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Content & Costumes.... Halloween Brafton style

An inside look at the costumes from Brafton's content marketing teams (with some insider tips to boot!).

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Content & Costumes.... Halloween Brafton style

  1. 1. I Q1. "'54. __ if 1: ‘ . l"A . ':_ ‘ (J ‘ > _. .. _"' 3.' _. - - _ '3. I - " Fix: -~ ; ’ "I One / /'mhr'Wp Squire FLE, B"3IOH MA DEW) www. brafton. com 617.’ FUELYOUR BRAND ‘ ’ ‘ '
  2. 2. XXXXX ‘I Lauren Fox as Pikacnu, Andrea Cunningham as A Daenerys, and Sarah Chung as Totoro! I 4;: BRAFTON _ X‘ One Wrntnrop Square FL5, Boston MA OZXXO X www. brafton. com X 6X7.2O6.3O4O @ % 6
  3. 3. 4 A’ . A __ ~'_ V‘ . -_ _ __ / V// '1 V/ I Z4 , . < L” ___ _ The Eéoston office! One Wrntnrop Square FL5, Boston MA OZXXO X www. brafton. com X 6X7.206.304O G 0 0 o g FUEL YOUR BRAND
  4. 4. Kimi Killen as Samara ; '7 . . _ ' I T , ‘I F A One Wrnthrop Square FL5, Boston MA OZXXO X www. brafton. com X 6X7.2O6.3O4O @ O 0 ° 6 FUEL YOUR BRAND
  5. 5. :_ __ ~_, '. T . A _ I ‘ 1 X K, ‘, . i ‘ . ' 1- .4 , " 4 3 — I ~ 1 . ' ; ~ . _ . l 4 _1 . ,« »_ r n ‘K “ { V - ' / -- "/ - / W . ' - I 1V““ A ‘ »- ’ ‘sf x' - '9' ; D XX‘ “ x 3 S ‘X A " ‘ ‘ 2 t '/ X» 3 . ..« i ‘ ‘. J _ . , '1' _. ‘ J T . ,= kvx ’ ~‘ ’ —. -, I ‘ r v 1 _ I I E V I , ” K “ 1. X ’ yr’ I . X __, .- X 11:‘. >= , .4 ‘, l I " y _ : .. I _"' —— X n ’ ‘ l ’ o j . _ Boston’s Health, Lifestyles and Ed ucation writers as lu m berjacks I One Winthrop Square FL5, Boston MA O2iiO X www. brafton. com X 6i7.2o6.3o4o % fl % 6
  6. 6. 7: Xi = . . . . I ‘ ‘“ pfl R (‘X I 1‘ I , D _ ‘-K. ‘ X i Michelle Joseph as g, I 79‘; _ to Kelly Kapowski X 3); ‘ One Winthrop Square FL5, Boston MA O2iXO X www. brafton. com X 6i7.2O6.3O4O @ % 6
  7. 7. Brittany DeBole as Patrick Bateman from American Psycho and Max Christopoulos as Maverick from Top Gun BRAFTON FUEL YOUR BRAND One Winthrop Square FL5, Boston MA O2iXO X www. brafton. co m X 6X7.206.304O
  8. 8. Sumit Sharma as a A to to dog and Justin A ~ R Oram as Ronald ' F“ Reagan . V /1 2» " ‘=2, BRAFTON — . FUELYOUR BRAND One Winthrop Square FL5, Boston MA O2iXO X www. brafton. com X 6i7.206.304O
  9. 9. am Gordon as a lovely ’ o er web writer X g BRAFTON . One Winthrop Square FLB, Boston MA O2iXO X V ww. brafton. com X 6i7.2O6.3O4O @ O 0 o g FUEL YOUR BRAND
  10. 10. ‘ I ‘X V i 'g. f;_ ~ g __ and Lauren Kaye as an internet A X" troll 3); ‘ One Winthrop Square FL5, Boston MA O2iXO X www. brafton. com X 6i7.2O6.3O4O @ % 6
  11. 11. Abolish the Web trolls! fir‘. _ , .‘3__ BRAFTON . _ ' ~. ~! '. » ,1 ‘ _ One Winthrop Square FL5, Boston MA O2iXO X www. brafton. com X 6i7.2O6.3O4O @ 0 0 o g FUEL YOUR BRAND
  12. 12. R/ P Google Authorship / . 'i/ /V ‘ '1 _‘ i ’ 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O % % fl
  13. 13. "I Some Chicago spooks. 4_I)l‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O @ % 6
