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SEO, LLC Internet Competitive Analysis Report                                                                 3/2/2012




                                                                             500 N. Michigan Ave.
                                                                             Suite 300
    SEO, LLC Search Engine Ranking                                           Chicago, IL 60611
    Report                                                                   920-285-7570


    Date:            3/2/2012

    Recipient:       Mike Purnell
                     Belchfire Corp.
                     4916 North 125th Street
                     BUTLER WI 53007

                     Phone: 262-783-1500



    This analysis has been created by SEO, LLC. Visit us on the Web at
    http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for your
    personalized plan to dominate in the search results on Google and Bing.




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SEO, LLC Internet Competitive Analysis Report                                                                          3/2/2012



Report Overview
Dates of the Ranking Checks
Date: Friday, March 02, 2012
Comparison date: Thursday, February 02, 2012


Scope of this Ranking Report
42 keywords and 2 URLs have been checked on 6 search engines. The first 3 result pages of each search engine have
been checked.


Visibility Statistics
This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the ranking
changes.
Listings in the first position                           108
                                                                                  Listings Summary

Listings in the top 5 positions                          155

Listings in the top 10 positions                         181

Listings in the top 20 positions                         198

Listings in the top 30 positions                         210

Listings which are new                                    60

Listings which moved up                                   25

Listings which did not change                            104


Listings which moved down                                 21

Listings which are dropped                                 0
                                                                                       85 listings new or moved up
                                                                                         104 listings did not change
Total listings                                           210                   21 listings dropped or moved down




Listings Distribution
This chart shows the number of rankings in the different positions.




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SEO, LLC Internet Competitive Analysis Report                                                                                       3/2/2012

Listings Distribution

 100
  90
  80
  70
  60
  50
  40
  30
  20
  10
   0
                 Pos. 1           Pos. 2-5         Pos. 6-10      Pos. 11-15      Pos. 16-20       Pos. 21-25         Pos. 26-30

                                                 Friday, March 02, 2012        Thursday, February 02, 2012



Top 30 Listings
The left chart shows the number of top 30 rankings for your search terms, and the right chart shows the number of top 30
rankings in the search engines.

                 Top 30 listings for keywords                                      Top 30 listings in the search engines
      6                                                                   40

      5                                                                   35
                                                                          30
      4
                                                                          25
      3                                                                   20

      2                                                                   15
                                                                          10
      1
                                                                           5
      0                                                                    0

             6 top 30 listings for "crucible heating"                                  41 top 30 listings in Yahoo.com
             6 top 30 listings for "Cast Iron Preheating Torch"                        41 top 30 listings in Bing.com
             6 top 30 listings for "crucible heating torch"                            41 top 30 listings in AltaVista.com (U.S.)
             6 top 30 listings for "crucible pre-heating"                              39 top 30 listings in Google.com
             6 top 30 listings for "Crucible Preheating"                               38 top 30 listings in AOL.com




Checked URLs
This table lists all URLs that have been considered for this report.
URL                                                                              Listings On           Listings On           Listings On
                                                                                      Page 1                Page 2                Page 3




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SEO, LLC Internet Competitive Analysis Report                                                                     3/2/2012

Checked URLs
This table lists all URLs that have been considered for this report.
http://www.belchfire.com                                                           126                15                  9
http://www.usalocalsearch.com                                                       55                 2                  3
Total                                                                              181                17                 12


Checked Keywords
This table lists all search terms for which rankings have been found in the top 30 results.
Keyword                                                                   Listings On         Listings On      Listings On
                                                                               Page 1              Page 2           Page 3
air torch                                                                             3                0                  3
belchfire torch                                                                       6                0                  0
Cast Iron Crack Repair                                                                6                0                  0
cast iron crack repair torch                                                          6                0                  0
cast iron heating torch                                                               6                0                  0
Cast Iron Preheating Torch                                                            6                0                  0
crucible heating                                                                      6                0                  0
crucible heating torch                                                                6                0                  0
Crucible Preheating                                                                   6                0                  0
crucible pre-heating                                                                  6                0                  0
Foundry Heating Torches                                                               5                0                  0
foundry torch                                                                         5                0                  0
Foundry Torches                                                                       5                0                  0
fuel only torch                                                                       5                0                  0
Fuel Only Torches                                                                     5                0                  0
furnace foundry Torch                                                                 3                2                  0
gas only torch                                                                        5                0                  0
gas torch                                                                             0                0                  3
heat torch                                                                            0                0                  3
heating torch                                                                         2                3                  0
Heating Torches                                                                       4                1                  0
high combustion torch                                                                 5                0                  0
high heat torch                                                                       4                0                  0
high temperature torch                                                                2                3                  0
iron repair torch                                                                     5                0                  0
Ladle Heating                                                                         5                0                  0
ladle post heating                                                                    5                0                  0




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SEO, LLC Internet Competitive Analysis Report                                                                     3/2/2012

Checked Keywords
This table lists all search terms for which rankings have been found in the top 30 results.
ladle post-heating torch                                                              5                  0                0
ladle pre-heating                                                                     2                  0                3
ladle pre-heating torch                                                               5                  0                0
ladle torch                                                                           5                  0                0
natural gas torch                                                                     2                  3                0
natural gas torches                                                                   2                  3                0
Nickel Welding                                                                        0                  2                0
nickel welding torch                                                                  5                  0                0
postheating torch                                                                     5                  0                0
Preheating Cast Iron                                                                  3                  0                0
Preheating Metal                                                                      5                  0                0
preheating torch                                                                      5                  0                0
Preheating Torches                                                                    5                  0                0
Propane Heating Torches                                                               5                  0                0
tube burner                                                                           5                  0                0
Total                                                                              181                  17               12


Checked Search Engines
This table lists all search engines for which rankings have been found in the top 30 results.
Search Engine                                                             Listings On           Listings On    Listings On
                                                                               Page 1                Page 2         Page 3
    AltaVista.com (U.S.)                                                            34                   4                3

    AOL.com                                                                         35                   2                1

    Ask.com                                                                           9                  0                1

    Bing.com                                                                        33                   5                3

    Google.com                                                                      36                   2                1

    Yahoo.com                                                                       34                   4                3
Total                                                                              181                  17               12




