Goodmans Brand Book_PC

At Goodmans, we believe great products should be innovative,
attractive, affordable. With over 90 years experience in consumer
electronics, our vision remains as clear as ever.
As a British brand established in 1925, we have strived to offer our
customers engaging products, combining the latest features with
uncomplicated functionality for nearly a century.
We pride ourselves on developing the technology essential for
modern living, creating products through careful consideration,
passion and integrity.
We believe that through simplicity we can enhance usability and that
good design should be available to everybody.
The Goodmans Journal
Manifesto
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goodmans.co.uk

JourneyGoodmans
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brilliantly simple.

A familiar name to British consumers, we began
manufacturing speakers in Wembley in 1925 and
have remained within the hearts and homes of the
British public ever since.
Our goal has always been to ensure the latest
and best technology is within everyone’s reach,
adapting to the aspirations of each generation, with
a commitment to creating considered, innovative
products that meet the needs of the evolving
consumer.
Throughout our 90-year history our consistent
approach has been to enhance people’s experience
of technology, by developing products with the
latest features, ensuring that each one is intuitive
and attractive whilst remaining straightforward
and honest.
Our squirrel mascot is a nod to the principles of
resourcefulness and agility that have remained at
the heart of the company for nearly a century.
With the focus firmly on our customers, we
remain true to the values established at
Goodmans’ inception – investing in design and
innovation to create brilliantly simple products
for everyone.
Journey
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goodmans.co.uk

Journal
Our portfolio.
Intuitive designs for everyone.
JournalGoodmans
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brilliantly simple.

Award-winning design studio DonaldWentworth’s
wide-range of experience from mechanical
engineering to sculpture provides them with a
Simon Donald
Product designer and co-founder of DonaldWentworth.
Listening with Go.
unique approach to creative problem solving.
Clients to date include Artemide,Joseph
Joseph and Nestle.
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goodmans.co.uk

‘Like most people, I remember Goodmans making car
and personal stereos in the 1980s.The aesthetics
of a device are twinned with quality for me, and then
Harris Elliott
Creative director and co-founder of the Return of the Rudeboy exhibition.
Listening with Heritage.
capability and price.The Heritage I have in my
kitchen is such a doddle to use and feels totally
robust. It’s well designed but totally affordable.’
JournalGoodmans
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brilliantly simple.

Gareth is an award winning furniture designer and
craftsman with pieces exhibited at the Victoria and Albert
Museum and the Museum of Art and Design in New York.
Gareth Neal
Furniture designer and craftsman.
Listening with Go.
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goodmans.co.uk

‘I have music playing all day in the shop. For me, the
most important aspect of a device is the quality of the
sound – but paired with a good-looking product, that’s
a real bonus!’
Nik Southern
Founder of Grace & Thorn.
Listening with Oxford BT.
JournalGoodmans
brilliantly simple.
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Simon Donald
Product designer and co-founder of DonaldWentworth.
On the Nod.
‘As a product designer, every purchase is highly
considered. I feel that Goodmans is becoming
an increasingly forward-thinking brand, who
isn’t fearful of investing in good design.The USB
charging feature on the NOD was so useful, as I
often charge my phone overnight and it saves me
using a power socket – I would be excited to see
their future developments.’
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JournalGoodmans
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brilliantly simple.

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Heritage
The reimagining of authentic, iconic
designs combined with the latest
features and technology.
HeritageCollection
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brilliantly simple.
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brilliantly simple.

Oxford is an original 1960s design classic that
has been refreshed with the latest Digital Radio
and Bluetooth features. Creating the ultimate
in old-school cool combined with contemporary
technology.
Oxford BT
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goodmans.co.uk
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Heritage Heritage Connect Portable
Heritage combines the 1950s style of a piano finish
wooden cabinet with the latest audio technologies,
providing access to a wide range of Digital Radio
stations and wireless streaming via Bluetooth.
Heritage Portable gives the latest, high performance
audio in a compact package. Digital Radio, Spotify
Connect and Bluetooth streaming all in a rechargeable
radio that comes in both walnut and ivory finishes.
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HeritageCollection
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brilliantly simple.
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brilliantly simple.

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Only One Choice
In The City.
Interview William Kennedy, filmmaker
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brilliantly simple.

