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Robert J. Main
5716 Buck Court  Westmont, IL 60559  Cell 630.796.1541  Home 630.964.4285 bobmain34@gmail.com
Goal oriented sales manager with over 38 years of experience building and leading sales organizations in the highly competitive and
fast paced beverage and food service industries. A proven leader with a strong history in strategic planning and the ability to increase
sales and profitability. Excellent decision-making skills with the ability to quickly identify opportunities and resolve problems. My
experience in several channels has resulted in building excellent relationships with brokers, wholesalers/distributors and retail
customers to drive sales and increase revenues. Received numerous awards for exceeding sales goals.
PROFESSIONAL EXPERIENCE:
Sunny Delight Beverage Company
Blue Ash,Ohio May 2014 - Present
Market Development Manager
RESPONSIBILITIES:
 Sell sustainable distribution for Sunny D and gain new distribution for F20
 Improve visibility, brand awareness and share of mind with the DPS Business Units
 Chain responsibilities to include Jewel, Roundy’s,SpartanNash, Meijer, Giant Eagle and Hy-Vee
 Develop and maintain strong working relationships with DPS sales teams
 Manage and influence DPS supervisory personnelto achieve objectives
 Meet regularly with DPS sales team to measure results and change course if necessary
Fuzzy Vodka, LLC
Indianapolis, IN
Regional Market Manager June 2013 – March 28, 2014
RESPONSIBILITIES/ACCOMPLISHMENTS:
 Understand each of my four individual distributor’s portfolios and Fuzzy Vodka’s brand positioning within
 Develop and maintain an annual marketing program for each distributor
 Develop brand building activities using distributor and Fuzzy Vodka resources
 Work with distributors in their markets to review brand standards,implementation of programs, competitive activities,
market conditions and any activity that has an effect on Fuzzy Vodka
 Participate in distributor’s sales and marketing meetings
 Increased sales in all markets June - March
Dr Pepper Snapple Group
Plano, Texas
National Account Executive January 2004 – March 2013
RESPONSIBILITIES / ACCOMPLISHMENTS:
 Developed short and long term growth plans in coordination with channel marketing in C&G, Food Service and Premier
Channels for the following brands; IBC, Crush, Mott’s,Hawaiian Punch, Roses, Mr. & Mrs. T, MXR, Clamato, Nantucket
Nectars and Yoo-hoo
 Managed and developed case sales through brokers and distributor systems in assigned channelin thirteen states
 Managed marketing budgets,operating budgets and indirect budgets within spending guidelines
 Developed, sold-in and executed programs that delivered incremental and profitable volume
 Improved route to market by making Food Service broker changes throughout the Midwest resulting in four consecutive
years of volume growth
 Achieved sales growth with leading wholesalers in the C&G Channel in 13 states.
 2012 Volume was 1.1 million cases,+43,947 cases,+5%.
 Total Sales in 2012 = $13.8 million, +7% versus plan
 Increased volume in 8 of the last 9 years earning Management Incentive Plan awards
Division Sales Manager October 1995 – January 2004
RESPONSIBILITIES / ACCOMPLISHMENTS:
Robert J. Main
5716 Buck Court  Westmont, IL 60559  Cell 630.796.1541  Home 630.964.4285 bobmain34@gmail.com
 Exceeded volume goals of 1.9 million cases within established spending guidelines for Snapple and Mistic
 Successfully managed $2.8 million budget within spending guidelines
 Directed division resources and personnelagainst the distributor network to maximize brand potential and achieve company
objectives
 Established and maintained strong relationships with targeted key retailers, Jewel, Dominick's and area Independents
 Established and maintained strong relationships with distributors, 7-Up Chicago, Racine and Indianapolis, RC Evansville and
RC Louisville and Folsom Distributing
 Effectively communicated company objectives and priorities to ensure divisional goals were met
Royal Crown Cola 1993 - 1995 Assistant to the CEO/President
Chicago, Illinois 1978 - 1988 Sales Manager
A&WBrands 1988 - 1993 Division Manager
White Plains, New York
EDUCATION & PROFESSIONAL DEVELOPMENT:
Bachelor’s Degree in Business Administration from Lewis University 1978