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012



Ranking Results
    AltaVista.com (U.S.)
Keyword                             URL                                       Pos.    Page     Old Pos.      Change
air torch                           http://www.belchfire.com/torch-produ         7         1          7      same
                                    cts/Pages/GasandAirTorch.aspx
belchfire torch                     http://www.belchfire.com                     1         1          1      same
Cast Iron Crack Repair              http://www.belchfire.com/News/Page           7         1         11         +4
                                    s/CastIronCrackRepair.aspx
cast iron crack repair torch        http://www.belchfire.com/News/Page           1         1          2         +1
                                    s/CastIronCrackRepair.aspx
cast iron heating torch             http://www.belchfire.com/News/Page           1         1           -      new
                                    s/PropaneHeatingTorch.aspx
Cast Iron Preheating Torch          http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=cast+iron+preheati
                                    ng+torch
crucible heating                    http://www.belchfire.com/News/Page           5         1           -      new
                                    s/CrucibleHeating.aspx
crucible heating torch              http://torch.usalocalsearch.com/New          1         1          1      same
                                    s/Pages/CrucibleHeating.aspx
Crucible Preheating                 http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=crucible+preheatin
                                    g
crucible pre-heating                http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=crucible+preheatin
                                    g
Foundry Heating Torches             http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=foundry+heating+to
                                    rch
foundry torch                       http://torch.usalocalsearch.com/New          2         1           -      new
                                    s/Pages/Foundry%20Torch.aspx
Foundry Torches                     http://torch.usalocalsearch.com/New          1         1           -      new
                                    s/Pages/Foundry%20Torch.aspx
fuel only torch                     http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
Fuel Only Torches                   http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
furnace foundry Torch               http://www.belchfire.com/web/about.a         9         1          4         -5
                                    spx
gas only torch                      http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
gas torch                           http://www.belchfire.com/torch-produ        30         3           -      new
                                    cts/Pages/GasandAirTorch.aspx
heat torch                          http://www.belchfire.com                    30         3           -      new
heating torch                       http://www.belchfire.com                    16         2           -      new
Heating Torches                     http://www.belchfire.com/web/about.a         5         1          7         +2
                                    spx
high combustion torch               http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=high+combustion+t
                                    orch
high heat torch                     http://www.belchfire.com/web/about.a        10         1         11         +1
                                    spx
high temperature torch              http://www.belchfire.com                    14         2           -      new
iron repair torch                   http://www.belchfire.com/News/Page           1         1           -      new
                                    s/CastIronCrackRepair.aspx
Ladle Heating                       http://www.belchfire.com/News/Page           6         1          6      same
                                    s/LadleHeating.aspx
ladle post heating                  http://torch.usalocalsearch.com/Page         2         1          1         -1
                                    s/Default.aspx?k=ladle+heating
ladle post-heating torch            http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=post+heating+torch
ladle pre-heating                   http://torch.usalocalsearch.com/Page        27         3           -      new
                                    s/Default.aspx?k=preheating+torches
ladle pre-heating torch             http://www.belchfire.com/web/about.a         1         1          1      same
                                    spx
ladle torch                         http://www.belchfire.com/News/Page           1         1          1      same
                                    s/LadleHeating.aspx
natural gas torch                   http://www.belchfire.com/News/Page          16         2         12         -4
                                    s/NaturalGasHeatingTorch.aspx
natural gas torches                 http://www.belchfire.com/News/Page          19         2         17         -2
                                    s/NaturalGasHeatingTorch.aspx
nickel welding torch                http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=nickel+welding
postheating torch                   http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=postheating+torche
                                    s
Preheating Cast Iron                http://torch.usalocalsearch.com/Page         7         1          5         -2
                                    s/Default.aspx?k=cast+iron+preheati
                                    ng+torch
Preheating Metal                    http://www.belchfire.com/News/Page           1         1          1      same
                                    s/PreheatingMetal.aspx
preheating torch                    http://www.belchfire.com/web/about.a         1         1          1      same




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
                                    spx
Preheating Torches                  http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=preheating+torches
Propane Heating Torches             http://www.belchfire.com/News/Page           1         1          1      same
                                    s/PropaneHeatingTorch.aspx
tube burner                         http://www.belchfire.com/torch-produ         2         1          5         +3
                                    cts/Pages/TubeBurner.aspx


    AOL.com
Keyword                             URL                                       Pos.    Page     Old Pos.      Change
air torch                           http://www.belchfire.com/torch-produ        24         3         28         +4
                                    cts/Pages/GasandAirTorch.aspx
belchfire torch                     http://www.belchfire.com                     1         1          1      same
Cast Iron Crack Repair              http://www.belchfire.com/news/pages          6         1          6      same
                                    /castironcrackrepair.aspx
cast iron crack repair torch        http://www.belchfire.com/news/pages          1         1          1      same
                                    /castironcrackrepair.aspx
cast iron heating torch             http://www.belchfire.com                     1         1          1      same
Cast Iron Preheating Torch          http://www.belchfire.com                     2         1          1         -1
crucible heating                    http://www.belchfire.com/News/Page           7         1          7      same
                                    s/CrucibleHeating.aspx
crucible heating torch              http://www.belchfire.com/News/Page           1         1          1      same
                                    s/CrucibleHeating.aspx
Crucible Preheating                 http://torch.usalocalsearch.com/Page         2         1           -      new
                                    s/Default.aspx?k=foundry+torch
crucible pre-heating                http://torch.usalocalsearch.com/Page         2         1           -      new
                                    s/Default.aspx?k=foundry+torch
Foundry Heating Torches             http://www.belchfire.com                     1         1          1      same
foundry torch                       http://www.belchfire.com/News/Page           2         1          2      same
                                    s/Foundry%20Torch.aspx
Foundry Torches                     http://www.belchfire.com/News/Page           2         1          2      same
                                    s/Foundry%20Torch.aspx
fuel only torch                     http://www.belchfire.com/torch-produ         5         1          4         -1
                                    cts/Pages/GasOnlyTorch.aspx
Fuel Only Torches                   http://www.belchfire.com/torch-produ         3         1          3      same
                                    cts/Pages/GasOnlyTorch.aspx
furnace foundry Torch               http://torch.usalocalsearch.com/web/        13         2         12         -1
                                    about.aspx
gas only torch                      http://www.belchfire.com/torch-produ         1         1          1      same




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
                                    cts/Pages/GasOnlyTorch.aspx
heating torch                       http://www.belchfire.com/News/Page           5         1          5      same
                                    s/CrucibleHeating.aspx
Heating Torches                     http://torch.usalocalsearch.com/web/         4         1           -      new
                                    about.aspx
high combustion torch               http://www.belchfire.com                     4         1          4      same
high temperature torch              http://www.belchfire.com                     1         1          1      same
iron repair torch                   http://www.belchfire.com/news/pages          1         1          1      same
                                    /castironcrackrepair.aspx
Ladle Heating                       http://www.belchfire.com/News/Page           2         1          2      same
                                    s/LadleHeating.aspx
ladle post heating                  http://www.belchfire.com                     1         1          1      same
ladle post-heating torch            http://www.belchfire.com                     1         1          1      same
ladle pre-heating                   http://www.belchfire.com/torch-produ         5         1          5      same
                                    cts/Pages/Ladle%20Pre-Heater%20T
                                    orch%20Kit.aspx
ladle pre-heating torch             http://www.belchfire.com                     1         1          1      same
ladle torch                         http://www.belchfire.com/News/Page           1         1          1      same
                                    s/LadleHeating.aspx
natural gas torch                   http://www.belchfire.com/news/pages          3         1          3      same
                                    /naturalgasheatingtorch.aspx
natural gas torches                 http://www.belchfire.com/news/pages          4         1          4      same
                                    /naturalgasheatingtorch.aspx
Nickel Welding                      http://www.belchfire.com/news/pages         11         2         11      same
                                    /weldingtorch.aspx
nickel welding torch                http://www.belchfire.com/news/pages          1         1          1      same
                                    /weldingtorch.aspx
postheating torch                   http://www.belchfire.com                     1         1          1      same
Preheating Metal                    http://www.belchfire.com/News/Page           4         1          4      same
                                    s/PreheatingMetal.aspx
preheating torch                    http://torch.usalocalsearch.com/web/         1         1           -      new
                                    about.aspx
Preheating Torches                  http://torch.usalocalsearch.com/web/         1         1           -      new
                                    about.aspx
Propane Heating Torches             http://www.belchfire.com/News/Page           2         1          2      same
                                    s/PropaneHeatingTorch.aspx
tube burner                         http://www.belchfire.com/web/tubebur         4         1          5         +1
                                    ner.aspx




