Vicky Fobel, public affairs and campaigns manager, NCT Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk

1. Vicky Fobel
Public Affairs & Campaigns Manager
NCT
1
How to Win Change in
Difficult Political Times

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The challenges
1. Small campaigns team
2. Unstable political climate –
4 new health ministers in
the last year
3.Austerity

4. 4
The solution
FOCUS

5. NCT’s proposal
5
Fund the maternal six-week
postnatal check so that GPs
have the time to give every
new mother a full
appointment for their
postnatal check

6. Theory of Change
6

7. The decision makers
7

8. 8

9. Our secret weapon
9

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11. …which led to…
11

12. …which led to parliamentary
engagement…
• MP drop-in
• APPG meeting
• Cross party letter
• Parliamentary questions
• MP social media
• Debate
• Parliamentary reception
12

13. …and a story in the Guardian
13

14. … officials supportive
(because of the ask)
14
Charlie
Karen Camilla
Lauren
Chris
Amy
Mark

15. ..and stakeholders supportive
(because of the ask)
15

16. Woohoo… ministerial support
16

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The ingredients
1. The right ask
2. Influence decision makers
3. Use organisational strengths
FOCUS

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Vicky Fobel
Public Affairs and Campaigns Manager, NCT
Email: vicky.fobel@nct.org.uk

20. How to win change in difficult
political times
5 June 2019
Campaign Network
London
#CCcampaigns
WiFi
Password:

21. Visit the CharityComms website to view
slides from past events, see what events
we have coming up and to check out
what else we do:
www.charitycomms.org.uk