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Robert Main Resume

  • 1. Robert J. Main 5716 Buck Court  Westmont, IL 60559  Cell 630.796.1541  Home 630.964.4285 bobmain34@gmail.com Goal oriented sales manager with over 38 years of experience building and leading sales organizations in the highly competitive and fast paced beverage and food service industries. A proven leader with a strong history in strategic planning and the ability to increase sales and profitability. Excellent decision-making skills with the ability to quickly identify opportunities and resolve problems. My experience in several channels has resulted in building excellent relationships with brokers, wholesalers/distributors and retail customers to drive sales and increase revenues. Received numerous awards for exceeding sales goals. PROFESSIONAL EXPERIENCE: Sunny Delight Beverage Company Blue Ash,Ohio May 2014 - Present Market Development Manager RESPONSIBILITIES:  Sell sustainable distribution for Sunny D and gain new distribution for F20  Improve visibility, brand awareness and share of mind with the DPS Business Units  Chain responsibilities to include Jewel, Roundy’s,SpartanNash, Meijer, Giant Eagle and Hy-Vee  Develop and maintain strong working relationships with DPS sales teams  Manage and influence DPS supervisory personnelto achieve objectives  Meet regularly with DPS sales team to measure results and change course if necessary Fuzzy Vodka, LLC Indianapolis, IN Regional Market Manager June 2013 – March 28, 2014 RESPONSIBILITIES/ACCOMPLISHMENTS:  Understand each of my four individual distributor’s portfolios and Fuzzy Vodka’s brand positioning within  Develop and maintain an annual marketing program for each distributor  Develop brand building activities using distributor and Fuzzy Vodka resources  Work with distributors in their markets to review brand standards,implementation of programs, competitive activities, market conditions and any activity that has an effect on Fuzzy Vodka  Participate in distributor’s sales and marketing meetings  Increased sales in all markets June - March Dr Pepper Snapple Group Plano, Texas National Account Executive January 2004 – March 2013 RESPONSIBILITIES / ACCOMPLISHMENTS:  Developed short and long term growth plans in coordination with channel marketing in C&G, Food Service and Premier Channels for the following brands; IBC, Crush, Mott’s,Hawaiian Punch, Roses, Mr. & Mrs. T, MXR, Clamato, Nantucket Nectars and Yoo-hoo  Managed and developed case sales through brokers and distributor systems in assigned channelin thirteen states  Managed marketing budgets,operating budgets and indirect budgets within spending guidelines  Developed, sold-in and executed programs that delivered incremental and profitable volume  Improved route to market by making Food Service broker changes throughout the Midwest resulting in four consecutive years of volume growth  Achieved sales growth with leading wholesalers in the C&G Channel in 13 states.  2012 Volume was 1.1 million cases,+43,947 cases,+5%.  Total Sales in 2012 = $13.8 million, +7% versus plan  Increased volume in 8 of the last 9 years earning Management Incentive Plan awards Division Sales Manager October 1995 – January 2004 RESPONSIBILITIES / ACCOMPLISHMENTS:
  • 2. Robert J. Main 5716 Buck Court  Westmont, IL 60559  Cell 630.796.1541  Home 630.964.4285 bobmain34@gmail.com  Exceeded volume goals of 1.9 million cases within established spending guidelines for Snapple and Mistic  Successfully managed $2.8 million budget within spending guidelines  Directed division resources and personnelagainst the distributor network to maximize brand potential and achieve company objectives  Established and maintained strong relationships with targeted key retailers, Jewel, Dominick's and area Independents  Established and maintained strong relationships with distributors, 7-Up Chicago, Racine and Indianapolis, RC Evansville and RC Louisville and Folsom Distributing  Effectively communicated company objectives and priorities to ensure divisional goals were met Royal Crown Cola 1993 - 1995 Assistant to the CEO/President Chicago, Illinois 1978 - 1988 Sales Manager A&WBrands 1988 - 1993 Division Manager White Plains, New York EDUCATION & PROFESSIONAL DEVELOPMENT: Bachelor’s Degree in Business Administration from Lewis University 1978