Week 9 - Tutorial 6 - Networking + Informational Interviews

Week 9 - Tutorial 6 - Networking + Informational Interviews
C O M M 2 0 2 CAREER FUNDAMENTALS W I T H B O N N I E T26 (MONDAY 4PM) & T40 (FRIDAY 3PM) C O M M 2 0 2 CAREER FUNDAMENTALS W I T H B O N N I E T26 (MONDAY 4PM) & T40 (FRIDAY 3PM)
our plan today 1. Course timeline 2. Networking basics 3. Informational interviews 4. Action items
course timeline Week 9 Tutorial Networking & informational interviews Week 10 Week 11 Beyond Tutorial Resume & CLs – workshop * bring 1 copy! What’s Due: • For TUTORIAL, print your resume + CL (x1) • Networking Event on THURSDAY, MAR 14TH (6PM-8PM) • For FRIDAY, MAR 15TH @ 11:59PM: Resume & CL peer reviews Lecture Interview prep What’s Due: • For FRIDAY, MAR 22ND @ 11:59PM: 1. Final copy of Resume & CL 2. Interview sign-up (Monday, Apr 1st, Tuesday, Apr 2nd, Thursday, Apr 4th) What’s Due: • Week of MONDAY, APR 1ST: Mock Interviews • For FRIDAY, APR 5TH @ 11:59PM: 1. Networking reflection 2. Informational interview summary 3. Bonus marks
Networking event details COMM 202 Event • THURSDAY, MAR 14TH • 2 time slots • Group 1: 6:00PM – 7:00PM • Group 2: 7:00PM – 8:00PM • CPA Hall • Show up 10 minutes in advance to sign in; no coat check External EventOR • On pre-approved list (or email me for approval) • Additional assignment submission requirements: 1. Selfie at event 2. Screenshot of registration confirmation Deliverable: 1-page networking reflection (due FRIDAY, APR 5TH)
Assignment: 1-page networking reflection • Your goals in attending the event: 1. What is your purpose in going? 2. Define SMART goals beforehand – how will you define the success of your evening? • How did you prepare for the event? (Research potential delegates) 1. What was it about these delegates that motivated you wanting to talk to them? • Summary of who you spoke with and what you learned • Reflection in lessons you have learned about the networking process • Next steps you will take to continue building a relationship with your new contact (if you plan to) Due FRIDAY, APR 5TH
Have you attended a networking event before? Yes No
I find networking events… Fun Stressful
1 Before attending Research Prep to make the most out of the event Plan what to wear Breaking down dress codes Etiquette How to not be awkward 2 3
• For COMM 202 Networking Event: check out delegate info on Canvas • Generate a list of people you’d like to meet • Skim their profiles on LinkedIn • Interesting topics? • Common interests/experiences/groups? • Questions you’d like to ask? • Practice your introduction • Be interested but tone down the creepy 1. Research
• For COMM 202 Networking Event: business casual • For external events: check event description • What if no dress code is specified? 2. Plan what to wear Casual Black tie +Business casual Business formal • Professional dresses or skirts, dress pants, chinos, or khakis (no jeans/athletic pants) • Sweaters, blouses, collared shirts with or without ties • Patterns and colours are acceptable as business casual (but no hoodies, t-shirts/tank tops, or tops with slogans) • Clothing should be crisp and not wrinkled • Footwear should still be professional for an office setting such as loafers, dress shoes or boots, heels/pumps, or flats (no flip flops/running shoes)
3. Etiquette
3. Etiquette Starting a conversation Ending a conversation Thank them for their time Leave with a handshake Ask to connect after the event Be polite and gracious Enter the circle Let others join in Introduction Ask questions Let’s try this out
3. Etiquette 3 additional tips for beyond this assignment WingpersonName tags Food/drinks
Do you know what an informational interview is? Yes No
Have you gone on an info interview before? Yes No
What are informational interviews? What? • Conversations to learn more about a particular career path, job, option, industry, etc. – don’t stress! • Typically ~20-30 minutes, over coffee When? • By April 5th (assignment deadline) • Someone you met at a networking event • LinkedIn profile you found • Alumni (BCC’s network) • Can NOT be family member, professor, staff, current UBC student Who? Where? • In-person at a coffee shop or the professional’s office • Over Skype/Google Hangouts/Zoom • Over the phone Why? • Expand your network • Answer key questions • Which option? • Which field? • Which job? • Keys to success?
Assignment: 2-page informational interview summary • Face-to-face informational interview with industry professional • Can NOT be family member, professor, staff, current UBC student Due FRIDAY, APR 5TH Tip • Tackle this assignment now Task Deliverable: 2-page (max) summary • Contact details (name, company, title, phone, email) • List of questions asked • Major insights gained – what did you learn during your informational interview? • Did you request/receive any information regarding additional connections? • Follow up action – What will you do to maintain this connection? • What are your next steps having conducted this information interview? • Screenshot of follow-up (thank you) email
1 Breaking down informational interviews Before Prep to make the most out of the event • The ask • Prepare • Show up During Etiquette After Following up 2 3
Outside of Network • Search up those who… • Has previously done the same job • Works in the same company • Works in the same department • Be flexible • Acknowledge they may be busy • Beyond this assignment: offer phone/Skype/email as options Just reach out! The worse thing that can happen is the person doesn’t respond.