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Only One Choice In The City, directed by William
Kennedy, is the first in a collection of short films for
the Goodmans Series – designed to showcase the
talent of creative groups and individuals working in
the UK today.
Collaborating with London agency,The Rig Out, it
was shot entirely on location in the east end of the
capital and aims to capture the inner sanctums
of Soundbwoy Killah and Organ Tapes, both of
whom are emerging bedroom producers. Using a
multitude of filming techniques and treatments,
Kennedy created a cinematic snapshot that reflects
the influences, passion and inspirations behind
their music.
Keen to embrace and expose the DNA of the
underground electronic scene, the film delves into
the internal creative processes and inspiration
behind music making principles. Using the raw
architecture of the Thamesmead Estate as a
backdrop, Kennedy offers us the chance to view
this British counterculture during one of its most
vibrant and experimental phases. Goodmans was
keen to uncover how the concept was realised and
took the time to speak to William about his part in
the production of the film.
Friendship forms a significant thread
throughout the film. Can you expand on how
camaraderie relates to the way young people
experience music today?
Such a lot of my friends make really great music, so
it’s a privilege to work with them. We love sharing
our work with each other, as well as going out
together and discovering new music.Technology
has allowed us to share music with each other at
the touch of a button. I wanted to make a film about
the people I enjoy collaborating with to try and show
the different ways we share music. It was a very
personal project.
Can you explain why Organ Tapes and
Soundbwoy Killah felt like the perfect choice
for the Goodmans Series?
Both artists are phenomenally talented. Living in
London and working hard to produce music that
sounds fresh and exciting. We are all part of the
same community and have collaborated with each
other in the past.They felt like the natural choice
because they are young, hungry and ahead of the
curve.
We love sharing our work with each
other, as well as going out together
and discovering new music. Technology
has allowed us to share music with
each other at the touch of a button.
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Still from ‘Only One
Choice In The City’.
How did you start to piece the story together,
what were the starting points for your
storyboard?
I always wanted to make this a cinematic experience,
not just the usual documentary aesthetic.
Cinematography was always going to be hugely
important because I wanted the film to feel quite
unique.The photographs of Lise Sarfati, and the films
of AG Rojas were hugely influential.
How has the brutalism of our urban landscape
come to reflect the DIY attitude that is now so
prevalent in the home-produced digital music
scene?
All you need is a laptop to make electronic music.
It’s very democratic as an art form.The variety of
landscapes and shooting styles featured in the
film reflect the diversity of music being produced
in this city.
How did the involvement of Goodmans
enhance your approach to making this
particular piece of work?
Goodmans gave me the opportunity to make a
film on a subject I am passionate about. I love the
scene, the music and the people. It was fantastic to
be offered the chance to document my experience
of collaborating with these guys. Goodmans
supported me with this all the way - they wanted
the film to feel organic and honest.These artists
are the most passionate and exciting people you
could hope to meet, so I wanted to make a branded
film as progressive as their music.
Interview William Kennedy, filmmaker
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brilliantly simple.

goodmans.co.uk
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goodmans.co.uk

Collection Connected
High performance audio and the latest
technology combined with sophisticated,
considered industrial design.
Connected
brilliantly simple.
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Module easily connects to and upgrades existing
HiFi equipment with the latest wireless audio
functionality. It enables smartphone control,
Module
multi-room, Spotify Connect and High Resolution
audio playback, giving treasured HiFi set-ups a
new lease of life.
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Aspect is a fully featured, compact soundbar
and speaker that can switch from horizontal
to vertical in an instant. Clever acoustics and
Aspect
integrated DSPs combine with innovative design
to provide a flexible speaker that delivers
impressive audio performance.
Collection Connected
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brilliantly simple.

In keeping with its 1970s namesake,Dimension
combines impressive audio performance,iconic
design and the very latest technology.Smartphone
Dimension
control,Spotify Connect,multi-room,Bluetooth
re-streaming and High Resolution Audio are just a
few of the class leading features included as standard.
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goodmans.co.uk

Return Of The Rudeboy
Following the phenomenal success of the
Return of the Rudeboy show at Somerset
House, creators Dean Chalkley and Harris
Elliott reflect on their collaboration with
Goodmans. With its roots in mid-century jazz
and R&B, the Rudeboy movement migrated
from the streets of Kingston,Jamaica, to the
shores of the United Kingdom during the 1950s
– infiltrating Britain’s burgeoning music scene
and injecting some serious swagger into the
lives of the post-war generation.
Rudeboy culture has always dared to challenge
convention and its distinctive sartorial style
continues to evolve.The mohair suits, skinny
ties and pork pie hats came to define the
movement and as a subculture that has always
been proudly non-conformist, its essence still
remains over half a century later. Regardless of
reinvention, the core values are unwavering and
the clean, sharp silhouettes are just as iconic
today as they ever were.
Interview Return Of The Rudeboy
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brilliantly simple.

