1. Your Reliable SMS Partner
SMS MARKETING
INCREASES BLACK FRIDAY
SHOPPERS

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Before we delve into the matters of bulk SMS
marketing on Black Friday, please have a
look into some of the awesome facts. After
that, we are covering on some of the most
useful ways to connect and collaborate with
your audiences now!
Consumers spent $840 million through 10
a.m. Monday, equivalent to a 16.9 percent
year-over-year growth. Source
According to Adobe, consumers spent $15.12
billion on Saturday and Sunday, a 10.1

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percent year-over-year growth. Source
Black Friday is on its way, and marketers are
looking for increased ways to connect and
collaborate with their audiences. This is the
time when consumers are more connected and
spend most of their time looking for
preferable discounts opportunities across
their preferred sellers. The best way to
leverage on this time is to connect with your
consumers using SMS.
So, what are the best ways to connect and
collaborate with your audiences during this
crucial time? With this blog, we try to find
out some of the ways you can channelize your
efforts and accordingly reach out to more
audiences during this important time of the
year. Please read on, and should you have any
query to improve the blog, please leave your
comment.
Personalize Your Message

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The most important effort in your SMS
marketing is to make consumers click on the
call to action. The best way to do it is to
personalize the message. You can do it by
including the name of the recipients in the
SMS. Having written the name of your
prospective customer in the SMS develops a
sense of intimacy and it is more likely that
they will read and click on your message
resulting in a sale.
Send Timely Message
Relevancy is important, and when it is black
Friday, you need to be super timely. Learn
what is the time when your consumers remain
super active and when they are more
promising to read your message. You can
plan the delivery during the early morning
when a customer gets ready for the day,
during early work hours, before the
consumers starts his day at work, during the
evenings, when s/he is relaxed and before

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going to bed. Please plan your messaging
hours according to the comfort ability of your
customers.
Focus On The Discount
The user wants to learn why you want to
contact them. Please be sure to concentrate on
the core message and add discount. Plan the
entire message around the discount. You can
even use the help of data, analytics and past
case studies to examine and cluster audience
profiles, and then send them the discounts
that they want to avail.
Let The Message Remain Short And
Simple
One of the most crucial aspects of SMS on
Black Friday is to keep your message short
and simple. Instead of making the entire
message lengthy and over compulsive, please
use the

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help of brevity; which means focus on the
message - and keep it very accurately simple.
Making a lengthy message does not serve the
purpose.
Other Ways To Promote Your Brand
During The Black Friday
• Mention deal of the hour
• Extend the timing of the sale
• Spread the message
• Do not over emphasize
• Include the most attractive discounts
These are just some of the ways marketers
can use Black Friday to drive sales. Using a
holistic marketing technique and constantly
reinventing newer ways to connect and
collaborate with your audiences is how you
can leverage on Black Friday!

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To learn more about Black Friday SMS
marketing, sending bulk SMS on Black Friday;
please feel free to visit the website of BroadNet.
Leverage the potential of Black Friday to
connect with new audiences. Here are more
ways to generate more sales for your brand
during the Black Friday.
Research the market - Learn what to do,
what to send, when and how to send SMS
Pinpoint the most active users - Know who
your audiences are, and how to reach out to
the audiences. The more constructive your
messages are, better is your chance to
collaborate
Generate value-oriented ideas to connect and
collaborate with them
A/B Testing - You can test your SMS
campaign before Black Friday. Please see
which type of SMS are usually gets read, and

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which type of messages are not, and then
based on the result, connect with your
audiences.
One of the most practical and simplistic ways
to connect with audiences on Black Friday is
to be effective and be original. The more
useful the entire message in the form of SMS,
better and your chance for connecting with
your audience.
Broadnet has a state-of-the-art and effective
mobile platform which is guaranteed to offer
a direct, real-time and riveting experience for
users and SMS is just the ticket to put your
message across them. When it comes to either
acquiring or dealing with business critical
content, passwords or push marketing, the
company has the answer for each of these of
your business concerns
With Broadnet as you trusted, single source
provider of custom bulk SMS
marketing solutions, you as a business entity

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can achieve long-standing customer
engagement and high conversion rate.
Please be defined about your SMS marketing
needs, and connect with a Broadnet
Executive to learn how using the power of
SMS, you can grow your business easily. The
most trusted and nice the offering, quick can
you leverage.
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About the Author:
BroadNet Technologies is an international leading
Business Messaging Solution Provider. It’s joined
the GSMA as an Associate Member also it has been
awarded certification to the ISO 27001:2013; BroadNet Technologies
has been a pioneer in the use of SMS-Messaging Service across global
markets since 2003 thus widening its range of products and services
to include Bulk SMS, A2P SMS, HLR Lookup, SMSC Gateway, SMS
Firewall, Web Solutions, and Mobile Applications.
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Contact Now:
Company : BroadNet Technologies
Website : http://www.Broadnet.me/
Email-Id : info@broadnet.me
Address : Business Bay, Al Manara Tower, Dubai,
United Arab Emirates
Phone : 97144567768
Pin code : 411006
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Reference:
https://www.broadnet.me/blog/sms-marketing-increases-black-friday-shoppers