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How to Successfully Engage Your
Experiential Event Attendees
Making your event interactive is
more important
than
ever!
Creating a memorable experience will elevate
your event from two dimensional to a
3D experience.
Event Planners
need to get their attendees
excited
and give them a
hands-on experience.
In this post, we want to drill down on
how to successfully
engage your event guests-
during, before and after an event.
Mobile Apps
Nearly two-thirds (64%) of all U.S.
adults own a smartphone- and if your
target audiences is under the age of 50,
that number is as high as 85%!
Let's look at how a mobile app can help
you and your attendees:
An App let's everyone connect,
even before the event.
Why is that important???
Social sharing and
word of mouth will
hype up your event
and get additional people's
attention!
During the event you can send push notifications
to make sure attendees are fully engaged
as well as offer help sections
to clear up any questions
they might have.
After the event an app can be a way to stay in touch
with your guests.
You share the presentations, keynotes and other useful
takeaways as well as promote additional offerings you
might have.
PLUS you can inform them about future events you
might host.
Social media can also be an important
engagement tool.
Start working on a strategy early and create
an event specific hashtag.
Make sure to promote that hashtag:
on your website, in your emails, on all
SM platforms, your newsletter and mobile app.
A Social Wall is another tool more and more
events incorporate successfully.
It collects and shares social activity and creates a real time
conversation.
The wall could also include a event related news feed,
sponsored content and event stats.
The Perfect Event Space:
the venue's layout can be critical to your event's
success.
The flow of traffic is an important factor to consider.
Where will people arrive? What are the high traffic areas?
For example: if registration is required for admittance to your event,
an ample sized foyer is clearly needed. What about keynote
speeches, smaller size activities, etc? The right room size for the
amount of guests will make sure no one is left out in the hallway,
unable to get in.
"84 percent of Millennials made a
charitable donationin 2014."
People want to donate to causes they believe in- so make giving
back an integral part of your event!
Stand is a charity picked by Inbound 2015
marketing conference.
Malala Fund's aim is to raise girls' voices and ensure every girl has access to 12
years of free, safe, quality primary and secondary education.
Inbound promoted their upcoming documentary "He named me
Malala", encouraged attendees to donate to the cause and
engage on social media by sharing the hashtag.
Many event professionals keep their
interactions with attendees focused on the
time during the event
and
within the event space.
It is often completely overlooked how
visitors get to and from the location…
VIPs and other special guests would not only be extremely
appreciative of a luxury car picking them up and dropping them
off, but the ride to and from the location is a huge opportunity to
create a memorable experience.
Our blog "Event Transportation - Guaranteed Ways to Make
Yours Stand Out" shows ways to create a unique experience and
gives tips on how to make your chauffeured vehicles stand out
with custom branding.
Some of the Fortune 500 companies we work with have
successfully used luxury Sprinter Vans as a mobile office,
presenting new products to their clients while on route.
As you can see, the options to make your event
(transportation) more productive and memorable are
endless!
Please download our FREE ebook
“Learn Why Event Transportation Fails, and how to fix it”
by clicking below!

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How to Successfully Engage Your Experiential Event Attendees

  • 1. How to Successfully Engage Your Experiential Event Attendees
  • 2. Making your event interactive is more important than ever! Creating a memorable experience will elevate your event from two dimensional to a 3D experience.
  • 3. Event Planners need to get their attendees excited and give them a hands-on experience.
  • 4. In this post, we want to drill down on how to successfully engage your event guests- during, before and after an event.
  • 5. Mobile Apps Nearly two-thirds (64%) of all U.S. adults own a smartphone- and if your target audiences is under the age of 50, that number is as high as 85%! Let's look at how a mobile app can help you and your attendees:
  • 6. An App let's everyone connect, even before the event. Why is that important??? Social sharing and word of mouth will hype up your event and get additional people's attention!
  • 7. During the event you can send push notifications to make sure attendees are fully engaged as well as offer help sections to clear up any questions they might have.
  • 8. After the event an app can be a way to stay in touch with your guests. You share the presentations, keynotes and other useful takeaways as well as promote additional offerings you might have. PLUS you can inform them about future events you might host.
  • 9. Social media can also be an important engagement tool. Start working on a strategy early and create an event specific hashtag. Make sure to promote that hashtag: on your website, in your emails, on all SM platforms, your newsletter and mobile app.
  • 10. A Social Wall is another tool more and more events incorporate successfully. It collects and shares social activity and creates a real time conversation. The wall could also include a event related news feed, sponsored content and event stats.
  • 11. The Perfect Event Space: the venue's layout can be critical to your event's success. The flow of traffic is an important factor to consider. Where will people arrive? What are the high traffic areas? For example: if registration is required for admittance to your event, an ample sized foyer is clearly needed. What about keynote speeches, smaller size activities, etc? The right room size for the amount of guests will make sure no one is left out in the hallway, unable to get in.
  • 12. "84 percent of Millennials made a charitable donationin 2014." People want to donate to causes they believe in- so make giving back an integral part of your event! Stand is a charity picked by Inbound 2015 marketing conference. Malala Fund's aim is to raise girls' voices and ensure every girl has access to 12 years of free, safe, quality primary and secondary education. Inbound promoted their upcoming documentary "He named me Malala", encouraged attendees to donate to the cause and engage on social media by sharing the hashtag.
  • 13. Many event professionals keep their interactions with attendees focused on the time during the event and within the event space. It is often completely overlooked how visitors get to and from the location…
  • 14. VIPs and other special guests would not only be extremely appreciative of a luxury car picking them up and dropping them off, but the ride to and from the location is a huge opportunity to create a memorable experience. Our blog "Event Transportation - Guaranteed Ways to Make Yours Stand Out" shows ways to create a unique experience and gives tips on how to make your chauffeured vehicles stand out with custom branding. Some of the Fortune 500 companies we work with have successfully used luxury Sprinter Vans as a mobile office, presenting new products to their clients while on route.
  • 15. As you can see, the options to make your event (transportation) more productive and memorable are endless! Please download our FREE ebook “Learn Why Event Transportation Fails, and how to fix it” by clicking below!