Goodmans was quick to acknowledge the cultural
significance of the works of Chalkley and Elliott
and recognised numerous values that were aligned
within their own authentic audio heritage. With
joint origins in London, both Goodmans and the
Rudeboy movement reflected strong, modern and
multicultural qualities and embraced the freedom
of expression that has always been associated with
the capital.These factors, combined with an innate
ability to stand out amongst the masses, provided
the spark that started the creative partnership. A
128-page hardback-book was created, containing
previously unseen images and essays, together
with a Goodmans X Return of the Rudeboy sonic art
installation.
After your hugely triumphant exhibition
in London, why did the relationship with
Goodmans begin?
Return of the Rudeboy reaches far and wide. We
always believed the impact would be significant,
but in reality it’s so satisfying when people
actually get it.The number of people who came
to the Somerset House exhibition exceeded
expectations three fold, and in a global sense it
seemed to capture people’s attention.The New
York Times and Washington Post picked up on it
and spread the message to their audience and this
is how the relationship began. Goodmans has a
long-standing history with contemporary innovation
and there’s an ingrained sense of creativity
that runs through to the heart of the brand.The
Goodmans values simply synced with Return of
the Rudeboy. We’ve been deadly serious about the
project from the very beginning, and we’ve been
amazed at the way it’s grown. It is the magnetism
of the imagery that attracts people, and those who
understand what we’re doing seem to feel a real
affinity to it to the photographs, so we’ve definitely
embraced it.
You worked with Goodmans as a brand partner
for your Return of the Rudeboy book, and the
subsequent launch in London. What do you
feel were the benefits of this collaboration?
When Goodmans heard we were doing a book they
expressed that they would like to be involved. As
soon as we met with them, it became apparent
very quickly that they weren’t just a faceless
conglomerate, but actual people we could talk to.
They were excited by what we were doing, and they
trusted our vision and integrity. When we originally
started making plans for the book launch, we felt it
was important to create some kind of event – and
that way the focus was on us, and Goodmans as the
partner.
The way we operate can appear pretty renegade,
but this is purely down to our love of bringing things
to life. No restrictions were placed on us, so with
the notion of the book launch we were looking to
squeeze out as much creativity as possible – it
could have easily been the single-night-party
as some would have expected, but instead we
wanted it to be the catalyst for something bigger.
We had heavyweight DJs playing (including Justin
Robertson, Norman Jay MBE and Ashley Beadle) on
the Rudeboy Sound System for two extra days after
the event, along with guest speakers (including
John Bradbury from The Specials). It was so much
more than the launch of a coffee table book – it was
an educational happening too.
“The way we operate can appear
pretty renegade, but this is purely down
to our love of bringing things to life.”
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ImageTitle.
How did the idea for the Goodmans radio
installation come to fruition?
It was such a simple and organic process.They
asked if we would consider making something
and once again there were no restrictions or
impositions – simply an invitation to be creative
within a context, with Goodmans supporting us in a
technical sense.This is exactly the sort of thing we
like to do. We went to the Goodmans headquarters
and met with their technical manager, looked over
what sonics they had and began to formulate the
idea. We wanted the piece to convey our message
and be visually exciting as well as functional. It was
a perfect way for us to make a new and exciting piece
of work.
Return of the Rudeboy references a bespoke, DIY
aesthetic and so with that in mind, we combined 90
of the Heritage radios in two stacks of 45, to create
a unique hybrid Sound System. We then worked with
artist Andrew Ibi, who hand-painted all of the radios to
great effect;with the finished installation resembling
something reminiscent of the works of Jean Michel
Basquiat, blended with Rudeboy culture and
underpinned by the stereo connectivity of Goodmans.
Interview Return Of The Rudeboy
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brilliantly simple.

Embodying our core values of innovative
aesthetics, smart design and versatile
performance.
Contemporary
goodmans.co.uk
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Nod is a clock radio for the modern bedside, designed
with both form and function in mind; a Digital Radio with
a gentle rising alarm and twin high power USB ports to
charge your devices as you sleep.
Nod
ContemporaryCollection
brilliantly simple.
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Rocka is a digital radio providing superior sound
alongside innovative industrial design. Enhanced
audio is delivered due to detailed acoustic
Rocka
tuning combined with built in Digital Sound
Processors, instantly activated by its unique
side panel power switch.
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goodmans.co.uk

Canvas is smartly designed inside and out to
provide uncomplicated access to your favourite
radio stations. Its simple controls and portability
are paired with a considered, contemporary range
of metallic finishes.
Go is a splashproof and flexible portable radio that
couples its rugged performance with the latest
Digital Radio functionality, Bluetooth streaming and
a high performance battery that can charge your
phone on the move.
Canvas Go
ContemporaryCollection
brilliantly simple.
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0333
goodmans.co.uk

For nearly a century, our considered approach to design, innovation
and simplicity has elevated us beyond the norm. And we will continue
to develop products that bring the latest technology to life, adding
unique details that lift the users’ experience.
We believe great design shouldn’t be elitist, and we will continue to
dedicate ourselves to bringing clever and distinctive products within
everyone’s reach.
Goodmans – brilliantly simple.
Our Statement
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brilliantly simple.

Goodmans Brand Book_PC

Goodmans Brand Book_PC

Goodmans Brand Book_PC

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