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012


    Ask.com
Keyword                             URL                                       Pos.    Page     Old Pos.      Change
air torch                           http://www.belchfire.com/torch-produ        26         3           -      new
                                    cts/Pages/GasandAirTorch.aspx
belchfire torch                     http://www.belchfire.com                     1         1          1      same
Cast Iron Crack Repair              http://www.belchfire.com/news/pages          6         1          6      same
                                    /castironcrackrepair.aspx
cast iron crack repair torch        http://www.belchfire.com/news/pages          1         1          1      same
                                    /castironcrackrepair.aspx
cast iron heating torch             http://www.belchfire.com                     1         1          1      same
Cast Iron Preheating Torch          http://www.belchfire.com                     2         1          1         -1
crucible heating                    http://www.belchfire.com/News/Page           8         1          8      same
                                    s/CrucibleHeating.aspx
crucible heating torch              http://www.belchfire.com/News/Page           1         1          1      same
                                    s/CrucibleHeating.aspx
Crucible Preheating                 http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=foundry+torch
crucible pre-heating                http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=foundry+torch


    Bing.com
Keyword                             URL                                       Pos.    Page     Old Pos.      Change
air torch                           http://www.belchfire.com/torch-produ         7         1          7      same
                                    cts/Pages/GasandAirTorch.aspx
belchfire torch                     http://www.belchfire.com                     1         1          1      same
Cast Iron Crack Repair              http://www.belchfire.com/News/Page           7         1         11         +4
                                    s/CastIronCrackRepair.aspx
cast iron crack repair torch        http://www.belchfire.com/News/Page           1         1          2         +1
                                    s/CastIronCrackRepair.aspx
cast iron heating torch             http://www.belchfire.com/News/Page           1         1           -      new
                                    s/PropaneHeatingTorch.aspx
Cast Iron Preheating Torch          http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=cast+iron+preheati
                                    ng+torch
crucible heating                    http://www.belchfire.com/News/Page           5         1           -      new
                                    s/CrucibleHeating.aspx
crucible heating torch              http://torch.usalocalsearch.com/New          1         1          1      same
                                    s/Pages/CrucibleHeating.aspx
Crucible Preheating                 http://torch.usalocalsearch.com/Page         1         1           -      new




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
                                    s/Default.aspx?k=crucible+preheatin
                                    g
crucible pre-heating                http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=crucible+preheatin
                                    g
Foundry Heating Torches             http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=foundry+heating+to
                                    rch
foundry torch                       http://torch.usalocalsearch.com/New          2         1           -      new
                                    s/Pages/Foundry%20Torch.aspx
Foundry Torches                     http://torch.usalocalsearch.com/New          1         1          2         +1
                                    s/Pages/Foundry%20Torch.aspx
fuel only torch                     http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
Fuel Only Torches                   http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
furnace foundry Torch               http://www.belchfire.com/web/about.a         9         1          3         -6
                                    spx
gas only torch                      http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
gas torch                           http://www.belchfire.com/torch-produ        30         3           -      new
                                    cts/Pages/GasandAirTorch.aspx
heat torch                          http://www.belchfire.com                    30         3           -      new
heating torch                       http://www.belchfire.com                    16         2           -      new
Heating Torches                     http://www.belchfire.com/News/Page          12         2           -      new
                                    s/PropaneHeatingTorch.aspx
high combustion torch               http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=high+combustion+t
                                    orch
high heat torch                     http://www.belchfire.com/web/about.a        10         1         11         +1
                                    spx
high temperature torch              http://www.belchfire.com                    14         2           -      new
iron repair torch                   http://www.belchfire.com/News/Page           1         1          3         +2
                                    s/CastIronCrackRepair.aspx
Ladle Heating                       http://www.belchfire.com/News/Page           6         1          6      same
                                    s/LadleHeating.aspx
ladle post heating                  http://torch.usalocalsearch.com/Page         2         1           -      new
                                    s/Default.aspx?k=ladle+heating
ladle post-heating torch            http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=post+heating+torch
ladle pre-heating                   http://torch.usalocalsearch.com/Page        27         3           -      new




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SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
                                    s/Default.aspx?k=preheating+torches
ladle pre-heating torch             http://www.belchfire.com/web/about.a         1         1          1      same
                                    spx
ladle torch                         http://www.belchfire.com/News/Page           1         1          1      same
                                    s/LadleHeating.aspx
natural gas torch                   http://www.belchfire.com/News/Page          16         2         10         -6
                                    s/NaturalGasHeatingTorch.aspx
natural gas torches                 http://www.belchfire.com/News/Page          19         2         15         -4
                                    s/NaturalGasHeatingTorch.aspx
nickel welding torch                http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=nickel+welding
postheating torch                   http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=postheating+torche
                                    s
Preheating Cast Iron                http://torch.usalocalsearch.com/Page         7         1          4         -3
                                    s/Default.aspx?k=cast+iron+preheati
                                    ng+torch
Preheating Metal                    http://www.belchfire.com/News/Page           1         1          1      same
                                    s/PreheatingMetal.aspx
preheating torch                    http://www.belchfire.com/web/about.a         1         1          1      same
                                    spx
Preheating Torches                  http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=preheating+torches
Propane Heating Torches             http://www.belchfire.com/News/Page           1         1          1      same
                                    s/PropaneHeatingTorch.aspx
tube burner                         http://www.belchfire.com/torch-produ         2         1          5         +3
                                    cts/Pages/TubeBurner.aspx


    Google.com

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
air torch                           http://www.belchfire.com/torch-produ        23         3         27         +4
                                    cts/Pages/GasandAirTorch.aspx
belchfire torch                     http://www.belchfire.com                     1         1          1      same
Cast Iron Crack Repair              http://www.belchfire.com/news/pages          6         1          6      same
                                    /castironcrackrepair.aspx
cast iron crack repair torch        http://www.belchfire.com/news/pages          1         1          1      same
                                    /castironcrackrepair.aspx
cast iron heating torch             http://www.belchfire.com                     1         1          1      same
Cast Iron Preheating Torch          http://www.belchfire.com                     2         1          1         -1
crucible heating                    http://www.belchfire.com/News/Page           8         1          8      same




