Presentation by Bretton Putter on why culture is a company’s greatest asset and what high growth companies are doing to live their values, develop and embed their company’s culture.
5. VALUES BASED HIRING
• 1. Deliver WOW Through Service
• 2. Embrace and Drive Change
• 3. Create Fun and A Little Weirdness
• 4. Be Adventurous, Creative and Open-
Minded
• 5. Pursue Growth and Learning
• 6. Build Open and Honest Relationships
With Communication
• 7. Build a Positive Team and Family
Spirit
• 8. Do More With Less
• 9. Be Passionate and Determined
• 10. Be Humble
@brettonputter #CultureEats
6. EXPECTED BEHAVIOURS
• Value 7: Build a positive team
and family spirit
– Question 1: “What’s the biggest
challenge you faced working in a
team environment? How did you
handle it?”
– Question 2: “What co-worker
behaviours drive you crazy?
How do you handle it when
someone is doing it?”
@brettonputter #CultureEats
10. Panel Session
• Saurav Chopra – CEO Perkbox
• Alastair MacLeod – MD Solera
• Colette Ballou – CEO BallouPR
• Roshan Wijayarathna – Director SVB
• Rob O’ Donovan – CEO CharlieHR
Fireside Chat
• Nilan Peiris – VP Growth Transferwise
Editor's Notes
When I ask my clients “WHAT IS YOUR GREATEST ASSET” 9/10 say THEIR people
By a show of hands, WHO AGREES with this statement
And WHO DISAGREES? Could you tell me WHY
WHICH one of your team is COMPLETELY IRREPLACEABLE, if they left TOMORROW your business WOULD STOP
EVERYBODY IS REPLACEABLE
If that is the case…
SUPERGLUE THAT BINDS TEAM
GOOD & BAD TIMES
We realise how VALUABLE CULTURE is BUT
CULTURE IS HARD
FOCUS ONLY FOCUS ON IT WHEN BECOMES PROBLEM
SUB/INV
IT IS POSSIBLE…
WHAT DO THESE $BN COMPANIES, THAT SO MANY OF US ADMIRE, HAVE IN COMMON
WHAT DO THESE $BN COMPANIES THAT SO MANY OF US ADMIRE HAVE IN COMMON
INCREDIBLE CULTURES
That they defined early in their DEVELOPMENT
TAPPED INTO DURING THEIR SCALING PHASE
HOW DO WE MOVE FROM THE SUB/INV TO THE VIS/CONS
How do we become the next GOOGLE, APPLES and AMAZONS of the world?
BRING THE KEY ELEMENTS OF YOUR COMPANY TO THE SURFACE
------- BRIDGE to values
CULTURE – starts with VALUES and your VALUES determine your BEHAVIOURS and MOTIVATIONS
VALUES ARE everywhere – team / customer / partners
How do you BUILD THEM INTO THE FABRIC OF THE COMPANY
Eg VALUES BASED HIRING
Tell me how you FEEL as I GO through these company VALUES
If you were a potential EMPLOYEE – how would you FEEL reading these VALUES
Negative QUESTION – Not typical
HOW YOU TURN VALUES into interview QUESTIONS
---- BRIDGE
Interviewed 25 CEOs
Hubble – JOB AD
Duel – Job Description
Etc
ACTION POINT
------ BRIDGE to culture
You can take these IDEAS and implement them – BUT now you have to EMBED the values FURTHER into your CULTURE
I have 6 TOOLS you can USE to EMBED
Culture is not just buying a READY MADE bunch of flowers
CULTURE IS LIKE A GARDEN AND YOU ARE THE HEAD GARDENER.
WHAT is IMPORTANT in your BUSINESS and how your ACTIONS DEMONSTRATE it.
CONSISTENT / CONSISTENT / CONSISTENT
How CONSISTENT are you with what you communicate and HOW YOU BEHAVE
In summary VALUES are the FOUNDATIONS of your CULTURE and
you should invest THE time and effort to DEFINE, EMBED & REINFORCE them.