What do you need to do as a speaker when it comes to Social Media?
To make the most of your speaking engagement, follow this Speakers' Social Media Template to help you market and promote your presentation. Just like preparing for the presentation itself, this template offers suggestions for you to maximise your marketing around the presentation.
Before: Share the event with your social media followers, upload your slides to Slideshare, engage with other attendees
During: Encourage the audience to tweet, share your twitter handle and hashtag, share resources and links
After: Post photos to Facebook, follow up attendees with an email
And lots, lots more.
These are the exact same processes we use to make the most of every speaking engagement. We'd love to hear your feedback.
1. Speakers Social Media Template
Pre:
In the lead up:
❏ Share the event via social media to raise
visibility for the organiser
❏ Check out the event hashtag and connect with
people via Twitter and LinkedIn
❏ Include your Twitter handle and event hashtag
on your slides
❏ Add your slides to Slideshare
❏ Set up a resources page with your contact
details, slides and resources.
On the day:
During:
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Post:
❏ Tweet about event using the hashtag
❏ Interact with fellow tweeters
❏ Use Buffer to schedule a few tweets to
coincide with important points you’ll make
when you are speaking (it will seem like
magic!)
On stage:
Tell people your Twitter handle
Encourage people to tweet
Remind the audience about the hashtag
Invite people to tweet you questions
Get someone to film your keynote
Share the resources page link
Ask attendees if they’d like to receive your
resources via email and opt-in to your
newsletter (make it easy for them if they
say yes and collect their business cards)
At the venue:
❏ Answer further questions
❏ Mingle with attendees
❏ Get some photos
Follow up:
❏ Reply to tweets
❏ Post photos to Facebook and tag
❏ Transcribe any business cards via
Shoeboxed
❏ Email attendees the link to your resources
page
❏ Send a thank you note to the organiser
❏ Connect with people on LinkedIn and ask
for a few LinkedIn recommendations
Free Download at www.bluewiremedia.com.au/speakers-social-media-template
Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE)
2014 by Bluewire Media v1.2
Copyright holder is licensing this under the Creative Commons License, Attribution 3.0
@Bluewire_Media
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