1.
State Online College Job
Market
Ranking the States
By: Anthony P. Carnevale, Tamara Jayasundera, Dmitri
Repnikov, and Artem Gulish
March 26, 2015

2.
Overview
• Between 60 and 70 percent of job openings are now
advertised online.
• Even though only 35 percent of workers have college
degrees, nearly half of all online jobs ads cater to
college graduates.
• Overall, job candidates who search online find jobs 25
percent faster than those who do not.
March 26, 2015

3.
Online Job Ads for College Graduates
March 26, 2015
Less than 4,500
4,501-7,500
7,501-20,500
20,501-55,500
55,501-80,500
More than 80,501
AL
20,300
AK
4,900
AZ
34,700
AR
8,800
CA
266,100
CO
48,200
CT
28,700
DE
7,300
DC
26,600
FL
81,200
GA
59,100
HI
4,300
ID
6,700
IL
85,700 IN
25,100
IA
19,800
KS
15,800
KY
15,000
LA
15,300
ME
6,000
MD
44,000
MA
94,600
MI
54,700
MN
44,100
MS
6,500
MO
28,800
MT
5,600
NE
10,200
NV
9,100
NH
7,400
NJ
62,900
NM
7,900
NY
129,100
NC
49,200
ND
4,100
OH
55,300
OK
13,700
OR
26,000
PA
62,700
RI
3,900
SC
13,900
SD
4,500
TN
23,700
TX
143,200
UT
11,700
VT
3,300
VA
61,100
WA
65,400
WV
4,600
WI
24,500
WY
1,900
• California, Texas, and New York have the most online
job ads that require at least a Bachelor’s degree

4.
Online Job Market Favorability by State
March 26, 2015
0.0 0.2 0.4 0.6 0.8 1 1.2 1.4 1.6 1.8
West Virginia
Rhode Island
South Carolina
Mississippi
Hawaii
Vermont
Kentucky
Wisconsin
Tennessee
New Hampshire
Wyoming
Utah
Louisiana
Indiana
Florida
Oklahoma
New Mexico
Arkansas
Pennsylvania
Maine
Alabama
Nevada
Kansas
Nebraska
Missouri
North Dakota
Idaho
Maryland
New York
Ohio
Illinois
Virginia
Michigan
North Carolina
Connecticut
Georgia
New Jersey
South Dakota
Montana
Iowa
Texas
Minnesota
California
Oregon
Arizona
Alaska
Colorado
Washington
Delaware
Massachusetts
NationalAverage
Online job market favorability
(job ads per worker relative to national average)
• Massachusetts, Delaware,
and Washington State are
the most favorable online
college labor markets,
while West Virginia,
Rhode Island, and South
Carolina are the least
favorable.

5.
March 26, 2015
BESTONLINECOLLEGELABORMARKET
Ranking the States

6.
March 26, 2015
MASSACHUSETTS
1st
BESTONLINECOLLEGELABORMARKET
94,600
ONLINEJOBADS
FORCOLLEGEGRADUATES
35% 26%
Of online job ads are for managerial and
professional office occupations
Of online job ads are in the
consulting and business services
sector

7.
March 26, 2015
DELAWARE
2nd*
BESTONLINECOLLEGELABORMARKET
7,300
ONLINEJOBADS
FORCOLLEGEGRADUATES
33% 32%
Of online job ads for college graduates are for
managerial and professional office occupations
Of online job ads are in the
financial services sector

8.
March 25, 2015
WASHINGTON
3rd
BESTONLINECOLLEGELABORMARKET
65,400
ONLINEJOBADS
FORCOLLEGEGRADUATES
31% 42%
Of online job ads are for managerial and
professional office occupations
Of online job ads are in the consulting
and business services and healthcare
services sectors

9.
March 26, 2015
COLORADO
4th
BESTONLINECOLLEGELABORMARKET
48,200
ONLINEJOBADS
FORCOLLEGEGRADUATES
31% 21%
Of online job ads for college graduates are for
managerial and professional office occupations
Of online job ads are in the healthcare
services industries

10.
March 26, 2015
ALASKA
5th
BESTONLINECOLLEGELABORMARKET
4,900
ONLINEJOBADS
FORCOLLEGEGRADUATES
27% 28%
Of online job ads for college graduates are for
managerial and professional office occupations
Of online job ads are in the healthcare
services industries

11.
For more information:
See the full report at: cew.georgetown.edu/OCLMStates
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