If you want to be a successful entrepreneur, you should not wait for visitors and customers to magically line up on your store. Take action and choose winnable niches. Also, conduct user testing at regular intervals to know how your site is performing. Do you have what it takes to build a successful website? Go through these tips and pointers and carve your niche in the thriving ecommerce market. For more details visit: https://www.biztechcs.com/blog/right-approach-build-successful-ecommerce-website/

1. The Right Approach to Build a Successful
Ecommerce Website
What in your opinion is an online shop? Is it a secretly running website
lost on the world wide web with some fascinating product pictures and a
seemingly successful checkout function? Or your way of pacifying yourself
by saying “I am an ecommerce store owner and I certainly run with
today’s times.”
Well, looking at the expert predictions of 2 trillion sales expected in two
years, it should be way beyond that! In 2017 and 2018, the total
projected U.S. retail ecommerce sales are expected to be around $440.4,
and $491.5 billion, respectively. So whether you already have an online
store or are looking forward to have one, it’s hightime to get your foot into
the right door.

2. You might already have resources to provide you with ecommerce
development solutions and the potential to run an ecommerce store. But
in order to scale it up, you need to put in a lot of time and efforts. We are
here with some powerful ingredients that will help you reach the
intended zeniths. So here we go with the powerful recipe!
Go On a Customer Hunt
Oh yes, you need to find out where your customers hang out, why and
what entices them. Don’t spend too much time working on ecommerce
marketing strategies that do not work. Sometimes marketers undertake
endless promotional activities on social media which manifests into
nothing.
Instead, consider getting in touch with some deal sites. Conduct research,
contact these website owners and partner with them. Promote your offers
and discount schemes through these websites. This can work wonders for
startups establish themselves in the market and customers will come
looking for you. However, it is not the only way to establish your foothold
in the market. Once you have figured out where your ROI comes from, you
are good to go that way.
Mobile MobileMobile
“GO MOBILE!” Experts have been saying this forever now. If you want to
know how HUGE mobile commerce will become is going to get; take a
look at the total ecommerce sales last year – which is $638 billion ,
according to The Goldman Sachs Group Inc. (a multinational investment
banking firm). This includes retail sales done from tablets, desktops,
smartphones, smart TVs etc.

3. And what about mcommerce sales? Ladies and gentleman, by the year
2018, the figure is going to reach $626 billion. Which means, web sales
carried out only on smartphones and tablets will match up with web sales
on every computing machine from before 5 years.
Here’s a sneak peek into the evolution of mcommerce sales on
smartphones over the years. The projected mcommerce sales on
smartphones, smartphone percent of mobile sales, mcommerce sales on
tablets, and tablet percent of mobile sales, according to Goldman Sachs
are:
It’s time to make your website Mobile responsive folks!
Treat It Like an Offline Store
How keen, enthusiastic and full of anticipation were you when you had
your offline store? In fact, you took care of it like it was your baby. An
offline store, ain’t no a hobby dearest! Ideally, you should make as much
money from it as you would with your offline store. So start dealing with it
like it is no less than a brickandmortar store.

4. Conceptualize, plan and execute strategies and start making decisions
that would help your online business grow. Only then you would be able
to carve your niche in this humongous ecommerce market. Get good
product reviews, add great pictures, plan contests and competitions and
offer excellent support!
Integrate the Right Software
Most of the websites today are built on Magento based platforms. Having a
Magento ecommerce website is good enough. But do you have extended
functionalities that would give a seamless shopping experience to your
customers?
If not, then you can get in touch with ecommerce website development
companies and discuss your requirements withthem. Some of these

5. companies also provide extensions and plugins that help you take your
store to a whole another level.
Software and extensions that take care of scalability, security and
usability are most sought after. Analyze the glitches you and your
customer face, jolt them down and discuss with the experts. They will
definitely be able to help you. All the best with that!
Allow Guest Sign Ups
Nobody likes to undergo a prolonged procedure of creating an account,
filling a form and signing up. I mean, imagine doing it every time you
want to sign up for a new store! Lengthy account creation is what people
dread and it is one of the major reasons why people prefer to shop from
the same estores.
Solution?
One click guest sign up! Help online shoppers to check in as guest, make
their purchases quickly and sign out easily.
Take Apple Store; for example. It’s guest checkout features enables
buyers to purchase products from Apple without an Apple ID. They can
add the items they like to purchase to the cart, enter shipping
information and click the “Place Order Now” button.
Does that sound like something you can do?

6. Make Checkout Easy
Complicated check out procedure leads to frustration and Cart
Abandonments. Checkout procedure should be such that even a juvenile
can handle. Don’t create opportunities for your customers to check out
the products of your competitors.
Undertake the steps given below to make an ideal checkout process:
1. Lessen the number of checkout screens
2. Offer cheapest default shipping option
3. Cut down the number of form fields and use autofill
4. Offer different ways to make payments apart from the common
ways (PayPal and Amazon)
How about getting some more advice from experts?

7. If you want to be a successful entrepreneur, you should not wait for
visitors and customers to magically line up on your store. Take action
and choose winnable niches. Also, conduct user testing at regular
intervals to know how your site is performing.
Did you find these tips useful? Feel free to share your thoughts with us.
Original Source View: https://www.biztechcs.com/blog/right
approachbuildsuccessfulecommercewebsite/