1. How effective is the combination of
your main product and ancillary
texts?
Chelsea Fashole-Luke
Rosalin Zein
Marisha Inoke
Russvictoria Monocillo

2. Ident
• Channel 4 was our
chosen channel to air
our documentary.
• We used a channel 4
ident at the beginning
of our doc, as well as in
our newspaper advert.
Channel 4 logo, as seen on many
channel 4 adverts

3. Ident
• Our DPS and newspaper advert use similar themes and colour, allowing
our audience to be aware of he relation, not just to each other, but to
our theme of social media.
Similar ‘blue’ colour, links
with social media theme
‘black and white’
images

4. Ident
• Our audience would be attracted to our theme of social media, as we are
aimed primarily at a young audience of 16-24, our secondary audience
being 25-35.
• Channel 4 also caters to these audiences, therefore we chose to use them
as our channel.
Our documentary
ident and advert.
Real-life channel 4
ident and advert.
Number ‘4’ can be
seen through different
designs.

5. Target Audience - Channel 4
• Through our research of
audiences we found that
channel 4 target audience
consisted of
Therefore, channel 4 has a niche audience
Rosalin Zein 7479

6. Target Audience - Peer
Magazine
• This is similar to Peer magazine, as it also has a niche
audience which is aimed at
Rosalin Zein 7479

7. Target Audience - Metro
• The metro newspaper has a mass
audience as it available on many
platforms.
• Also, it is available for free on
public transport in London.
• This would be appealing to our
target audience who are females
between the ages of 16 - 25, as
they are students who are most
likely to take public transport.

8. Therefore,
Our documentary and ancillary texts are an effective
combination as both texts have a similar target audience
meaning that we can attract our target audience through our
double page spread and newspaper advert so that they will
ultimately watch our documentary.
Rosalin Zein 7479

9. How effective is the combination of
you main product and ancillary text?
The combination of our main product and
ancillary text are effective because it works
as a unit and it doesn't look separated.
This is effective because our audience are
able to make links between the ancillary texts
and then watch the documentary.

10. How effective is the combination of
you main product and ancillary text?
● Additionally, our main product is the
documentary which introduces the debate
and perhaps, enables the audience to
think.
● This in itself is effective because your able
to make the audience think and question
their usage of social media and its impact
on their own identity.