1.
Brent Csutoras

2.
330+ MILLION 14 BILLION

3.
“Slate’s Facebook traffic has dropped by 87 percent since 2017”

4.
79% of Twitter accounts are
based outside the United
States.
5% of Twitter accounts are
based in the UK.

5.
Subreddit Rules

6.
Admins vs Moderators

7.
Reddit’s Front Page
• r/All is All Subreddits including The_Donald & NSFW
• r/Popular is /r/All but with The_Donald & NSFW removed
• reddit.com are your Subreddit subscriptions
* Any Subreddit can select to be excluded from /r/All in settings

8.
Reddit Profiles
(Think Facebook Pages)

9.
Original Content

10.
Trending

11.
Trending

12.
Be
Anonymous

13.
Find Your
Passion

14.
Comment
Before
Submitting

15.
Comments > Submissions

16.
Comment
On
Upcoming
Stories

17.
Build
Submission
Karma

18.
Silent
Bans

19.
What is Spam?
• Submitting your own content, be careful (10%)
• 9:1 Rule
• If you don’t reply and comment
• Submitting off-topic links to a community
• Submitting too much to a community
• If your submissions keep getting downvoted, but you
keep submitting
Note: These do not really apply to Profiles

20.
The Right Subreddit

21.
• Domain search
for what is
already working
Research
A really great tool for this is http://redstatz.com

22.
Subreddit Rules

23.
SubReddit Selection
Community
Support
Topic?

24.
• Redditmetrics.com
Large
vs Active

25.
• Review
Moderators for
their interests
• Submit what they
submit
Redditinvestigator.com
https://atomiks.github.io/reddit-user-analyser/#Kylde

26.
Impress the Mods

27.
• Review TOP and
Controversial
Research

28.
• Domain Search
• 3 Months
Research
http://redstatz.com

29.
The Right Title
• Useful, provide context, and be
descriptive
• Title and description combined
• Avoid Title Case
• Avoid aggressive calls to action
• Spread the word!
• Unbelievable
• Avoid being discredited

30.
The Right Title

31.
Best Submission Time
 https://dashboard.laterforreddit.com/analysis/?subreddit=popular&thres
hold=3000

32.
• 10am EST or
when right mods
are active ;)
Submit at the
Right Time

33.
Logarithmic Voting Algorithm

34.
Logarithmic Voting Algorithm

35.
Cannot Downvote?

36.
Stay Engaged
• Vote on comments
• Respond where appropriate
• Don’t be defensive
• Don’t overdo it

37.
Selling to Reddit

38.
Sales Subreddits
 https://www.reddit.com/r/ThriftStoreHauls/
 https://www.reddit.com/r/Frugal
 https://www.reddit.com/r/ecycle
 https://www.reddit.com/r/Barter
 https://www.reddit.com/r/BookHaul
 https://www.reddit.com/r/DVDCollection
 https://www.reddit.com/r/Flipping
 https://www.reddit.com/r/TheArtifice
 https://www.reddit.com/r/VintageTees
 https://www.reddit.com/r/muglife
 https://www.reddit.com/r/frugalmalefashion/
 https://www.reddit.com/r/FrugalFemaleFashion/
 https://www.reddit.com/r/DiscountedProducts/
 https://www.reddit.com/r/MakeupAddiction/
 https://www.reddit.com/r/deals/
 https://www.reddit.com/r/DealsReddit/

39.
Responding to Needs

40.
Responding to Needs

41.
Responding to Needs

42.
Things to Remember
 Don’t focus on Spamming or Gaming Reddit
 Comment first and regularly
 Pick the right Subreddits
 Identify the best content to submit
 Proper titles are essential
 Stay engage and present
 Focus on the long term!

43.
Thank You!
Brent Csutoras
Digital Marketing Consultant
&
Partner at Search Engine Journal
@brentcsutoras
/brentcsutoras