Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
@buffer @leowid
Building Buffer:
3 Breakthroughs, 2 Failures -
Our Biggest Lessons Yet
by @leowid
Co-founder and COO at Buf...
@buffer @leowid
What’s Buffer?
@buffer @leowid
• Founded in 2010 by Joel Gascoigne in Birmingham
• $12m in ARR
• 60,000 paying customers, 4m registered
•...
@buffer @leowid
5 Key Things That
Have Shaped Buffer
Breakthroughs:
• Defaulting to transparency
• Embracing remote work
• ...
@buffer @leowid
Defaulting to Transparency
@buffer @leowid
Help from Strangers
@buffer @leowid
Applicants
@buffer @leowid
Effortless Accountability
@buffer @leowid
Working Remotely
@buffer @leowid
Traveling the World
@buffer @leowid
Being with Family
@buffer @leowid
Tools We Use
@buffer @leowid
Building a Culture First Company
@buffer @leowid
Culture is like a disinfectant
@buffer @leowid
Culture makes you anti fragile
@buffer @leowid
Result: Our 10 values
1. Choose positivity and happiness
2. Default to transparency
3. Have a focus on sel...
@buffer @leowid
Getting Hacked in 2013
@buffer @leowid
Security
@buffer @leowid
Crisis Communication
@buffer @leowid
Cash Flow Crisis and Layoffs
@buffer @leowid
Learning to build a company,
not a product
@buffer @leowid
Finding experienced leaders
@buffer @leowid
@buffer @leowid
open.buffer.com
leo@buffer.com
@LeoWid
@buffer @leowid
Check out 

buffer.com
to give us a try :)
Thank you!
Nächste SlideShare
Wird geladen in …5
×

Three Breakthroughs and Two Failures That Have Shaped Buffer in the Past Six Years

5.064 Aufrufe

Veröffentlicht am

COO, Leo Widrich, shared the 3 breakthroughs and 2 failures that have shaped Buffer in our past six years at the Next Web Conference in New York in November, 2016.

Veröffentlicht in: Kleinunternehmen & Unternehmertum

Three Breakthroughs and Two Failures That Have Shaped Buffer in the Past Six Years

  1. 1. @buffer @leowid Building Buffer: 3 Breakthroughs, 2 Failures - Our Biggest Lessons Yet by @leowid Co-founder and COO at Buffer
  2. 2. @buffer @leowid What’s Buffer?
  3. 3. @buffer @leowid • Founded in 2010 by Joel Gascoigne in Birmingham • $12m in ARR • 60,000 paying customers, 4m registered • 80 team members spread across 20+ different countries • Our mission is to help give companies a voice on social media: Social Media management and analytics at buffer.com Quick stats
  4. 4. @buffer @leowid 5 Key Things That Have Shaped Buffer Breakthroughs: • Defaulting to transparency • Embracing remote work • Building a culture first company Failures: • Getting hacked • Cash flow crisis and layoffs
  5. 5. @buffer @leowid Defaulting to Transparency
  6. 6. @buffer @leowid Help from Strangers
  7. 7. @buffer @leowid Applicants
  8. 8. @buffer @leowid Effortless Accountability
  9. 9. @buffer @leowid Working Remotely
  10. 10. @buffer @leowid Traveling the World
  11. 11. @buffer @leowid Being with Family
  12. 12. @buffer @leowid Tools We Use
  13. 13. @buffer @leowid Building a Culture First Company
  14. 14. @buffer @leowid Culture is like a disinfectant
  15. 15. @buffer @leowid Culture makes you anti fragile
  16. 16. @buffer @leowid Result: Our 10 values 1. Choose positivity and happiness 2. Default to transparency 3. Have a focus on self improvement 4. Be a "no ego" doer 5. Listen first, then listen more 6. Have a bias towards clarity 7. Make time to reflect 8. Live smarter, not harder 9. Show gratitude 10. Do the right thing buffer.com/transparency
  17. 17. @buffer @leowid Getting Hacked in 2013
  18. 18. @buffer @leowid Security
  19. 19. @buffer @leowid Crisis Communication
  20. 20. @buffer @leowid Cash Flow Crisis and Layoffs
  21. 21. @buffer @leowid Learning to build a company, not a product
  22. 22. @buffer @leowid Finding experienced leaders
  23. 23. @buffer @leowid
  24. 24. @buffer @leowid open.buffer.com leo@buffer.com @LeoWid
  25. 25. @buffer @leowid Check out buffer.com to give us a try :) Thank you!

×