  14. 14. , — J; ; g BEEP! l in H ‘ ' i i . -53 ' ’ ‘ ‘. -._ ' . .l J-L‘ 7 I , :. Lglo 5-1;‘ /7 ". ;.. ~) _ I: A ’°‘“‘ i it ‘ * y l ' | . _ . 4‘ I, __ l. I ‘t t . ’. "I - ~ 3.5 J l .4 ‘ : _'.1.t - _g_. _ k_, _ I 4;: BRAFTON _i‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O % % fl
  15. 15. Hollie Farrahi as gated content One Winthrop Square FL5, Boston MA O2iXO X www. brafton. com X 6i7.2O6.3O4O @ 0 0 ° ® FUEL YOUR BRAND
  16. 16. The Chicago Office! X 3), ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O % % fl
  17. 17. . I 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O @ % 6
  18. 18. We always knew The Flash and Bob Ross were a team. One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O @ O 0 o g FUEL YOUR BRAND
  19. 19. ’ . " I, ‘ i 5: ’-sin ‘ f ! >{: J<E: f', ‘)‘ XI « ' , .. / / . . I . i t : ="«. ”( “fit ‘ as - ‘ X lj__5 “ , i ilgiifii ‘ ' 3:? l;z‘i F It lrt X we , l ' y—_ ii “lit: x J . F’; i “X A it. i‘ r. , g ‘ - “—** ~/ ’ “‘ "V I’ 1.5.‘ 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2O6.3O4O % % fl
  20. 20. X F‘. _ _ 51;. 3 » V F”: F}. A . - ' lY§t2I'‘: <‘. | 1’. ( " » , 0.9‘ xi? i - fx - - «. - ’_ Q (I on} 1' t "l 5' Q . € V -' “av _ fl V . ‘"'. i 3 {’ “ ‘I if - - , ‘ , & r ‘ I . ‘(‘: -l. r“"‘ . ‘ L g I, t i. « (-- - . L--f, ‘V .1 ‘II; ,, -i X 7: ,1 i "' . ‘.. '?_'_7v. “Im. / ! ‘ 1 / - / . t V _‘v . ,’ A _, 1 7 J ' '~ ms} . ( . ._ i , , 5 A . .xf}r, _ l‘ _ _ ~ ’ xv: «- v ; , - I . l x‘ , *; ~_. .~47~£fi ‘g “ l V Viv ti“ ’ J1} ‘ER “-1 5 _ _ v . ‘ '1'! ‘ <*>§, j‘ _. ~ ' / i “ . ' " . _ ‘ ‘M " X « X . . « i i’ l ' I ’ F , ‘ t ’ ‘ [.5 1‘ F , .0; . ¢»’A'—‘7l / ’ I _ - 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O % % fl
  21. 21. .. |'. ‘- 1. 4 l ». _ _ ’ 1 - ; . '~ . ~ , ‘ )J- l‘ » man ‘ l I r ""’ = - -. . , -_ . - ‘ , . y -4,, g . V . __L. , A . ~ 43-; ' I l. l 4 . k P. ‘ ag, ‘ A 3 — :1’ T —<_ I . ——— - The HR team 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  22. 22. I it. w B W”) . ‘ ‘ . ' 3‘ / ~ I i -A U) 1:13“! , F F : l’ . 2;. ' 7 QV '__; l 1i’ ! ,_. Claire Delahorne as the Morton salt girl, Jeff Keleher as Mario, Jason Segarra as Bob Ross 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  23. 23. Anne Bouleanu as Bob Ross, Bob Ross* as Bob Ross * Nope, actually Jason again. .. 4' ' '= ». -3), ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % @
  24. 24. Kaitlyn Roach as Kim Possible One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ 0 0 o g FUEL YOUR BRAND
  25. 25. James Shadid, by , :. ,-ll: i.‘».7*. .‘f'‘ Dr. from Dr. Who F" J 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  26. 26. 4 t J >: - .3‘ : 7‘ * 3; l, ‘ ‘X. . X Evelin Garza Luna X as Frida Kahlo 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  27. 27. 7 was i " " l X i ‘ i Jr X F _ ‘F X X ' X . '.___— r. v_‘ ' EH‘ OY 'a 2 l. Andy Walters as Roger the robot from Moz 4:) One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6 — ‘. FUEL YOUR BRAND
  28. 28. ‘ AL‘ . Adam Clapper as Dead Pirate Roberts from The Princess Bride . —__2:: ,:. _.v 4') One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.206.304O — ‘. FUEL YOUR BRAND
  29. 29. 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6 X X Jessica Bluemke as X A Rosie the Riveter
