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80% of online visitors will watch a
video compared to 20% who would
rather read the entire content.
Play to your company’s...
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Top 10 tips for more engaging video content

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Top 10 tips for more engaging video content
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Top 10 tips for more engaging video content

  1. 1. 80% of online visitors will watch a video compared to 20% who would rather read the entire content. Play to your company’s strengths. Know Your Audience #2 80% #4 Video content in search engine re- sults is becoming more useful. Make sure potential customers find you as soon as their search results load. Focus on Keywords #1 #3 100 millions TOP 10 TIPS FOR MORE ENGAGING VIDEO CONTENT Ten tips for more engaging video content are listed below Good video marketing strategies increase our chances of being ranked on the first page of Google Websites with video content hold viewers’ attention for more than 2 minutes on average compared to websites with no videos 12% 08% 30% 300 hours of video are uploaded to YouTube every minute Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam at magna lacus. 20% 16% 89% 57% 77% 09% ELEMENT Every day, people watch hundreds of millions of hours on YouTube and generate billions of views. Every day, 100 million internet users watch online videos. That’s why make it worth their time to watch your videos. Tell and Show Viewers the Benefits of Watching Try using testimonial videos, case studies or even video ani- mation. Be diverse. Plan out Your Video Connect with your viewers. Know what they are looking for and the type of information they need. Show Passion and Energy Don't be afraid to stand out. So- metimes, people are looking for someone who takes risks and is not afraid to try something new. Trust Your Instincts and Take Some Risks Be creative with your headline. Use graphs or even cartoons. You want the watcher to want to watch your video. Grab Attention with Your Headline Keep your videos engaging. By 2017, it is estimated that 74% of all inter- net traffic will be video. Make Sure Your Message Is Memorable You want them to have some que- stions. You want them to contact you to get additional information. Don't Try to Close the Sale with the Video You can have the best video with fabulous color but if the sound is not good, people will not want to watch your video. Have Good Video Sound #5 #6 #7 #8 74% #9 #10 20% Infographic produced by THE SEEN www.the-seen.com Video content plays a crucial role in our online marketing campaigns

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