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What the @#$% is Social Media?
About Founded in 1998 by Master Farid Dordar | Served over 5000 MA Schools | Employs 60+ people Headquarters in Vancouver, BC Office located in New Jersey Facebook.com/ChampionsWayFans Twitter.com/ChampionsWay .com/ChampionsWayINC blog.championsway.com community.championway.com
When everyone is thinking the same thing, no one is thinking!
We are in the business of creating and distributing Social Objects…..
What is a Social Object?
Videos, Pictures, Blog posts, links, surveys, polls, and discussions
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Take Away # 1 - Social Media Marketing for Martial Arts Schools
[object Object]
 
[object Object]
[object Object]
[object Object]
[object Object],[object Object]
 
 
Analytics
What is working? Which network is growing? What content is being shared? What area needs improvement? What network is not worth the time? What is the lead conversion rate?
Network Followers/ Fans./Friends/ Views Fans (Face book) 1603 You Tube 110 subscribers/ 9000 views Twitter 410 followers Community 3200
Ta ke away #2 - Social Media Etiquette
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
 
 
Text sucks
[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Social Media Updates - July 1 st  to 2 nd Thursday    9:00 am:  Post trailer for  The Last Airbender . 11:00 am: Invite:  Join <school name> at the <movie theater> at <time> tomorrow night for the premier of  The Last Airbender ! 2:00:  Join <school name> this Sunday at <location> for the Independence Day Parade! Bring your friends and family for food, fireworks and fun! 4:00 pm:   Martial Arts Principle of the Week:  Perseverance- you can power through the hard times if you believe in the result of your dedication.   Friday   9:00 am: Poll:  Join <school name> tonight at <movie theater> for an action-packed night at the premier of  The Last Airbender ! 11:00 am: Student Success Story:  Post a Success Story about a Student at your School 2:00 pm: Special:  “School Name- Back to School Special 6 weeks for $99!” 4:00 pm: Invite:  4 th  of July Special! Join <School Name> for Summer Camp this Monday, July 5th! It will be action-packed and educational! Only <price for 1 week> for a week (price decreases as you sign up for additional weeks). Early drop off and late pick up is available! Enjoy the holiday!
Takeaway #4 - Social Media Domination
Google May Day update
Facebook Social Graph
New Facebook Feature
Each week we work on keywords to dominate the search
Create word of Mouse
Create word of Mouse
Create word of Mouse
You business is only as valuable as your data base and your Social Reach
Take-Away #5 - Fast Tracking It  ,[object Object]
Post Entry right from PerfectMIND
Integrate with any website in less than 30 seconds
Example Blog Entry
Example Shout Out Entry
You Share, Then they Share!
Lead Generation from Any Network
Integrated Landing Pages
Campaigns are connected
Now your leads are all in one place
And you can track what’s working
Setup Lead Nurturing and let it happen Naturally
   
QUESTIONS???

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