The ask What to include in the email/note? • You’re a student • How you heard about them or know them • Why them • What you are looking to learn (their career progression, advice on how to best leverage time at Sauder, etc.) • 15-20 minutes of their time • Close the email by suggesting two times you are available to meet (vs. yes or no answer) • Tell them you’re willing to meet them at a location most convenient for them (near their work, etc.) – do not expect them to come to you
Tip: best practices
Example: Ena’s Pepsi journey • Career exploration between Marketing + HR • Friend introduced her to a contact who used to work in HR at PepsiCo • Around the same time, got an interview from PepsiCo • She connected with the contact and also scouted for whoever she could find on LinkedIn
Emailing Belinda
What if they say no?
What if they say no? • No answer is not a ”no” – follow up • If they say, ”no,” • Judge the situation… • What position are they? • What type of relationship/rapport have you developed so far? • Offer the option to stay in touch and reach out later • Be patient and think about the long term! VP HR for Joey Restaurants
Prepare So they’ve said yes…now what? What information to look for Where to find • Their company • Their major skill sets (job title) • Work history • Accomplishments • Associations • Common interests • Internet search • LinkedIn, Twitter, Instagram (?) • Their personal website • Ask mutual friends/connections Do a deep dive to familiarize yourself with their career, and to generate questions for the informational interview
Prepare Generating questions Job/role related Advice Common interests Industry/ company Let’s try this out: generate one each Advice Industry/ company
Sample questions • What do you like most about your job and/or field? • What is one challenge you’re currently facing at work? • What do you need to do to become successful in this industry? • How did you get into the industry? • What is PepsiCo doing to adapt to increasingly health-conscious consumers? • What advice do you have for someone starting out? • Who do you look up to? • If you could change one thing…what would that be? • I noticed on your LinkedIn you were part of Leaders of Tomorrow Program last year. I’m in the program this year. How was your experience? Job/Role Related Company/ Industry Advice Common Interests
Show up • Arrive early! Better to not rush into the meeting all frazzled because of time • Dress the part (business casual) • Find a spot and wait, do not buy the coffee first – wait for them to get there • Don’t know what they prefer, if they have allergies, etc • Be present. Don’t be distracted and on your phone while you wait • If they don’t show up? • Send them a short message if they don’t show up within 10 minutes: “I am sitting by the corner in a black jacket.”
1 Breaking down informational interviews Before Prep to make the most out of the event During Etiquette After Following up 2 3
During the meeting • Eye contact, smile, handshake, thank you • Acknowledge that they’re busy and you really appreciate them taking the time • Who pays? • The art of small talk • Take charge – you’re the one who called the meeting! Remind them why you wanted to meet in the first place. • Bring a notebook, ask if it’s okay to take notes. Make sure you aren’t too focused on the notebook! • Ask questions and listen to their responses fully – don’t feel like you need to ask only the questions you prepared for. The best conversations are those where questions flow naturally • Be curious & offer your opinions • Respect their time: 15 mins in, ask if they are okay to continue • Thank them for their time Practice breeds comfort!
EI • Pay attention to body language: watch out for signals • Have they closed their book or checked their phone? This means they may need to head back to work and you should ask them if they are okay to continue. • Active listening – essential for having a natural conversation. This looks like: • Maintaining eye contact; not looking elsewhere while they’re talking (DO NOT check your phone) • Asking relevant follow up questions • Could you provide any immediate value? • Thank them again for taking the time out of their busy schedule
Be prepared to talk about yourself • Quick introduction • What you would love to do for companies • What problem have you identified that makes you want to work in the industry • Why you feel it’s important to talk to experts in the field • Use phrases like: ‘I’d like to…’, ‘I believe...’ • Keep it short, positive and focused • Be prepared to answer the question “What can I do for you?”
Can you add value?
1 Breaking down informational interviews Before Prep to make the most out of the event During Etiquette After Following up 2 3
Follow up • Send a thank you email • Thank them for their time • Mention something you talked about • Mention when you will follow up with them next Your turn!
Activity You have just met with Lisa Simpson, a Sauder alumni, to learn more about her experience working at KPMG in their tax department. During your conversation you talked about work but also your shared interest in the saxophone. With a partner write a follow up email. • Thank them for their time • Mention something you talked about • Mention when you will follow up with them next
Example: Ena’s F/U note
LinkedIn – Kind Stranger Story
Example: How did Ena’s story end? • Ena got the Sales Co-op job at PepsiCo Sept 2016 • Ena kept in touch with Belinda • Belinda re-joined PepsiCo HR January 2017 • Ena reached out for HR shadowing (as prep to apply internally) • Ena + Belinda becomes co-workers 4 months later
Maintaining your connections • Keep them updated on things you talked about during the chat. • Comment on their activity on LinkedIn (ex. if they got a promotion) • Setting up more coffee chats if you have more questions in the future
1. Next week is tutorial – Resume + CL peer reviews (print & bring 1 copy) 2. Office hours: sign up on Canvas (to be posted) 3. Networking Event: Thursday, March 14th from 6PM-8PM 4. By 11:59PM on Friday, March 15th: Resume & CL peer reviews 5. By 11:59PM on Friday, March 22nd: (1) Final copy of Resume & CL; and (2) Mock interview sign up 6. Confirm informational interview date + time reminders
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