 
"To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod...
"To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod..."To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod...
"To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod...Ciklum Ukraine
 
"Marmalade" presentation at Ciklum event "Defining your Mobile Strategy"
"Marmalade" presentation at Ciklum event "Defining your Mobile Strategy""Marmalade" presentation at Ciklum event "Defining your Mobile Strategy"
"Marmalade" presentation at Ciklum event "Defining your Mobile Strategy"Ciklum Ukraine
 

Mehr von Ciklum Ukraine (20)

Introduction to amazon web services for developers
Introduction to amazon web services for developersIntroduction to amazon web services for developers
Introduction to amazon web services for developers
 
Your 1st Apple watch Application
Your 1st Apple watch ApplicationYour 1st Apple watch Application
Your 1st Apple watch Application
 
Test Driven Development
Test Driven DevelopmentTest Driven Development
Test Driven Development
 
Back to the future: ux trends 2015
Back to the future: ux trends 2015Back to the future: ux trends 2015
Back to the future: ux trends 2015
 
Developing high load systems using C++
Developing high load systems using C++Developing high load systems using C++
Developing high load systems using C++
 
Collection view layout
Collection view layoutCollection view layout
Collection view layout
 
Introduction to auto layout
Introduction to auto layoutIntroduction to auto layout
Introduction to auto layout
 
Groovy on Android
Groovy on AndroidGroovy on Android
Groovy on Android
 
Unit Testing: Special Cases
Unit Testing: Special CasesUnit Testing: Special Cases
Unit Testing: Special Cases
 
Material design
Material designMaterial design
Material design
 
Kanban development
Kanban developmentKanban development
Kanban development
 
Mobile sketching
Mobile sketching Mobile sketching
Mobile sketching
 
More UX in our life
More UX in our lifeMore UX in our life
More UX in our life
 
Model-View-Controller: Tips&Tricks
Model-View-Controller: Tips&TricksModel-View-Controller: Tips&Tricks
Model-View-Controller: Tips&Tricks
 
Unit Tesing in iOS
Unit Tesing in iOSUnit Tesing in iOS
Unit Tesing in iOS
 
Future of Outsourcing report published in The Times featuring Ciklum's CEO To...
Future of Outsourcing report published in The Times featuring Ciklum's CEO To...Future of Outsourcing report published in The Times featuring Ciklum's CEO To...
Future of Outsourcing report published in The Times featuring Ciklum's CEO To...
 
Михаил Попчук "Cкрытые резервы команд или 1+1=3"
Михаил Попчук "Cкрытые резервы команд или 1+1=3"Михаил Попчук "Cкрытые резервы команд или 1+1=3"
Михаил Попчук "Cкрытые резервы команд или 1+1=3"
 
"To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod...
"To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod..."To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod...
"To be, rather than to seem” interview with Ciklum VP of HR Marina Vyshegorod...
 
Why to join Ciklum?
Why to join Ciklum?Why to join Ciklum?
Why to join Ciklum?
 
"Marmalade" presentation at Ciklum event "Defining your Mobile Strategy"
"Marmalade" presentation at Ciklum event "Defining your Mobile Strategy""Marmalade" presentation at Ciklum event "Defining your Mobile Strategy"
"Marmalade" presentation at Ciklum event "Defining your Mobile Strategy"
 

Leveraging mobile to drive m-commerce for not for profits

  • 1. Leveraging mobile to drive m-commerce for not for profits Commercial in confidence | Polestar Digital Media Ltd. | 2009
  • 2. Did you know  We are the 3rd most generous nation  UK charities raise £35bn every year  28.4m people donate £31 every month  £1bn of UK donations lost in fraud every year  Over £750m is lost in UK Gift Aid every year Commercial in confidence | Polestar Digital Media Ltd. | 2012 2
  • 3. What is giveonthemobile Mobile App (the only one in the UK)  Donate  News  Fundraise  Rewards  Real Time Transactions  Reporting  Compliance Commercial in confidence | Polestar Digital Media Ltd. | 2012 3
  • 4. Why did we build it? Commercial in confidence | Polestar Digital Media Ltd. | 2012 4
  • 5. The Technology Curve thing GSM FB Retail/Banking TXT 1990 2005 1993 Twitter www 2006 Same time Windows zone – 1991 1995 Internet different 1969 advancement Charity Commercial in confidence | Polestar Digital Media Ltd. | 2012 5
  • 6. Never mind 4G what about 3g Consumption Networks Net result Commercial in confidence | Polestar Digital Media Ltd. | 2012 6
  • 7. Don’t accost me in the street Council bans Chuggers Council bans chuggers from the High Street for scaring away the shoppers... and charities agree! Commercial in confidence | Polestar Digital Media Ltd. | 2012 7
  • 8. One optimised view of the world Make it easy please News Share Donate Fundraise Commercial in confidence | Polestar Digital Media Ltd. | 2012 8
  • 9. Native or HTML5 ? It’s irrelevant Commercial in confidence | Polestar Digital Media Ltd. | 2012 9
  • 10. What people are saying about us Commercial in confidence | Polestar Digital Media Ltd. | 2012 10