Is your career site killing your recruiting game?
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Chris Russell from RecTech Media spoke at the recent RecruitCon event in Boston
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Is your career site killing your recruiting game?
- 1. Is Your Company Website Killing Your Recruiting Game? How to Tell and What You Can Do to Fix It / Chris Russell / Managing Director / RecTechMedia.com
- 2. About Chris Started my first job board in 1999. ● Launched more job sites than anyone in history ● Recruiting blogger @ RecruitingHeadlines.com ● Host of the #RecTech podcast ● Former Talent Acquisition Pro I advise HR Tech vendors and Employers with their Digital Recruiting Efforts
- 4. Great Sites https://jobs.gartner.com/ https://www.tenable.com/careers https://onpurple.com/careers
- 5. Career Site Rules Move Beyond 1 Page
- 7. Career Site Rules Must Be Mobile Friendly
- 12. Career Site Rules Make It Easy to Apply
- 13. Career Site Rules Deeper Dive
- 24. One More Thing Put your career link on your corporate website on the top navigation!
- 25. The End Follow Me Twitter: @chrisrussell Instagram: chrisr23 Facebook: /chrismrussell LinkedIn: /cmrussell chris@rectechmedia.com || 203-572-2053
Editor's Notes
- The goal of your career site should be to let candidates easily find jobs, learn more about your company and convince them why they should come work for you.
- Today’s examples, I’ll be showing these in more detail later in session.
- If you have only a one page career site its time to branch out.
- Employers should be branding their own urls under the main company domain such as jobs.gartner.com
- Better get mobile. 40-50% of your traffic is probably mobile.
- Use real images of your current workforce.
- Dont post your jobs as PDF files. Google and other search engines cant index jobs posted as PDF (you’d be surprised how often this happens)
- Every career site needs an employer value proposition--- why you should work here.
- Your social channels are an extension of your career site.
- Apply must be easy and painless.
- Apply must be easy and painless.
- Love it how the job search is right there above the fold on homepage. Real employees, pertinent links to info.
- Gartner does a great job at content. They take you inside their application process
- Email alerts and social media integration right on the homepage.
- Even their footer is great...awards...links to all social channels.
- Clean, modern job listings - note the right column where you can learn more about the location. Apply button on top.
- Tenable provides two buttons to see jobs or learn more.
- Social media, glassdoor and more.
- Email alerts, image of growth.
- Real people with personality! EVP ties in with company products (mattresses)
- Simple graphic that says a lot about the Purple culture. All this on a one page scrollable site.
- Drives me crazy when i have to click around to find your career page! Dont make job seekers hunt!