NORC at the University of Chicago has created NORC Labs to drive innovation and the creation of new products and services. Chris Kalb, an experienced leader in healthcare and technology, has been named Senior Vice President of NORC Labs. NORC Labs will combine NORC's research expertise with an understanding of client needs to develop effective solutions.

1. For Immediate Release
Press contact: Eric Young, young-eric@norc.org, 301-634-9536
NORC AT THE UNIVERSITY OF CHICAGO LAUNCHES NEW
INNOVATION HUB – NORC LABS
Chris Kalb to Lead Group Driving Development of
Innovative Client Solutions
1/22/2015, Chicago, IL.—NORC at the University of Chicago has created NORC Labs, a new
innovation-focused business unit that will drive the creation and introduction of cutting-edge
products and services. To lead this team, Chris Kalb, a 15-year veteran of the healthcare and
technology industries, has been named as Senior Vice President of NORC Labs.
NORC Labs combines the best ideas of NORC’s research and technology experts with a deep
understanding of client needs and market trends to develop and incubate the most effective
solutions for NORC clients.
“Innovation has always been at the heart of NORC. NORC Labs represents a renewed and
substantial investment in fostering innovation across NORC so we can apply the best ideas and
practices to help our clients stay competitive in the marketplace,” said Dan Gaylin, President of
NORC at the University of Chicago. “Chris Kalb’s strong product management track record,
combined with his technology expertise and understanding of market dynamics, makes him the
ideal person to lead NORC Labs. We’re thrilled to have him on board.”
“I’m excited to build on the foundation of innovation here at NORC,” said Chris Kalb, Senior Vice
President of NORC Labs. “As data collection, analytics, and technology continue to advance,
clients are looking for a partner who works one step ahead to identify trends, nurture
breakthrough ideas, and understand the future potential of new services and solutions. NORC
Labs will fill that role for NORC.”
Kalb will be based in NORC’s Bethesda, Maryland office and will work across all of the
organization’s departments.
Prior to joining NORC, Kalb worked for several years at GE Healthcare in various leadership roles
within the company’s e-Health Product Management, Global Engineering, and Global Strategy
divisions. As Director of the e-Health Product Management division, Kalb was part of the senior
team responsible for building GE eHealth into a multi-million dollar business, and running global
product management across multiple product lines and regions.

2. Most recently, Kalb worked as a Senior Director at Premier, Inc., a leading national healthcare
performance improvement alliance and provider of healthcare software solutions. Kalb started
his career in software engineering with positions at IDX Systems Corporation and Xerox Parc.
For more information on NORC Labs, please visit http://norclabs.norc.org
About NORC at the University of Chicago
As one of the world’s foremost independent research institutions, NORC at the University of
Chicago delivers objective data and meaningful analysis to help decision-makers and leading
organizations make informed choices and identify new opportunities. Since 1941, NORC has
applied sophisticated methods and tools, innovative and cost-effective solutions, and the
highest standards of scientific integrity and quality to conduct and advance research on critical
issues. Today, NORC expands on this tradition by partnering with government, business, and
nonprofit clients to create deep insight across a broad range of topics and to disseminate useful
knowledge throughout society.
Headquartered in downtown Chicago, NORC works in over 40 countries around the world, with
additional offices on the University of Chicago campus, the D.C. metro area, Atlanta, Boston,
and San Francisco.
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