SlideShare a Scribd company logo
1 of 70
General Overview of Products
   Helps sell 1 more job
   Includes FAQs
   Inspirations 12min DVD
   Benefits of Owning
   12page Inspirations
    Booklet

   Your cost $5.00 each
   Your cost $1.50 per book
   Sold Qty 150
Formal Falls

Who should choose a
Formal Falls Waterfall?
Anyone installing a paver patio with a
wall element should consider a
Formal Falls. Or anyone looking to
add a formal sheer waterfall to their
landscape, fountain or swimming
pool.
Space
The compact size of a Formal Falls
means you can build and enjoy a
beautiful waterfall anywhere in your
yard. Four different standard
waterfall widths are available or a
custom unit can be created for your
specific project.
   PondBuilder products are broken down into two
    segments:

   Contractor Products: ELITE

   Consumer Products: SERENITY & CRYSTAL
    FALLS, DiY Cascade Falls, Fountainvases
   Landscape Lid
   Two Matala Mats
   Strong Octagonal Shape
   Two Spinweld Openings
   Reversible Weir
   Stainless Hardware
   14”, 22”, 30”, & 40” Sizes
DIFFICULT TO HIDE FROM TOP VIEW!   LANDSCAPE LID MAKES HIDING EASY!
   Easy to hide Snout
   Matala Mat Included
   Strong Mesh Net
   Natural Cover Lid
   Plumbed Over Flow
   Autofill Spinweld Option
   Two Discharge Options
   UniSeal Discharge
   8”, 10”, & 15” Sizes
TIRED OF SKIMMERS THAT DISTORT?   NEW DESIGN IMPROVES STRENGTH!
   Landscape Lid
   Black Diffuser Mat
   Strong Octagonal Shape
   Two Spinweld Openings
   Reversible Weir
   Stainless Hardware
   14”, 22”, 30”, & 40” Sizes
   Cascading Falls (pondless)
    application use.
   Houses & Protects Pump
   One Piece Molded
    Construction
   Autofill Spinweld Option
   Snap-On Lid for Safety
   Strong Octagonal Shape
   Cascading Falls
    (pondless) applications.
   Mini, Small, & Large Sizes
   Replace up to 90%
    gravel
   H-Rated for use beneath
    parking lots!
   Less labor excavating
    and moving boulders
   Two sizes available
   Water Matrix come
    standard in all our
    Cascading Falls Kits!
   Includes:
   Mini Cascade Box, Mini
    Pump Canyon, 1800gph
    Pump, Discharge
    Assembly, Liner,
    Underliner, & Small
    Basin Matrix.
   Free Video Download
    available of installation!
   Four Color Packaging
   Sold in kit or separately.
   Max Flow 1800gph
   10” wide opening
   Great for additional
    waterfall on pond or for
    use with preform ponds.
   Retails for $99.99
   Sold in kit or separately.
   Max Flow 2500gph
   20” wide opening
   Great for additional
    waterfall on pond or for
    use with preform ponds.
   Retails for $104.99
   Max Flow: 1800gph
   Includes Natural Lid
   BioFilter Mat
   Debris Net
   Stainless Hardware
   Four Color Packaging
   Retails for $259.99
   Max Flow 1800gph
   1.5” Spinweld Inlet
   BioFilter Mat
   BactiTwist Bio Media
   1.5” Fittings
   Four Color Packaging
   Retails for $159.99
   Available in two sizes
   6x8 and 8x11
   Four Color Packaging
   Selling Points: Includes
    PVC Flex hose, check
    valve assembly, bacti
    twist, and bacteria!
   Retails for $949 - $996
   Max Flow: 4200gph
   Includes Natural Lid
   BioFilter Mat
   Debris Net
   Stainless Hardware
   Four Color Packaging
   Retails for $329.99
   Max Flow 1800/4200gph
   1.5” Spinweld Inlet
   BioFilter Mat
   BactiTwist Bio Media
   1.5” Fittings
   Four Color Packaging
   Retails for $219 - $299
   Two Sizes: 14” & 20”
   Available in two sizes
   8x11 and 11x16
   Four Color Packaging
   Selling Points: Includes
    PVC Flex hose, check
    valve assembly, and
    bacteria!
   Retails for $1438 -
    $1798
   Three Sizes Available
   1800, 2340, & 4200gph
   Four Color Packaging

   Only 17 of first 3600
    pumps sold were
    returned defective!

   New 18 month warranty!
   Three Sizes Available
   1420, 2160, & 3840gph
   Four Color Packaging

   Only 17 of first 3600
    pumps sold were
    returned defective!

   New 18 month warranty!
   Seven Sizes Available
   1750, 2300, 3200,
    4500, 5500, 6500,
    8000gph
   Four Color Packaging

   Hybrid- Direct Drive +
    Magnetic Impeller
   24 month warranty
   115vot or 230volt
   6600-20,000gph
   2”  3” discharge with
    union fittings inside
    basket

   Extremely quiet
   Low amp draw
   3 Year Warranty
   Installs into any of our
    Elite Skimmers & Elite
    Pump Canyons.
   Connects to any ½” line
    or garden hose.
   Check valve kits allow
    you to build a check
    valve discharge
    assembly for nearly any
    pump on the market.