Created by SEO, LLC dba                               12 of                http://SplinternetMarketing.com/default.asp
www.SplinternetMarketing.com                           16
SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
                                    s/CrucibleHeating.aspx
crucible heating torch              http://www.belchfire.com/News/Page           1         1          1      same
                                    s/CrucibleHeating.aspx
Crucible Preheating                 http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=foundry+torch
crucible pre-heating                http://torch.usalocalsearch.com/Page         2         1           -      new
                                    s/Default.aspx?k=foundry+torch
Foundry Heating Torches             http://www.belchfire.com                     1         1          1      same
foundry torch                       http://www.belchfire.com/News/Page           2         1          2      same
                                    s/Foundry%20Torch.aspx
Foundry Torches                     http://www.belchfire.com/News/Page           3         1          3      same
                                    s/Foundry%20Torch.aspx
fuel only torch                     http://www.belchfire.com/torch-produ         4         1           -      new
                                    cts/Pages/GasOnlyTorch.aspx
Fuel Only Torches                   http://www.belchfire.com/torch-produ         3         1           -      new
                                    cts/Pages/GasOnlyTorch.aspx
furnace foundry Torch               http://torch.usalocalsearch.com/web/        14         2         13         -1
                                    about.aspx
gas only torch                      http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
heating torch                       http://www.belchfire.com/News/Page           5         1          5      same
                                    s/CrucibleHeating.aspx
Heating Torches                     http://torch.usalocalsearch.com/web/         4         1           -      new
                                    about.aspx
high combustion torch               http://torch.usalocalsearch.com/Page         3         1          5         +2
                                    s/Default.aspx?k=high+combustion+t
                                    orch
high heat torch                     http://www.belchfire.com                     9         1         10         +1
high temperature torch              http://www.belchfire.com                     1         1          1      same
iron repair torch                   http://www.belchfire.com/news/pages          1         1          1      same
                                    /castironcrackrepair.aspx
Ladle Heating                       http://www.belchfire.com/News/Page           2         1          3         +1
                                    s/LadleHeating.aspx
ladle post heating                  http://www.belchfire.com                     1         1           -      new
ladle post-heating torch            http://www.belchfire.com                     1         1          1      same
ladle pre-heating                   http://www.belchfire.com/torch-produ         6         1          5         -1
                                    cts/Pages/Ladle%20Pre-Heater%20T
                                    orch%20Kit.aspx
ladle pre-heating torch             http://www.belchfire.com                     1         1          1      same




Created by SEO, LLC dba                               13 of                http://SplinternetMarketing.com/default.asp
www.SplinternetMarketing.com                           16
SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
ladle torch                         http://www.belchfire.com/News/Page           1         1          1      same
                                    s/LadleHeating.aspx
natural gas torch                   http://www.belchfire.com/news/pages          3         1          4         +1
                                    /naturalgasheatingtorch.aspx
natural gas torches                 http://www.belchfire.com/news/pages          4         1          5         +1
                                    /naturalgasheatingtorch.aspx
Nickel Welding                      http://www.belchfire.com/news/pages         11         2         11      same
                                    /weldingtorch.aspx
nickel welding torch                http://www.belchfire.com/news/pages          1         1          1      same
                                    /weldingtorch.aspx
postheating torch                   http://www.belchfire.com                     1         1           -      new
Preheating Metal                    http://www.belchfire.com/News/Page           4         1          4      same
                                    s/PreheatingMetal.aspx
preheating torch                    http://torch.usalocalsearch.com/web/         1         1           -      new
                                    about.aspx
Preheating Torches                  http://torch.usalocalsearch.com/web/         1         1           -      new
                                    about.aspx
Propane Heating Torches             http://www.belchfire.com/News/Page           2         1          2      same
                                    s/PropaneHeatingTorch.aspx
tube burner                         http://www.belchfire.com/web/tubebur         4         1          5         +1
                                    ner.aspx


    Yahoo.com
Keyword                             URL                                       Pos.    Page     Old Pos.      Change
air torch                           http://www.belchfire.com/torch-produ         7         1          7      same
                                    cts/Pages/GasandAirTorch.aspx
belchfire torch                     http://www.belchfire.com                     1         1          1      same
Cast Iron Crack Repair              http://www.belchfire.com/News/Page           7         1         11         +4
                                    s/CastIronCrackRepair.aspx
cast iron crack repair torch        http://www.belchfire.com/News/Page           1         1          2         +1
                                    s/CastIronCrackRepair.aspx
cast iron heating torch             http://www.belchfire.com/News/Page           1         1           -      new
                                    s/PropaneHeatingTorch.aspx
Cast Iron Preheating Torch          http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=cast+iron+preheati
                                    ng+torch
crucible heating                    http://www.belchfire.com/News/Page           5         1           -      new
                                    s/CrucibleHeating.aspx
crucible heating torch              http://torch.usalocalsearch.com/New          1         1          1      same
                                    s/Pages/CrucibleHeating.aspx




Created by SEO, LLC dba                               14 of                http://SplinternetMarketing.com/default.asp
www.SplinternetMarketing.com                           16
SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
Crucible Preheating                 http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=crucible+preheatin
                                    g
crucible pre-heating                http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=crucible+preheatin
                                    g
Foundry Heating Torches             http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=foundry+heating+to
                                    rch
foundry torch                       http://torch.usalocalsearch.com/New          2         1           -      new
                                    s/Pages/Foundry%20Torch.aspx
Foundry Torches                     http://torch.usalocalsearch.com/New          1         1           -      new
                                    s/Pages/Foundry%20Torch.aspx
fuel only torch                     http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
Fuel Only Torches                   http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
furnace foundry Torch               http://www.belchfire.com/web/about.a         9         1          4         -5
                                    spx
gas only torch                      http://www.belchfire.com/torch-produ         1         1          1      same
                                    cts/Pages/GasOnlyTorch.aspx
gas torch                           http://www.belchfire.com/torch-produ        30         3           -      new
                                    cts/Pages/GasandAirTorch.aspx
heat torch                          http://www.belchfire.com                    30         3           -      new
heating torch                       http://www.belchfire.com                    16         2           -      new
Heating Torches                     http://www.belchfire.com/web/about.a         5         1          7         +2
                                    spx
high combustion torch               http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=high+combustion+t
                                    orch
high heat torch                     http://www.belchfire.com/web/about.a        10         1         11         +1
                                    spx
high temperature torch              http://www.belchfire.com                    14         2           -      new
iron repair torch                   http://www.belchfire.com/News/Page           1         1           -      new
                                    s/CastIronCrackRepair.aspx
Ladle Heating                       http://www.belchfire.com/News/Page           6         1          6      same
                                    s/LadleHeating.aspx
ladle post heating                  http://torch.usalocalsearch.com/Page         2         1          1         -1
                                    s/Default.aspx?k=ladle+heating
ladle post-heating torch            http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=post+heating+torch




