1. Reducing
Transportation-
Related Emissions
Chris Hagelin
Senior Transportation Planner
GO Boulder/city of Boulder
www.goboulder.net

2. Boulder’s Transportation Goals
> Transportation > Climate Action Plan
Master Plan • Reduce transportation
• Zero growth in daily emissions by 116K mtCO2
vehicle miles of travel from 2006 levels
(VMT) from 1994 levels • Equates to VMT reduction
2.4mVMT/day of 680,000 miles/day, or
• Reduce single-occupant from 2.61mVMT/day (2006
vehicle (SOV) travel to levels) to 1.93m VMT/day
25 percent of all trips
BREATHING REQUIRED DRIVING OPTIONAL

3. Transportation Investments
> Transportation
• Budget: ~$20m/year for dedicated sales tax
(0.6%)
• Branded high frequency transit routes
• 300+ miles of on-road and multi-use path
bicycle facilities
• 74 underpasses

4. GO Boulder
> Program Manager
> Bicycle/Pedestrian Planner
> Transit Planner
> TDM Planner
> Land-use/transportation
Planner
> Marketing and Outreach
Planner
> City Employee
Transportation Coordinator

5. Other GO Boulder efforts
> Development Review Process
• TDM Plans
> Commute Trip Reduction Plans
> Flexible Rebate Program
• Tax rebates for sustainable businesses
> ETC Network
• Over 400 employers represented

6. Impact on VMT
Between
2007 and
2008, VMT
decreased
by 3% as
gas prices
surged.

7. ridership in Boulder
Between 2007 and
regional ridership
2008, local transit
increased by 13
increased by 8
percent and
percent.
Transit Ridership in
11891.41667 22006.33333 2008
10529.81281 20532.06483 2007
9763.5 19530.83333 2006
9082.833333 19317.5
Boulder Transit Use 1981 to 2008
2005
8106.083333 18794.70273 2004
7633.25 18331.58333 2003
7678.833333 18857 2002
8177.083333 20153.91667 2001
8484.083333 18060.68634 2000
8359 17561.4459 1999
8585.25 17599.64911 1998
Regional
8474.333333 16019.50211 1997
7936 15598 1996
8011 14947 1995
Year
7499 11670 1994
7136 10935
Local
1993
Boulder
6666 9448 1992
6234 8229 1991
5585 6539 1990
5395 6686 1989
5388 6450 1988
5462 6626 1987
6712 6152 1986
6571 10372 1985
5914 7758 1984
5813 6388 1983
6619 8074 1982
7032 8086 1981
0
35000
30000
25000
20000
15000
10000
5000
Average Passengers Per Day

8. All Trips- Boulder residents
Walk, 19%
SOV, 39%
Bike, 14%
Transit,
4%
MOV, 25%
> Since 1990, SOV mode share has
decreased by 6%

9. Work Trip Mode Split
All Employees Boulder residents In-commuters
80%
70%
60%
50%
40%
30%
20%
10%
0%
SOV MOV Transit Multi- Bike Walk Work at
mode Home

10. RTD’s Eco Pass Program
> The Eco Pass is an all access
transit pass program run by
RTD.
• Business, Residential and District programs
• Based on insurance model
> GO Boulder’s Eco Pass Support
Program
• Subsidize businesses for first two years
• Subsidize 34 neighborhoods
• Marketing and Outreach

11. Eco Pass Enrollment 2009
CAGID
6,800 10%
Business
21,096
NECO 31%
11,369
17%
Total passes
available to
Boulder
residents,
employees and
CU students: CU
approximately Students
68,265 29,000
42%

12. Public Funding Sources for
Eco Pass Programs
> GO Boulder
• 2009 Subsidies: $240,000
• Marketing: $20,000-$25,000
> CMAQ—federal grants that
fund pilots and special
projects
• 2009 Eco Pass Improvement
Campaign (EPIC): $115,000

13. Private Investment
2009 RTD Contracts=$6,207,092
$3,500,000 CU Student
08-09,
$3,000,000 $3,065,500
$2,500,000
BECO,
$2,000,000 $1,750,324
$1,500,000
NECO, CAGID,
$1,000,000 $754,800
$636,468
$500,000
$0

14. Eco Pass Impact on Travel Behavior
4500
> Boulder residents 4000
with an Eco Pass 3500
drive about 2,600 3000
2500
miles less per year 2000
Eco Pass
Average
than residents without 1500
Non Eco Pass
1000
and Eco Pass. 500
0
7000 VMT in SOV/MOV Work
Trips Only
6000
5000 > Boulder employees with
4000 Eco Pass an Eco Pass drive about
3000 Average
2000
No Eco Pass 2,300 miles less per year
1000
than employees without
0 an Eco Pass.
VMT in SOV/MOV All Trips

15. Eco Passes and Work Trips
> Drive alone mode share with Eco Pass= 40.1%
> Drive alone mode share without Eco Pass= 74.6%
> Eco Pass holding employees are over 10 times
more likely to use transit to get work in Boulder.

16. Impact on Emissions
> Residents with Eco
Pass
• ~40% less emissions
than residents without
an Eco Pass
> Employees working in
Boulder with Eco Pass
• ~55% less emissions
than employees
without Eco Pass

17. Downtown Boulder Eco Pass Program
> Central Area General Improvement District
(CAGID)
• Established in 1970 in Downtown Boulder
• Properties are taxed to provide shared structured
parking and parking management services
• Manage paid on-street parking
Paid Parking in CAGID
$755K in revenues from
paid parking are used to
buy Eco Passes for
downtown employees in
2009

18. TDM and Parking Management
in Downtown Boulder
> Managing almost > Paid on-street parking
4000 parking > Shared structured
spaces parking
> Providing Eco > Over 1,300 bicycle
Passes parking spaces
• Approximately $111 provided
per employee in
2009
> Support Eco Pass
Xtra Program
• Merchant discounts

19. 2008 Downtown Employee
Mode Split

20. Downtown Employee Travel
Behavior
> Downtown > Downtown employees
employees with with Eco Passes emit
Eco Passes: about 1mtCO2 less per
year than commuters
• Over three times
more likely to ride without an Eco Pass
transit
• Twice as likely to
bicycle
• Three times more
likely to walk

21. Applying Lessons Learned
> Transit Village Area
• TDM and Parking
Management Access District
• Trip Generation Allowance
• Resident and Employee
Eco Passes
• Parking maximums
• Shared parking
• Unbundled parking
• Increased density

22. Thanks for listening
For more information, contact Chris Hagelin
at hagelinc@bouldercolorado.gov or
303-441-1832