   Available in 1.5” & 2”
   DIY Can 12oz.
   24oz Gun Foam
   Plastic & Steel Guns
   Gun Cleaner

   For use to seal in &
    around rock crevices.
   Available in 6’ and 12’
    wide rolls.
   12’ wide is folded to 6’
   Fits easily into pick-ups.

   The use of PBD
    underliner increases the
    puncture resistance of
    rubber liner by 321%!
   Rock Lights  LED
   Available in single pack
    without transformer
   Standard black 20watt
    halogen lights also
    available.
   Available in Debris Mesh
    and Fish Mesh.
   8” x 6” net has 18”
    Handle
   10” x 7” net has 36”
    Handle
   For use in biological
    waterfall boxes
   Available in ½ cube, 1
    cube, 2 cube, & 5 cube
    (cube = cubic foot)
Spring Clean- Cold Water Bacteria
   Maintenance Center rack
    comes with Beneficial
    Bacterias, Algae Control,
    Fish Care and
    Maintenance Kits

   $1000 investment
   Pondbuilder.com/Resources
   Download Center
   Install Guides
   Flow Calculators
   Maintenance Tip Sheets
   Plus much more!
   Features beautiful pond
    displays and owner
    testimonials.
   12 min HD production
   View dozens of water
    features, garden ponds,
    streams, & cascading
    falls.
   For use during design
    consultations.
   Watch the PBD crew
    install the following:
   Complete 11x16 Elite
    Pond with 15’ Stream
   Complete 22” Cascading
    Falls kit
   Mini Cascading Falls
   Many Bonus Features!
Margin NOT Volume

•   All business success is driven by sales and marketing

    success

•   Any Fool can cut price, get volume, and go broke!
Price Significance

•   Price is always more significant in the mind of the seller

    than that of the buyer

•   The competition does not cut your price

•   Easier to make money when you sell on some basis other

    than price; such as quality, service, delivery, salesmanship,

    etc.
Price Significance
•   Very few customers buy anything on price!

•   Virtually there are always other primary and secondary reasons

    for buying from anybody.

•   Your job is to make sure that the reasons to buy from you are

    presented in a meaningful, useful sense to the customer.




                                                           75
“Every business needs new customers, but don’t forget that your easiest and most
      predictable source of new revenue is right under your nose.” INC.com
   Your cost $1.50 per book
   Sold Qty 150
Join us socially

www.pondbuilder.com
 www.mipond.com

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PondBuilder General Product Overview 2013

