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Increased ROI with Email Marketing
               10 Point Checklist for Hotels


Alan O’Rourke
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01.

Capturing Subscribers
EVERYWHERE?




      Alan O’Rourke
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02.


Asked for permission




      Alan O’Rourke
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03.


Remembered the wife!




      Alan O’Rourke
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04.


Segmented subscribers




      Alan O’Rourke
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05.


Told them you are not dead




      Alan O’Rourke
Toddle email marketing for Hotels
Toddle.com   Screen 19 of 35
Toddle email marketing for Hotels
Toddle email marketing for Hotels
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Toddle email marketing for Hotels
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Short & sweet




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07.


Made a targeted offer




      Alan O’Rourke
Toddle email marketing for Hotels
Toddle email marketing for Hotels
Toddle email marketing for Hotels
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“Hotels in Dublin”              Day




                               Week




               Alan O’Rourke
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06.


Automated your marketing




      Alan O’Rourke
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08.


Up sold a customer




      Alan O’Rourke
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09.


Tracked ROI




      Alan O’Rourke
Toddle email marketing for Hotels
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Toddle.com
Newsweaver.com
Group-mail.com
Spinnaker Pro

Campaign Monitor
MailChimp
Vertical Response
Constant Contact
iContact


Reviews at EmailNewsletterReview.com




                         Alan O’Rourke
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10.

Made improvements on
next months campaign




      Alan O’Rourke
Toddle email marketing for Hotels
Toddle email marketing for Hotels
Toddle email marketing for Hotels
Toddle email marketing for Hotels
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 Download & Print
 www.toddle.com/stuff

       @alanorourke

       Toddle.com/stuff

       www.linkedin.com/in/spoiltchild

       www.facebook.com/ORourke.Alan




Alan O’Rourke

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Toddle email marketing for Hotels