Created by SEO, LLC dba                               15 of                http://SplinternetMarketing.com/default.asp
www.SplinternetMarketing.com                           16
SEO, LLC Internet Competitive Analysis Report                                                                3/2/2012

Keyword                             URL                                       Pos.    Page     Old Pos.      Change
ladle pre-heating                   http://torch.usalocalsearch.com/Page        27         3           -      new
                                    s/Default.aspx?k=preheating+torches
ladle pre-heating torch             http://www.belchfire.com/web/about.a         1         1          1      same
                                    spx
ladle torch                         http://www.belchfire.com/News/Page           1         1          1      same
                                    s/LadleHeating.aspx
natural gas torch                   http://www.belchfire.com/News/Page          16         2         12         -4
                                    s/NaturalGasHeatingTorch.aspx
natural gas torches                 http://www.belchfire.com/News/Page          19         2         17         -2
                                    s/NaturalGasHeatingTorch.aspx
nickel welding torch                http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=nickel+welding
postheating torch                   http://torch.usalocalsearch.com/Page         1         1          1      same
                                    s/Default.aspx?k=postheating+torche
                                    s
Preheating Cast Iron                http://torch.usalocalsearch.com/Page         7         1          5         -2
                                    s/Default.aspx?k=cast+iron+preheati
                                    ng+torch
Preheating Metal                    http://www.belchfire.com/News/Page           1         1          1      same
                                    s/PreheatingMetal.aspx
preheating torch                    http://www.belchfire.com/web/about.a         1         1          1      same
                                    spx
Preheating Torches                  http://torch.usalocalsearch.com/Page         1         1           -      new
                                    s/Default.aspx?k=preheating+torches
Propane Heating Torches             http://www.belchfire.com/News/Page           1         1          1      same
                                    s/PropaneHeatingTorch.aspx
tube burner                         http://www.belchfire.com/torch-produ         2         1          5         +3
                                    cts/Pages/TubeBurner.aspx




Created by SEO, LLC dba                               16 of                http://SplinternetMarketing.com/default.asp
www.SplinternetMarketing.com                           16

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Report belchfire.com 3-2-2012

