1. Robert J. Main
5716 Buck Court Westmont, IL 60559 Cell 630.796.1541 Home 630.964.4285 bobmain34@gmail.com
Goal oriented sales manager with over 38 years of experience building and leading sales organizations in the highly competitive and
fast paced beverage and food service industries. A proven leader with a strong history in strategic planning and the ability to increase
sales and profitability. Excellent decision-making skills with the ability to quickly identify opportunities and resolve problems. My
experience in several channels has resulted in building excellent relationships with brokers, wholesalers/distributors and retail
customers to drive sales and increase revenues. Received numerous awards for exceeding sales goals.
PROFESSIONAL EXPERIENCE:
Sunny Delight Beverage Company
Blue Ash,Ohio May 2014 - Present
Market Development Manager
RESPONSIBILITIES:
Sell sustainable distribution for Sunny D and gain new distribution for F20
Improve visibility, brand awareness and share of mind with the DPS Business Units
Chain responsibilities to include Jewel, Roundy’s,SpartanNash, Meijer, Giant Eagle and Hy-Vee
Develop and maintain strong working relationships with DPS sales teams
Manage and influence DPS supervisory personnelto achieve objectives
Meet regularly with DPS sales team to measure results and change course if necessary
Fuzzy Vodka, LLC
Indianapolis, IN
Regional Market Manager June 2013 – March 28, 2014
RESPONSIBILITIES/ACCOMPLISHMENTS:
Understand each of my four individual distributor’s portfolios and Fuzzy Vodka’s brand positioning within
Develop and maintain an annual marketing program for each distributor
Develop brand building activities using distributor and Fuzzy Vodka resources
Work with distributors in their markets to review brand standards,implementation of programs, competitive activities,
market conditions and any activity that has an effect on Fuzzy Vodka
Participate in distributor’s sales and marketing meetings
Increased sales in all markets June - March
Dr Pepper Snapple Group
Plano, Texas
National Account Executive January 2004 – March 2013
RESPONSIBILITIES / ACCOMPLISHMENTS:
Developed short and long term growth plans in coordination with channel marketing in C&G, Food Service and Premier
Channels for the following brands; IBC, Crush, Mott’s,Hawaiian Punch, Roses, Mr. & Mrs. T, MXR, Clamato, Nantucket
Nectars and Yoo-hoo
Managed and developed case sales through brokers and distributor systems in assigned channelin thirteen states
Managed marketing budgets,operating budgets and indirect budgets within spending guidelines
Developed, sold-in and executed programs that delivered incremental and profitable volume
Improved route to market by making Food Service broker changes throughout the Midwest resulting in four consecutive
years of volume growth
Achieved sales growth with leading wholesalers in the C&G Channel in 13 states.
2012 Volume was 1.1 million cases,+43,947 cases,+5%.
Total Sales in 2012 = $13.8 million, +7% versus plan
Increased volume in 8 of the last 9 years earning Management Incentive Plan awards
Division Sales Manager October 1995 – January 2004
RESPONSIBILITIES / ACCOMPLISHMENTS:
2. Robert J. Main
5716 Buck Court Westmont, IL 60559 Cell 630.796.1541 Home 630.964.4285 bobmain34@gmail.com
Exceeded volume goals of 1.9 million cases within established spending guidelines for Snapple and Mistic
Successfully managed $2.8 million budget within spending guidelines
Directed division resources and personnelagainst the distributor network to maximize brand potential and achieve company
objectives
Established and maintained strong relationships with targeted key retailers, Jewel, Dominick's and area Independents
Established and maintained strong relationships with distributors, 7-Up Chicago, Racine and Indianapolis, RC Evansville and
RC Louisville and Folsom Distributing
Effectively communicated company objectives and priorities to ensure divisional goals were met
Royal Crown Cola 1993 - 1995 Assistant to the CEO/President
Chicago, Illinois 1978 - 1988 Sales Manager
A&WBrands 1988 - 1993 Division Manager
White Plains, New York
EDUCATION & PROFESSIONAL DEVELOPMENT:
Bachelor’s Degree in Business Administration from Lewis University 1978