  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. Helps sell 1 more job  Includes FAQs  Inspirations 12min DVD  Benefits of Owning  12page Inspirations Booklet  Your cost $5.00 each
  • 10. Your cost $1.50 per book  Sold Qty 150
  • 11. Formal Falls Who should choose a Formal Falls Waterfall? Anyone installing a paver patio with a wall element should consider a Formal Falls. Or anyone looking to add a formal sheer waterfall to their landscape, fountain or swimming pool.
  • 12.
  • 13. Space The compact size of a Formal Falls means you can build and enjoy a beautiful waterfall anywhere in your yard. Four different standard waterfall widths are available or a custom unit can be created for your specific project.
  • 14. PondBuilder products are broken down into two segments:  Contractor Products: ELITE  Consumer Products: SERENITY & CRYSTAL FALLS, DiY Cascade Falls, Fountainvases
  • 15.
  • 16. Landscape Lid  Two Matala Mats  Strong Octagonal Shape  Two Spinweld Openings  Reversible Weir  Stainless Hardware  14”, 22”, 30”, & 40” Sizes
  • 17. DIFFICULT TO HIDE FROM TOP VIEW! LANDSCAPE LID MAKES HIDING EASY!
  • 18. Easy to hide Snout  Matala Mat Included  Strong Mesh Net  Natural Cover Lid  Plumbed Over Flow  Autofill Spinweld Option  Two Discharge Options  UniSeal Discharge  8”, 10”, & 15” Sizes
  • 19. TIRED OF SKIMMERS THAT DISTORT? NEW DESIGN IMPROVES STRENGTH!
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25. Landscape Lid  Black Diffuser Mat  Strong Octagonal Shape  Two Spinweld Openings  Reversible Weir  Stainless Hardware  14”, 22”, 30”, & 40” Sizes  Cascading Falls (pondless) application use.
  • 26. Houses & Protects Pump  One Piece Molded Construction  Autofill Spinweld Option  Snap-On Lid for Safety  Strong Octagonal Shape  Cascading Falls (pondless) applications.  Mini, Small, & Large Sizes
  • 27. Replace up to 90% gravel  H-Rated for use beneath parking lots!  Less labor excavating and moving boulders  Two sizes available  Water Matrix come standard in all our Cascading Falls Kits!
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35. Includes:  Mini Cascade Box, Mini Pump Canyon, 1800gph Pump, Discharge Assembly, Liner, Underliner, & Small Basin Matrix.  Free Video Download available of installation!  Four Color Packaging
  • 36.
  • 37. Sold in kit or separately.  Max Flow 1800gph  10” wide opening  Great for additional waterfall on pond or for use with preform ponds.  Retails for $99.99
  • 38.
  • 39. Sold in kit or separately.  Max Flow 2500gph  20” wide opening  Great for additional waterfall on pond or for use with preform ponds.  Retails for $104.99
  • 40. Max Flow: 1800gph  Includes Natural Lid  BioFilter Mat  Debris Net  Stainless Hardware  Four Color Packaging  Retails for $259.99
  • 41. Max Flow 1800gph  1.5” Spinweld Inlet  BioFilter Mat  BactiTwist Bio Media  1.5” Fittings  Four Color Packaging  Retails for $159.99
  • 42. Available in two sizes  6x8 and 8x11  Four Color Packaging  Selling Points: Includes PVC Flex hose, check valve assembly, bacti twist, and bacteria!  Retails for $949 - $996
  • 43. Max Flow: 4200gph  Includes Natural Lid  BioFilter Mat  Debris Net  Stainless Hardware  Four Color Packaging  Retails for $329.99
  • 44. Max Flow 1800/4200gph  1.5” Spinweld Inlet  BioFilter Mat  BactiTwist Bio Media  1.5” Fittings  Four Color Packaging  Retails for $219 - $299  Two Sizes: 14” & 20”
  • 45. Available in two sizes  8x11 and 11x16  Four Color Packaging  Selling Points: Includes PVC Flex hose, check valve assembly, and bacteria!  Retails for $1438 - $1798
  • 46. Three Sizes Available  1800, 2340, & 4200gph  Four Color Packaging  Only 17 of first 3600 pumps sold were returned defective!  New 18 month warranty!
  • 47. Three Sizes Available  1420, 2160, & 3840gph  Four Color Packaging  Only 17 of first 3600 pumps sold were returned defective!  New 18 month warranty!
  • 48. Seven Sizes Available  1750, 2300, 3200, 4500, 5500, 6500, 8000gph  Four Color Packaging  Hybrid- Direct Drive + Magnetic Impeller  24 month warranty
  • 49. 115vot or 230volt  6600-20,000gph  2” 3” discharge with union fittings inside basket  Extremely quiet  Low amp draw  3 Year Warranty
  • 50. Installs into any of our Elite Skimmers & Elite Pump Canyons.  Connects to any ½” line or garden hose.
  • 51. Check valve kits allow you to build a check valve discharge assembly for nearly any pump on the market.  Available in 1.5” & 2”
  • 52. DIY Can 12oz.  24oz Gun Foam  Plastic & Steel Guns  Gun Cleaner  For use to seal in & around rock crevices.
  • 53. Available in 6’ and 12’ wide rolls.  12’ wide is folded to 6’  Fits easily into pick-ups.  The use of PBD underliner increases the puncture resistance of rubber liner by 321%!
  • 54. Rock Lights LED  Available in single pack without transformer  Standard black 20watt halogen lights also available.
  • 55. Available in Debris Mesh and Fish Mesh.  8” x 6” net has 18” Handle  10” x 7” net has 36” Handle
  • 56. For use in biological waterfall boxes  Available in ½ cube, 1 cube, 2 cube, & 5 cube (cube = cubic foot)
  • 57.
  • 58. Spring Clean- Cold Water Bacteria
  • 59.
  • 60. Maintenance Center rack comes with Beneficial Bacterias, Algae Control, Fish Care and Maintenance Kits  $1000 investment
  • 61. Pondbuilder.com/Resources  Download Center  Install Guides  Flow Calculators  Maintenance Tip Sheets  Plus much more!
  • 62. Features beautiful pond displays and owner testimonials.  12 min HD production  View dozens of water features, garden ponds, streams, & cascading falls.  For use during design consultations.
  • 63. Watch the PBD crew install the following:  Complete 11x16 Elite Pond with 15’ Stream  Complete 22” Cascading Falls kit  Mini Cascading Falls  Many Bonus Features!
  • 64. Margin NOT Volume • All business success is driven by sales and marketing success • Any Fool can cut price, get volume, and go broke!
  • 65. Price Significance • Price is always more significant in the mind of the seller than that of the buyer • The competition does not cut your price • Easier to make money when you sell on some basis other than price; such as quality, service, delivery, salesmanship, etc.
  • 66. Price Significance • Very few customers buy anything on price! • Virtually there are always other primary and secondary reasons for buying from anybody. • Your job is to make sure that the reasons to buy from you are presented in a meaningful, useful sense to the customer. 75
  • 67. “Every business needs new customers, but don’t forget that your easiest and most predictable source of new revenue is right under your nose.” INC.com
  • 68. Your cost $1.50 per book  Sold Qty 150
  • 69.