  • 1. SEO, LLC Internet Competitive Analysis Report 3/2/2012 500 N. Michigan Ave. Suite 300 SEO, LLC Search Engine Ranking Chicago, IL 60611 Report 920-285-7570 Date: 3/2/2012 Recipient: Mike Purnell Belchfire Corp. 4916 North 125th Street BUTLER WI 53007 Phone: 262-783-1500 This analysis has been created by SEO, LLC. Visit us on the Web at http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for your personalized plan to dominate in the search results on Google and Bing. Created by SEO, LLC dba 1 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 2. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Report Overview Dates of the Ranking Checks Date: Friday, March 02, 2012 Comparison date: Thursday, February 02, 2012 Scope of this Ranking Report 42 keywords and 2 URLs have been checked on 6 search engines. The first 3 result pages of each search engine have been checked. Visibility Statistics This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the ranking changes. Listings in the first position 108 Listings Summary Listings in the top 5 positions 155 Listings in the top 10 positions 181 Listings in the top 20 positions 198 Listings in the top 30 positions 210 Listings which are new 60 Listings which moved up 25 Listings which did not change 104 Listings which moved down 21 Listings which are dropped 0 85 listings new or moved up 104 listings did not change Total listings 210 21 listings dropped or moved down Listings Distribution This chart shows the number of rankings in the different positions. Created by SEO, LLC dba 2 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 3. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Listings Distribution 100 90 80 70 60 50 40 30 20 10 0 Pos. 1 Pos. 2-5 Pos. 6-10 Pos. 11-15 Pos. 16-20 Pos. 21-25 Pos. 26-30 Friday, March 02, 2012 Thursday, February 02, 2012 Top 30 Listings The left chart shows the number of top 30 rankings for your search terms, and the right chart shows the number of top 30 rankings in the search engines. Top 30 listings for keywords Top 30 listings in the search engines 6 40 5 35 30 4 25 3 20 2 15 10 1 5 0 0 6 top 30 listings for "crucible heating" 41 top 30 listings in Yahoo.com 6 top 30 listings for "Cast Iron Preheating Torch" 41 top 30 listings in Bing.com 6 top 30 listings for "crucible heating torch" 41 top 30 listings in AltaVista.com (U.S.) 6 top 30 listings for "crucible pre-heating" 39 top 30 listings in Google.com 6 top 30 listings for "Crucible Preheating" 38 top 30 listings in AOL.com Checked URLs This table lists all URLs that have been considered for this report. URL Listings On Listings On Listings On Page 1 Page 2 Page 3 Created by SEO, LLC dba 3 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 4. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Checked URLs This table lists all URLs that have been considered for this report. http://www.belchfire.com 126 15 9 http://www.usalocalsearch.com 55 2 3 Total 181 17 12 Checked Keywords This table lists all search terms for which rankings have been found in the top 30 results. Keyword Listings On Listings On Listings On Page 1 Page 2 Page 3 air torch 3 0 3 belchfire torch 6 0 0 Cast Iron Crack Repair 6 0 0 cast iron crack repair torch 6 0 0 cast iron heating torch 6 0 0 Cast Iron Preheating Torch 6 0 0 crucible heating 6 0 0 crucible heating torch 6 0 0 Crucible Preheating 6 0 0 crucible pre-heating 6 0 0 Foundry Heating Torches 5 0 0 foundry torch 5 0 0 Foundry Torches 5 0 0 fuel only torch 5 0 0 Fuel Only Torches 5 0 0 furnace foundry Torch 3 2 0 gas only torch 5 0 0 gas torch 0 0 3 heat torch 0 0 3 heating torch 2 3 0 Heating Torches 4 1 0 high combustion torch 5 0 0 high heat torch 4 0 0 high temperature torch 2 3 0 iron repair torch 5 0 0 Ladle Heating 5 0 0 ladle post heating 5 0 0 Created by SEO, LLC dba 4 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 5. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Checked Keywords This table lists all search terms for which rankings have been found in the top 30 results. ladle post-heating torch 5 0 0 ladle pre-heating 2 0 3 ladle pre-heating torch 5 0 0 ladle torch 5 0 0 natural gas torch 2 3 0 natural gas torches 2 3 0 Nickel Welding 0 2 0 nickel welding torch 5 0 0 postheating torch 5 0 0 Preheating Cast Iron 3 0 0 Preheating Metal 5 0 0 preheating torch 5 0 0 Preheating Torches 5 0 0 Propane Heating Torches 5 0 0 tube burner 5 0 0 Total 181 17 12 Checked Search Engines This table lists all search engines for which rankings have been found in the top 30 results. Search Engine Listings On Listings On Listings On Page 1 Page 2 Page 3 AltaVista.com (U.S.) 34 4 3 AOL.com 35 2 1 Ask.com 9 0 1 Bing.com 33 5 3 Google.com 36 2 1 Yahoo.com 34 4 3 Total 181 17 12 Created by SEO, LLC dba 5 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 6. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Ranking Results AltaVista.com (U.S.) Keyword URL Pos. Page Old Pos. Change air torch http://www.belchfire.com/torch-produ 7 1 7 same cts/Pages/GasandAirTorch.aspx belchfire torch http://www.belchfire.com 1 1 1 same Cast Iron Crack Repair http://www.belchfire.com/News/Page 7 1 11 +4 s/CastIronCrackRepair.aspx cast iron crack repair torch http://www.belchfire.com/News/Page 1 1 2 +1 s/CastIronCrackRepair.aspx cast iron heating torch http://www.belchfire.com/News/Page 1 1 - new s/PropaneHeatingTorch.aspx Cast Iron Preheating Torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=cast+iron+preheati ng+torch crucible heating http://www.belchfire.com/News/Page 5 1 - new s/CrucibleHeating.aspx crucible heating torch http://torch.usalocalsearch.com/New 1 1 1 same s/Pages/CrucibleHeating.aspx Crucible Preheating http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=crucible+preheatin g crucible pre-heating http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=crucible+preheatin g Foundry Heating Torches http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=foundry+heating+to rch foundry torch http://torch.usalocalsearch.com/New 2 1 - new s/Pages/Foundry%20Torch.aspx Foundry Torches http://torch.usalocalsearch.com/New 1 1 - new s/Pages/Foundry%20Torch.aspx fuel only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx Fuel Only Torches http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx furnace foundry Torch http://www.belchfire.com/web/about.a 9 1 4 -5 spx gas only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx Created by SEO, LLC dba 6 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 7. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change gas torch http://www.belchfire.com/torch-produ 30 3 - new cts/Pages/GasandAirTorch.aspx heat torch http://www.belchfire.com 30 3 - new heating torch http://www.belchfire.com 16 2 - new Heating Torches http://www.belchfire.com/web/about.a 5 1 7 +2 spx high combustion torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=high+combustion+t orch high heat torch http://www.belchfire.com/web/about.a 10 1 11 +1 spx high temperature torch http://www.belchfire.com 14 2 - new iron repair torch http://www.belchfire.com/News/Page 1 1 - new s/CastIronCrackRepair.aspx Ladle Heating http://www.belchfire.com/News/Page 6 1 6 same s/LadleHeating.aspx ladle post heating http://torch.usalocalsearch.com/Page 2 1 1 -1 s/Default.aspx?k=ladle+heating ladle post-heating torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=post+heating+torch ladle pre-heating http://torch.usalocalsearch.com/Page 27 3 - new s/Default.aspx?k=preheating+torches ladle pre-heating torch http://www.belchfire.com/web/about.a 1 1 1 same spx ladle torch http://www.belchfire.com/News/Page 1 1 1 same s/LadleHeating.aspx natural gas torch http://www.belchfire.com/News/Page 16 2 12 -4 s/NaturalGasHeatingTorch.aspx natural gas torches http://www.belchfire.com/News/Page 19 2 17 -2 s/NaturalGasHeatingTorch.aspx nickel welding torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=nickel+welding postheating torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=postheating+torche s Preheating Cast Iron http://torch.usalocalsearch.com/Page 7 1 5 -2 s/Default.aspx?k=cast+iron+preheati ng+torch Preheating Metal http://www.belchfire.com/News/Page 1 1 1 same s/PreheatingMetal.aspx preheating torch http://www.belchfire.com/web/about.a 1 1 1 same Created by SEO, LLC dba 7 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 8. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change spx Preheating Torches http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=preheating+torches Propane Heating Torches http://www.belchfire.com/News/Page 1 1 1 same s/PropaneHeatingTorch.aspx tube burner http://www.belchfire.com/torch-produ 2 1 5 +3 cts/Pages/TubeBurner.aspx AOL.com Keyword URL Pos. Page Old Pos. Change air torch http://www.belchfire.com/torch-produ 24 3 28 +4 cts/Pages/GasandAirTorch.aspx belchfire torch http://www.belchfire.com 1 1 1 same Cast Iron Crack Repair http://www.belchfire.com/news/pages 6 1 6 same /castironcrackrepair.aspx cast iron crack repair torch http://www.belchfire.com/news/pages 1 1 1 same /castironcrackrepair.aspx cast iron heating torch http://www.belchfire.com 1 1 1 same Cast Iron Preheating Torch http://www.belchfire.com 2 1 1 -1 crucible heating http://www.belchfire.com/News/Page 7 1 7 same s/CrucibleHeating.aspx crucible heating torch http://www.belchfire.com/News/Page 1 1 1 same s/CrucibleHeating.aspx Crucible Preheating http://torch.usalocalsearch.com/Page 2 1 - new s/Default.aspx?k=foundry+torch crucible pre-heating http://torch.usalocalsearch.com/Page 2 1 - new s/Default.aspx?k=foundry+torch Foundry Heating Torches http://www.belchfire.com 1 1 1 same foundry torch http://www.belchfire.com/News/Page 2 1 2 same s/Foundry%20Torch.aspx Foundry Torches http://www.belchfire.com/News/Page 2 1 2 same s/Foundry%20Torch.aspx fuel only torch http://www.belchfire.com/torch-produ 5 1 4 -1 cts/Pages/GasOnlyTorch.aspx Fuel Only Torches http://www.belchfire.com/torch-produ 3 1 3 same cts/Pages/GasOnlyTorch.aspx furnace foundry Torch http://torch.usalocalsearch.com/web/ 13 2 12 -1 about.aspx gas only torch http://www.belchfire.com/torch-produ 1 1 1 same Created by SEO, LLC dba 8 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 9. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change cts/Pages/GasOnlyTorch.aspx heating torch http://www.belchfire.com/News/Page 5 1 5 same s/CrucibleHeating.aspx Heating Torches http://torch.usalocalsearch.com/web/ 4 1 - new about.aspx high combustion torch http://www.belchfire.com 4 1 4 same high temperature torch http://www.belchfire.com 1 1 1 same iron repair torch http://www.belchfire.com/news/pages 1 1 1 same /castironcrackrepair.aspx Ladle Heating http://www.belchfire.com/News/Page 2 1 2 same s/LadleHeating.aspx ladle post heating http://www.belchfire.com 1 1 1 same ladle post-heating torch http://www.belchfire.com 1 1 1 same ladle pre-heating http://www.belchfire.com/torch-produ 5 1 5 same cts/Pages/Ladle%20Pre-Heater%20T orch%20Kit.aspx ladle pre-heating torch http://www.belchfire.com 1 1 1 same ladle torch http://www.belchfire.com/News/Page 1 1 1 same s/LadleHeating.aspx natural gas torch http://www.belchfire.com/news/pages 3 1 3 same /naturalgasheatingtorch.aspx natural gas torches http://www.belchfire.com/news/pages 4 1 4 same /naturalgasheatingtorch.aspx Nickel Welding http://www.belchfire.com/news/pages 11 2 11 same /weldingtorch.aspx nickel welding torch http://www.belchfire.com/news/pages 1 1 1 same /weldingtorch.aspx postheating torch http://www.belchfire.com 1 1 1 same Preheating Metal http://www.belchfire.com/News/Page 4 1 4 same s/PreheatingMetal.aspx preheating torch http://torch.usalocalsearch.com/web/ 1 1 - new about.aspx Preheating Torches http://torch.usalocalsearch.com/web/ 1 1 - new about.aspx Propane Heating Torches http://www.belchfire.com/News/Page 2 1 2 same s/PropaneHeatingTorch.aspx tube burner http://www.belchfire.com/web/tubebur 4 1 5 +1 ner.aspx Created by SEO, LLC dba 9 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 10. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Ask.com Keyword URL Pos. Page Old Pos. Change air torch http://www.belchfire.com/torch-produ 26 3 - new cts/Pages/GasandAirTorch.aspx belchfire torch http://www.belchfire.com 1 1 1 same Cast Iron Crack Repair http://www.belchfire.com/news/pages 6 1 6 same /castironcrackrepair.aspx cast iron crack repair torch http://www.belchfire.com/news/pages 1 1 1 same /castironcrackrepair.aspx cast iron heating torch http://www.belchfire.com 1 1 1 same Cast Iron Preheating Torch http://www.belchfire.com 2 1 1 -1 crucible heating http://www.belchfire.com/News/Page 8 1 8 same s/CrucibleHeating.aspx crucible heating torch http://www.belchfire.com/News/Page 1 1 1 same s/CrucibleHeating.aspx Crucible Preheating http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=foundry+torch crucible pre-heating http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=foundry+torch Bing.com Keyword URL Pos. Page Old Pos. Change air torch http://www.belchfire.com/torch-produ 7 1 7 same cts/Pages/GasandAirTorch.aspx belchfire torch http://www.belchfire.com 1 1 1 same Cast Iron Crack Repair http://www.belchfire.com/News/Page 7 1 11 +4 s/CastIronCrackRepair.aspx cast iron crack repair torch http://www.belchfire.com/News/Page 1 1 2 +1 s/CastIronCrackRepair.aspx cast iron heating torch http://www.belchfire.com/News/Page 1 1 - new s/PropaneHeatingTorch.aspx Cast Iron Preheating Torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=cast+iron+preheati ng+torch crucible heating http://www.belchfire.com/News/Page 5 1 - new s/CrucibleHeating.aspx crucible heating torch http://torch.usalocalsearch.com/New 1 1 1 same s/Pages/CrucibleHeating.aspx Crucible Preheating http://torch.usalocalsearch.com/Page 1 1 - new Created by SEO, LLC dba 10 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 11. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change s/Default.aspx?k=crucible+preheatin g crucible pre-heating http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=crucible+preheatin g Foundry Heating Torches http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=foundry+heating+to rch foundry torch http://torch.usalocalsearch.com/New 2 1 - new s/Pages/Foundry%20Torch.aspx Foundry Torches http://torch.usalocalsearch.com/New 1 1 2 +1 s/Pages/Foundry%20Torch.aspx fuel only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx Fuel Only Torches http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx furnace foundry Torch http://www.belchfire.com/web/about.a 9 1 3 -6 spx gas only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx gas torch http://www.belchfire.com/torch-produ 30 3 - new cts/Pages/GasandAirTorch.aspx heat torch http://www.belchfire.com 30 3 - new heating torch http://www.belchfire.com 16 2 - new Heating Torches http://www.belchfire.com/News/Page 12 2 - new s/PropaneHeatingTorch.aspx high combustion torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=high+combustion+t orch high heat torch http://www.belchfire.com/web/about.a 10 1 11 +1 spx high temperature torch http://www.belchfire.com 14 2 - new iron repair torch http://www.belchfire.com/News/Page 1 1 3 +2 s/CastIronCrackRepair.aspx Ladle Heating http://www.belchfire.com/News/Page 6 1 6 same s/LadleHeating.aspx ladle post heating http://torch.usalocalsearch.com/Page 2 1 - new s/Default.aspx?k=ladle+heating ladle post-heating torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=post+heating+torch ladle pre-heating http://torch.usalocalsearch.com/Page 27 3 - new Created by SEO, LLC dba 11 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 12. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change s/Default.aspx?k=preheating+torches ladle pre-heating torch http://www.belchfire.com/web/about.a 1 1 1 same spx ladle torch http://www.belchfire.com/News/Page 1 1 1 same s/LadleHeating.aspx natural gas torch http://www.belchfire.com/News/Page 16 2 10 -6 s/NaturalGasHeatingTorch.aspx natural gas torches http://www.belchfire.com/News/Page 19 2 15 -4 s/NaturalGasHeatingTorch.aspx nickel welding torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=nickel+welding postheating torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=postheating+torche s Preheating Cast Iron http://torch.usalocalsearch.com/Page 7 1 4 -3 s/Default.aspx?k=cast+iron+preheati ng+torch Preheating Metal http://www.belchfire.com/News/Page 1 1 1 same s/PreheatingMetal.aspx preheating torch http://www.belchfire.com/web/about.a 1 1 1 same spx Preheating Torches http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=preheating+torches Propane Heating Torches http://www.belchfire.com/News/Page 1 1 1 same s/PropaneHeatingTorch.aspx tube burner http://www.belchfire.com/torch-produ 2 1 5 +3 cts/Pages/TubeBurner.aspx Google.com Keyword URL Pos. Page Old Pos. Change air torch http://www.belchfire.com/torch-produ 23 3 27 +4 cts/Pages/GasandAirTorch.aspx belchfire torch http://www.belchfire.com 1 1 1 same Cast Iron Crack Repair http://www.belchfire.com/news/pages 6 1 6 same /castironcrackrepair.aspx cast iron crack repair torch http://www.belchfire.com/news/pages 1 1 1 same /castironcrackrepair.aspx cast iron heating torch http://www.belchfire.com 1 1 1 same Cast Iron Preheating Torch http://www.belchfire.com 2 1 1 -1 crucible heating http://www.belchfire.com/News/Page 8 1 8 same Created by SEO, LLC dba 12 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 13. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change s/CrucibleHeating.aspx crucible heating torch http://www.belchfire.com/News/Page 1 1 1 same s/CrucibleHeating.aspx Crucible Preheating http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=foundry+torch crucible pre-heating http://torch.usalocalsearch.com/Page 2 1 - new s/Default.aspx?k=foundry+torch Foundry Heating Torches http://www.belchfire.com 1 1 1 same foundry torch http://www.belchfire.com/News/Page 2 1 2 same s/Foundry%20Torch.aspx Foundry Torches http://www.belchfire.com/News/Page 3 1 3 same s/Foundry%20Torch.aspx fuel only torch http://www.belchfire.com/torch-produ 4 1 - new cts/Pages/GasOnlyTorch.aspx Fuel Only Torches http://www.belchfire.com/torch-produ 3 1 - new cts/Pages/GasOnlyTorch.aspx furnace foundry Torch http://torch.usalocalsearch.com/web/ 14 2 13 -1 about.aspx gas only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx heating torch http://www.belchfire.com/News/Page 5 1 5 same s/CrucibleHeating.aspx Heating Torches http://torch.usalocalsearch.com/web/ 4 1 - new about.aspx high combustion torch http://torch.usalocalsearch.com/Page 3 1 5 +2 s/Default.aspx?k=high+combustion+t orch high heat torch http://www.belchfire.com 9 1 10 +1 high temperature torch http://www.belchfire.com 1 1 1 same iron repair torch http://www.belchfire.com/news/pages 1 1 1 same /castironcrackrepair.aspx Ladle Heating http://www.belchfire.com/News/Page 2 1 3 +1 s/LadleHeating.aspx ladle post heating http://www.belchfire.com 1 1 - new ladle post-heating torch http://www.belchfire.com 1 1 1 same ladle pre-heating http://www.belchfire.com/torch-produ 6 1 5 -1 cts/Pages/Ladle%20Pre-Heater%20T orch%20Kit.aspx ladle pre-heating torch http://www.belchfire.com 1 1 1 same Created by SEO, LLC dba 13 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 14. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change ladle torch http://www.belchfire.com/News/Page 1 1 1 same s/LadleHeating.aspx natural gas torch http://www.belchfire.com/news/pages 3 1 4 +1 /naturalgasheatingtorch.aspx natural gas torches http://www.belchfire.com/news/pages 4 1 5 +1 /naturalgasheatingtorch.aspx Nickel Welding http://www.belchfire.com/news/pages 11 2 11 same /weldingtorch.aspx nickel welding torch http://www.belchfire.com/news/pages 1 1 1 same /weldingtorch.aspx postheating torch http://www.belchfire.com 1 1 - new Preheating Metal http://www.belchfire.com/News/Page 4 1 4 same s/PreheatingMetal.aspx preheating torch http://torch.usalocalsearch.com/web/ 1 1 - new about.aspx Preheating Torches http://torch.usalocalsearch.com/web/ 1 1 - new about.aspx Propane Heating Torches http://www.belchfire.com/News/Page 2 1 2 same s/PropaneHeatingTorch.aspx tube burner http://www.belchfire.com/web/tubebur 4 1 5 +1 ner.aspx Yahoo.com Keyword URL Pos. Page Old Pos. Change air torch http://www.belchfire.com/torch-produ 7 1 7 same cts/Pages/GasandAirTorch.aspx belchfire torch http://www.belchfire.com 1 1 1 same Cast Iron Crack Repair http://www.belchfire.com/News/Page 7 1 11 +4 s/CastIronCrackRepair.aspx cast iron crack repair torch http://www.belchfire.com/News/Page 1 1 2 +1 s/CastIronCrackRepair.aspx cast iron heating torch http://www.belchfire.com/News/Page 1 1 - new s/PropaneHeatingTorch.aspx Cast Iron Preheating Torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=cast+iron+preheati ng+torch crucible heating http://www.belchfire.com/News/Page 5 1 - new s/CrucibleHeating.aspx crucible heating torch http://torch.usalocalsearch.com/New 1 1 1 same s/Pages/CrucibleHeating.aspx Created by SEO, LLC dba 14 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 15. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change Crucible Preheating http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=crucible+preheatin g crucible pre-heating http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=crucible+preheatin g Foundry Heating Torches http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=foundry+heating+to rch foundry torch http://torch.usalocalsearch.com/New 2 1 - new s/Pages/Foundry%20Torch.aspx Foundry Torches http://torch.usalocalsearch.com/New 1 1 - new s/Pages/Foundry%20Torch.aspx fuel only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx Fuel Only Torches http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx furnace foundry Torch http://www.belchfire.com/web/about.a 9 1 4 -5 spx gas only torch http://www.belchfire.com/torch-produ 1 1 1 same cts/Pages/GasOnlyTorch.aspx gas torch http://www.belchfire.com/torch-produ 30 3 - new cts/Pages/GasandAirTorch.aspx heat torch http://www.belchfire.com 30 3 - new heating torch http://www.belchfire.com 16 2 - new Heating Torches http://www.belchfire.com/web/about.a 5 1 7 +2 spx high combustion torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=high+combustion+t orch high heat torch http://www.belchfire.com/web/about.a 10 1 11 +1 spx high temperature torch http://www.belchfire.com 14 2 - new iron repair torch http://www.belchfire.com/News/Page 1 1 - new s/CastIronCrackRepair.aspx Ladle Heating http://www.belchfire.com/News/Page 6 1 6 same s/LadleHeating.aspx ladle post heating http://torch.usalocalsearch.com/Page 2 1 1 -1 s/Default.aspx?k=ladle+heating ladle post-heating torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=post+heating+torch Created by SEO, LLC dba 15 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16
  • 16. SEO, LLC Internet Competitive Analysis Report 3/2/2012 Keyword URL Pos. Page Old Pos. Change ladle pre-heating http://torch.usalocalsearch.com/Page 27 3 - new s/Default.aspx?k=preheating+torches ladle pre-heating torch http://www.belchfire.com/web/about.a 1 1 1 same spx ladle torch http://www.belchfire.com/News/Page 1 1 1 same s/LadleHeating.aspx natural gas torch http://www.belchfire.com/News/Page 16 2 12 -4 s/NaturalGasHeatingTorch.aspx natural gas torches http://www.belchfire.com/News/Page 19 2 17 -2 s/NaturalGasHeatingTorch.aspx nickel welding torch http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=nickel+welding postheating torch http://torch.usalocalsearch.com/Page 1 1 1 same s/Default.aspx?k=postheating+torche s Preheating Cast Iron http://torch.usalocalsearch.com/Page 7 1 5 -2 s/Default.aspx?k=cast+iron+preheati ng+torch Preheating Metal http://www.belchfire.com/News/Page 1 1 1 same s/PreheatingMetal.aspx preheating torch http://www.belchfire.com/web/about.a 1 1 1 same spx Preheating Torches http://torch.usalocalsearch.com/Page 1 1 - new s/Default.aspx?k=preheating+torches Propane Heating Torches http://www.belchfire.com/News/Page 1 1 1 same s/PropaneHeatingTorch.aspx tube burner http://www.belchfire.com/torch-produ 2 1 5 +3 cts/Pages/TubeBurner.aspx Created by SEO, LLC dba 16 of http://SplinternetMarketing.com/default.asp www.SplinternetMarketing.com 16