[Full description] -> https://ecommerceandbeyond.com/slides-lets-build-profitable-online-business-ep-3/ [Abstract] -> The success of your online business depends on the quality and quantity of your website traffic. You want readers, subscribers, sales. You want people who are engaged and who keep returning to your site over and over again. However, how do you achieve this if you only have 15 minutes per week to dedicate to SEO? Well, let's call it "Minimum Viable SEO" - those advanced SEO techniques you can use when you have no time and no budget: - Introduction to technical SEO - Siloing - Keyword planning and reporting - Weekly SEO review - Pre-publish content checklist - Weekly off-site SEO boost

1. "The 15 Minutes/Week SEO"
(Let’s Build A Profitable Online
Business ep.3)
Mustbeworthit.com
EcommerceAndBeyond.com/Slides
@RMELOGLI
.com/groups/ecommerceandbeyond
1

2. ☑ Profitable Online Business (Passive Income)
☑ Launch or Strengthen Your Business
☑ Facebook Group, Slides, Go Implement 1 Thing!
Goals - “Let’s Build A Profitable Online Business” 2

3. EcommerceAndBeyond.com/Slides
Download the Slides 3

4. Facebook.com/groups/
ecommerceandbeyond
Join our Facebook Group 4

5. 1) Business Idea
2) Story
3) .com Domain
4) Reliable Hosting
Episode 1 Recap - “Let’s Build A Profitable Online Business” 5

6. 1) Website Live
2) Logo
3) Affiliate Programs
4) First Products
Episode 2 Recap - “Let’s Build A Profitable Online Business” 6

7. MUSTBEWORTHIT.com
Our New Online Business 7

8. 1) Technical SEO *
2) Keyword Spreadsheet
3) SEO Review
4) Pre-publish checklist
Episode 3 - “Let’s Build A Profitable Online Business”
5) SEO Boost
"The 15
Minutes/Week
SEO"
8

9. 1) WordPress YOAST
2) Google Search Console
3) Speed, performance
4) Mobile optimisation
Episode 3 - “Let’s Build A Profitable Online Business”
5) Site architecture
6) 301 Redirects
"Technical
SEO" (mostly
once-off)
9

10. 7) 404 Errors
8) Duplicate Content
9) Schema
10) HTTPS
Episode 3 - “Let’s Build A Profitable Online Business”
X) etc...
"Technical
SEO" (mostly
once-off)
10

11. ☑ Website Structure
Episode 3 - “Let’s Build A Profitable Online Business”
“Siloing”
technique
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12. 1) Top 10-50 Keywords to Rank
Episode 3 - “Let’s Build A Profitable Online Business”
“Keyword
Spreadsheet”
(weekly)
> "Building a keyword list”:
https://support.google.com/
adwords/answer/2453981
2) Current Ranking
3) Top 3 SERP Features
4) Target URL
> videos, feat snippet,
length, structure, H2s
12

13. Episode 3 - “Let’s Build A Profitable Online Business”
Mustbeworthit.com > Google AdWords Keyword Planner
13

14. Episode 3 - “Let’s Build A Profitable Online Business”
Mustbeworthit.com > Search: “affiliate marketing how to”
14

15. Episode 3 - “Let’s Build A Profitable Online Business”
Mustbeworthit.com > Keyword search download
15

16. Episode 3 - “Let’s Build A Profitable Online Business”
Mustbeworthit.com > Keyword spreadsheet
16

17. Episode 3 - “Let’s Build A Profitable Online Business”
Mustbeworthit.com > Keyword spreadsheet “How to affiliate
marketing”
17

18. ☑ Fix 404 and 500 errors
Episode 3 - “Let’s Build A Profitable Online Business”
“SEO Review”
(weekly)
☑ Remove Dup Content
☑ Fix Broken Links
☑ Fix Pages w/o unique SEO Title
☑ Update Keyword Spreadsheet
18

19. Episode 3 - “Let’s Build A Profitable Online Business”
Ecommerceandbeyond.com > Crawl Errors
19

20. Episode 3 - “Let’s Build A Profitable Online Business”
Ecommerceandbeyond.com > Crawl Errors: 404
20

21. ☑ Keyword Target?
Episode 3 - “Let’s Build A Profitable Online Business”
“Pre-publish
checklist”
(each post)
☑ 3 Related Keywords?
☑ KW @ Title & Meta?
☑ Content Answers Search?
☑ Related Content?
21

22. Episode 3 - “Let’s Build A Profitable Online Business”
Mustbeworthit.com > Yoast > Focus keyword analysis
22

23. ☑ Link Building: Outreach
Episode 3 - “Let’s Build A Profitable Online Business”
“SEO Boost”
(weekly) ☑ Off-site Content
> "SEO guide to outreach”:
http://www.seerinteractiv
e.com/blog/seo-guide-to-o
utreach/
> YouTube, LinkedIn,
Quora, Medium with
link to your website
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24. 1) Importance of site structure & performance
2) Importance of keyword research
3) Weekly SEO checks and link building
4) Write content with purpose (11 Jan!)
Ep.3 Takeaways - “Let’s Build A Profitable Online Business” 24

25. Content Marketing
Tracking & KPIs
Social Media
Ebook marketing
...and much more
Next Episodes - “Let’s Build A Profitable Online Business” 25

26. Thank you so much!
Mustbeworthit.com
EcommerceAndBeyond.com/Slides
@RMELOGLI
.com/groups/ecommerceandbeyond
26