Social networking is a great way to engage and reach job seekers but how do recruiters go beyond traditional social recruiting looking at how to build a viable candidate database in which to search from and fill positions immediately. This session will discuss how to use social media and company owned talent networks and communities to build candidate pipelines versus recruiters relying on resume mining and other just in time sourcing methods or post and pray recruiting strategies. This webinar is eligible for HRCI recertification credit. Visit http://b4j.com/hrciwebinars & register to get PHR, SPHR & GPHR cert credits free.

1. #talentpipeline

2. • Visit http://b4j.com/hrciwebinars
& register to get PHR, SPHR & GPHR cert
credits free.
#talentpipeline

3. Jessica Miller-Merrell
@blogging4jobs
Bryan Chaney
@bryanchaney
#talentpipeline

4. • Not an Email List
• Is a Relationship
• Takes Time
• Creates Touch
Points
#talentpipeline

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7. Pages From Marketers
Playbook
#talentpipeline

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Talent Community
Talent Network
Talent Pipeline
Hash Tag
Sourcing
#talentpipeline

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10. • What website is most important to the job
seeker?
– Career Page
– LinkedIn
– Facebook
– Twitter
#talentpipeline

11. • Top 5 Sites Most Important to Candidate
– Career Site
– LinkedIn Company Page
– Facebook Company Page
– Career Site Notifications
– Twitter Feeds
Source: 2012 Candidate Experience Awards
#talentpipeline

12. • Create Touch
Points
• Recruitment is Not
a Point in Time
• Employer Brand
• Technology
• Community
#talentpipeline

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Launched March 2012 to enable easier job search
on Twitter and "own" the results vs #jobs hashtag
Jobs pushed to Twitter with the #AonJobs tag
Sourcing and Recruiting Teams started sharing the
hashtag with their job updates
Mostly for active job seekers, very transactional
#talentpipeline
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14. LinkedIn Groups
Over 100k members of public & private groups
• Alumni
• Current Employees
• Suspects
• Prospects
Limited conversation with niche talent who
were less active on the network
#talentpipeline

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20. #talentpipeline

21. #talentpipeline

22. • Visit http://b4j.com/hrciwebinars
& register to get PHR, SPHR & GPHR cert
credits free.
#talentpipeline

23. Bryan Chaney
www.about.me/bryanchaney
Jessica Miller-Merrell
www.blogging4jobs.com
#talentpipeline