  30. 30. v". Vi . II. Matt Levy as . l I A T—rex call to action I One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6i7.2oB.3o4o % fl % 6
  31. 31. Thomas Shaver as DJ David Guetta One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ 0 0 ° 6 FUEL YOUR BRAND
  32. 32. Ryan Lehrman as The Flash BRA - ~ One Winthrop Square FLB, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ O 0 ° 6 FUEL YOUR BRAND
  33. 33. Alex Richardson as The 2nd Amendment or “The right to BEAR arms” 3), ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O % % fl
  34. 34. Jennifer Jackowski as the White Rabbit BRAFTON FUEL YOUR BRAND One Winthrop Square FLB, Boston MA O2ilO X www. brafton. co m X 6l7.206.304O
  35. 35. fie Te ——? —~——m—— X Todd Herskovitz X as a circulating fan One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  36. 36. Sarah Ashley as Sriracha One Winthrop Square FLB, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ O 0 ° 6
  37. 37. x. -r X‘. 3.7‘: ,. — «LL. it _ ‘ _, i ’ . .9’ / ‘XF -I -1 Brett Haymaker as Father Thyme X l l I One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.206.304O
  38. 38. Evan Clark as Julian cl, /,, .“. ‘,, from the Trailer Park Boys 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  39. 39. * I. - ‘X ‘i I ""§. ... _- Lindsay Smith as The Devil Wears Prada One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  40. 40. 4-: BRAFTON — ‘. FUEL YOUR BRAND I ‘X I § ’ X I ( 1 I g _ , . ’ 4 xi , 3?. " Abby Schmeling as the T—Rex One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.206.304O ®@0@
  41. 41. Boston’s ContentMarketing Strategists as the 8 Pillars of Content Integration One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ O 0 ° 6 FUEL YOUR BRAND
  42. 42. Pillars of Content Integration Tiffany Schreiber as a CTA One / /XFlX. X'lfDXji 9* 1 , B, o-so v 02 C . . I '3 @ 0 0 ° ® FUEL YOUR BRAND
  43. 43. Dave Juengst as Navigation 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  44. 44. Shannon Maloney as a breadcrumb URL structure Pillars of Content Integration One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ O 0 6 6 FUEL YOUR BRAND
  45. 45. Marissa Almeida as the LATE Authorship 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  46. 46. , 'i" _j / I 4 J13. . *1,“ ‘l . 5 r l : T / .4, X .712". Colleen Grogran as Social sharing buttons 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  47. 47. Gwen Slattery as Anchor text Pillars of Content Integration ne in ro uare os on www ra on com a D 0 ° 6 O W th pSq FL5,B t MA O2ilO X . b ft . X 6l7.206.304O
  48. 48. J Cheryl Burke X as images X 3); ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % 6
  49. 49. X Lori Kirk and Andrew Lee X ‘ as related articles -3), ‘ One Winthrop Square FL5, Boston MA O2ilO X www. brafton. com X 6l7.2O6.3O4O @ % @
  50. 50. Happy Halloween! On*/ ilinthrnp Square FLE-i, Boston MA C>2ilO X www. brafton. com X 6l7.20v’3.304O w 0 0 o @ FUEL YOUR BRAND ‘ ‘

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