Front Page • 50 popular
Subreddits • bit.ly/1pNKAiK

Subreddit Rules

Admins vs Moderators

Be
Anonymous

Become a
Redditor

Comment
Before
Submitting

Comment
On
Upcoming
Stories

Find Your
Passion

Opportunities On Reddit • Submissions
• Comments • Ads • Self Posts • AMA

Silent
Bans

What is Spam? • Submitting
your own content, be careful (10%) • If you don’t reply and comment • Submitting off-topic links to a community • Submitting too much to a community • If your submissions keep getting downvoted, but you keep submitting • reddit.com/r/spam • List of suspected spammer accounts

The Right Subreddit

• Domain search for what
is already working Research

Subreddit Rules

• Redditmetrics.com
Large
vs Active

• Review TOP and Controversial
Research

• Domain Search • 3
Months Research

• Review Moderators for their
interests • Submit what they submit Redditinvestigator.com

The Right Title • Useful,
provide context, and be descriptive • Title and description combined • Avoid Title Case • Avoid aggressive calls to action • Spread the word! • Unbelievable • Avoid being discredited

The Right Title

• 10am EST or when
right mods are active ;) Submit at the Right Time

Is it Moderated? • Log
out on /new • Page by page outside of /new • Look for upvoted • If yes, contact the mods • Be smart on phrasing • Learn from feedback

Logarithmic Voting Algorithm

Logarithmic Voting Algorithm

Stay Engaged • Vote on
comments • Respond where appropriate • Don’t be defensive • Don’t overdo it

Comments • Self posts •
Resources / References • Shopping / Deals Subreddits

• Auction system launched last
month • Self Server starts at $5 • CPM based starting at $.20 CPM • Managed at $30,000 • Video, Banner Ads, Mobile Targeting • Comes with Reddit support

• Interest or Subreddit Targeting
• Interest = Front Page • Subreddit - /r/foodporn, recently visited /r/foodporn, and to /r/foodporn subscribers.

• Link or Text

• Create Ads for Reddit
• Personalize

• Engage users • Identify
frustration points to solve • Invite interaction • Ask questions • Offer a deal / coupon

• Be Engaged • Be
human • Answer questions • Participate in comments • Monitor constantly • Don’t be defensive

• Be Creative • Witty
titles • Reddit Gold • Reddit only contest

• Misc Tips • Include
a thumbnail • Create a custom landing page • Research • Different ads for each Subreddit • Test

 Designed for Reddit 
Uses Self Post format  Peaks User Interest with Title  Suggest Social Sharing

 317 Comments  Stayed
fully engaged  Light hearted  Friendly

 317 Comments  Stayed
fully engaged  Light hearted  Friendly

• Brand Awareness • Direct
customer engagement • Articles / Links • Awards

• /r/Toronto • Easy to
digest title • 53% Converted • 8800% ROI • 5x Traffic

Things to Remember  Don’t
focus on Spamming or Gaming Reddit  Comment first and regularly  Pick the right Subreddits  Identify the best content to submit  Proper titles are essential  Stay engage and present  Focus on the long term!

Thank You! Brent Csutoras CEO,
Pixel Road Designs @brentcsutoras