Cindy F. Solomon founded the Global Product Management Talk, a top 10 podcast on the BlogTalkRadio business network reaching 20K listeneners weekly, available on iTunes, Stitcher, and other podcast venues. She created the ProdMgmtTalk Android mobile app. Cindy started the Startup Product movement for product excellence with the Startup Product Summit in San Francisco and organizes Startup Product Talk meetups and digital events for product professionals. She is a contributing writer for the SVPMA, 42 Rules of Product Marketing and the forthcoming ProdBOK. Solomon brings more than 15 years of web development, services and software product marketing and management at such companies as Apple, Vadem, NetObjects and startups in Silicon Valley. She's a startup and product management coach and maintains the global map of product camps and twitter archives. Listen at http://www.blogtalkradio.com/prodmgmttalk
Follow on Twitter @CindyFSolomon @ProdMgmtTalk @StartupProduct http://startupproduct.com
Contact cfsolomon@gmail.com
The Certified Innovation Leader body of knowledge and credential is aligned with The Association of International Product Marketing and Management. AIPMM was founded in 1998. It provides professional development, training, and certification to those involved in product management, such as product managers and developers, marketing managers, brand managers, project managers, and many more. The certified innovation leader credential is one of four certifications provided by AIPMM. The others include: certified product manager, certified product marketing manager, and agile certified product manager.
This is the big-picture of the concepts that we will review together. We will explore innovation activities that are part of the managed front end, which you may have heard called the fuzzy front end. We use the term “managed” to suggest that there are clear and not fuzzy activities to accomplish. We will also explore the five phases of new product development.
For each area, we will be concerned with:
Core Concepts
Inputs
Tasks & Tools
Deliverables
Decisions