11. Formal Falls
Who should choose a
Formal Falls Waterfall?
Anyone installing a paver patio with a
wall element should consider a
Formal Falls. Or anyone looking to
add a formal sheer waterfall to their
landscape, fountain or swimming
pool.
12.
13. Space
The compact size of a Formal Falls
means you can build and enjoy a
beautiful waterfall anywhere in your
yard. Four different standard
waterfall widths are available or a
custom unit can be created for your
specific project.
14. PondBuilder products are broken down into two
segments:
Contractor Products: ELITE
Consumer Products: SERENITY & CRYSTAL
FALLS, DiY Cascade Falls, Fountainvases
15.
16. Landscape Lid
Two Matala Mats
Strong Octagonal Shape
Two Spinweld Openings
Reversible Weir
Stainless Hardware
14”, 22”, 30”, & 40” Sizes
18. Easy to hide Snout
Matala Mat Included
Strong Mesh Net
Natural Cover Lid
Plumbed Over Flow
Autofill Spinweld Option
Two Discharge Options
UniSeal Discharge
8”, 10”, & 15” Sizes
25. Landscape Lid
Black Diffuser Mat
Strong Octagonal Shape
Two Spinweld Openings
Reversible Weir
Stainless Hardware
14”, 22”, 30”, & 40” Sizes
Cascading Falls (pondless)
application use.
26. Houses & Protects Pump
One Piece Molded
Construction
Autofill Spinweld Option
Snap-On Lid for Safety
Strong Octagonal Shape
Cascading Falls
(pondless) applications.
Mini, Small, & Large Sizes
27. Replace up to 90%
gravel
H-Rated for use beneath
parking lots!
Less labor excavating
and moving boulders
Two sizes available
Water Matrix come
standard in all our
Cascading Falls Kits!
28.
29.
30.
31.
32.
33.
34.
35. Includes:
Mini Cascade Box, Mini
Pump Canyon, 1800gph
Pump, Discharge
Assembly, Liner,
Underliner, & Small
Basin Matrix.
Free Video Download
available of installation!
Four Color Packaging
36.
37. Sold in kit or separately.
Max Flow 1800gph
10” wide opening
Great for additional
waterfall on pond or for
use with preform ponds.
Retails for $99.99
38.
39. Sold in kit or separately.
Max Flow 2500gph
20” wide opening
Great for additional
waterfall on pond or for
use with preform ponds.
Retails for $104.99
40. Max Flow: 1800gph
Includes Natural Lid
BioFilter Mat
Debris Net
Stainless Hardware
Four Color Packaging
Retails for $259.99
41. Max Flow 1800gph
1.5” Spinweld Inlet
BioFilter Mat
BactiTwist Bio Media
1.5” Fittings
Four Color Packaging
Retails for $159.99
42. Available in two sizes
6x8 and 8x11
Four Color Packaging
Selling Points: Includes
PVC Flex hose, check
valve assembly, bacti
twist, and bacteria!
Retails for $949 - $996
43. Max Flow: 4200gph
Includes Natural Lid
BioFilter Mat
Debris Net
Stainless Hardware
Four Color Packaging
Retails for $329.99
44. Max Flow 1800/4200gph
1.5” Spinweld Inlet
BioFilter Mat
BactiTwist Bio Media
1.5” Fittings
Four Color Packaging
Retails for $219 - $299
Two Sizes: 14” & 20”
45. Available in two sizes
8x11 and 11x16
Four Color Packaging
Selling Points: Includes
PVC Flex hose, check
valve assembly, and
bacteria!
Retails for $1438 -
$1798
46. Three Sizes Available
1800, 2340, & 4200gph
Four Color Packaging
Only 17 of first 3600
pumps sold were
returned defective!
New 18 month warranty!
47. Three Sizes Available
1420, 2160, & 3840gph
Four Color Packaging
Only 17 of first 3600
pumps sold were
returned defective!
New 18 month warranty!
48. Seven Sizes Available
1750, 2300, 3200,
4500, 5500, 6500,
8000gph
Four Color Packaging
Hybrid- Direct Drive +
Magnetic Impeller
24 month warranty
49. 115vot or 230volt
6600-20,000gph
2” 3” discharge with
union fittings inside
basket
Extremely quiet
Low amp draw
3 Year Warranty
50. Installs into any of our
Elite Skimmers & Elite
Pump Canyons.
Connects to any ½” line
or garden hose.
51. Check valve kits allow
you to build a check
valve discharge
assembly for nearly any
pump on the market.
Available in 1.5” & 2”
52. DIY Can 12oz.
24oz Gun Foam
Plastic & Steel Guns
Gun Cleaner
For use to seal in &
around rock crevices.
53. Available in 6’ and 12’
wide rolls.
12’ wide is folded to 6’
Fits easily into pick-ups.
The use of PBD
underliner increases the
puncture resistance of
rubber liner by 321%!
54. Rock Lights LED
Available in single pack
without transformer
Standard black 20watt
halogen lights also
available.
55. Available in Debris Mesh
and Fish Mesh.
8” x 6” net has 18”
Handle
10” x 7” net has 36”
Handle
56. For use in biological
waterfall boxes
Available in ½ cube, 1
cube, 2 cube, & 5 cube
(cube = cubic foot)
60. Maintenance Center rack
comes with Beneficial
Bacterias, Algae Control,
Fish Care and
Maintenance Kits
$1000 investment
61. Pondbuilder.com/Resources
Download Center
Install Guides
Flow Calculators
Maintenance Tip Sheets
Plus much more!
62. Features beautiful pond
displays and owner
testimonials.
12 min HD production
View dozens of water
features, garden ponds,
streams, & cascading
falls.
For use during design
consultations.
63. Watch the PBD crew
install the following:
Complete 11x16 Elite
Pond with 15’ Stream
Complete 22” Cascading
Falls kit
Mini Cascading Falls
Many Bonus Features!
64. Margin NOT Volume
• All business success is driven by sales and marketing
success
• Any Fool can cut price, get volume, and go broke!
65. Price Significance
• Price is always more significant in the mind of the seller
than that of the buyer
• The competition does not cut your price
• Easier to make money when you sell on some basis other
than price; such as quality, service, delivery, salesmanship,
etc.
66. Price Significance
• Very few customers buy anything on price!
• Virtually there are always other primary and secondary reasons
for buying from anybody.
• Your job is to make sure that the reasons to buy from you are
presented in a meaningful, useful sense to the customer.
75
67. “Every business needs new customers, but don’t forget that your easiest and most
predictable source of new revenue is right under your nose.” INC.com