3. CONTENT
The very, very, very important thing you can do is write
good content.
If you have good articles with in-depth knowledge in your
area of expertise, you create confidence and authority
above your readers.
You should look at your website as a channel under
constant development where you communicate with your
visitors, not as a flat static document.
4. DESIGN AND CODE
Your website should have an updated and contemporary
design. When we see a modern and appropriate design we
associate this with an organized and successful business.
Another reason is that web development and Google’s
criteria are always under constant renewal, also the code
behind.
5. DESIGN AND
CODE………CONTD.
Your website should have an updated and contemporary
design. When we see a modern and appropriate design we
associate this with an organized and successful business.
Another reason is that web development and Google’s
criteria are always under constant renewal, also the code
behind.
6. CLEAR ERROR AND FIND
KEYWORDS
Your website should be as flawless as possible. It comes to
spelling, links and coding.
A professional web design company will always take your
code through w3c.org to eliminate coding errors.
You also need to know which keywords will bring visitors to
your site. Here you can e.g. Using Google Webmasters
tools to find relevant keywords.
Remember! Balance is important. Not too many or too few
keywords.
7. COLORS
Do not experiment much with color. Remember that white
background is the best when it comes to reading text.
Colors are good, but too much can be overwhelming!
9. LINKS
Be sure all your links are updated and working.
Links should not show “404” errors.
10. SOCIAL MEDIA
Facebook is a useful tool if you use it right. You come in
direct contact with your visitors and potential customers.
The more time and hard work you put into it, the more you
will get out of it in the form of more visitors.
And like search engines and blogs. I love bloggers, so you
get bloggers to write about you and link to your website you
will enjoy it.
11. SIMPLE AND GOOD
NAVIGATION
It is important to have good navigation so visitors easily find
the way.
The search engines are more appreciative of those who
can direct visitors to another page.
If the visitor leaves your website by its cover, assuming the
search engines that your website is especially fascinating.
12. DO NOT SPAM OR WRITE
DUPLICATE CONTENT
Do not spam your visitors with unwanted email. It is smart
to have a way for visitors to sign up for the newsletter or
the like, but do not force this on them.
The last thing you want is that search engines will see you
as a spammer. Then you will be banned and you can wave
goodbye your hard-earned position.
The same applies to duplicate content. Do not create
multiple pages with the same content. It punishes himself.
13. INBOUND LINKS
Google measures the importance of your website with the
“Page Rank” concept.
A link into your website is regarded as a “vote” for your
website. This means that the more people that link to you,
the higher will be your “Page Rank”.
Links from pages with high “Page rank” counts more than
those with low.
Remember that relevance matters. For eg: If you have an
online store that sells lawn mowers, it is not relevant with
14. CONCLUSION
If you use these 10 simple tips for search engine
optimization you have come a long way towards a higher
position. For example: Google.
If you know what you are doing when it comes to coding,
you can do much on their own. But otherwise, you may
bring more loss than success to your organization!
