Presentation from USC Entrepreneurship and New Media Course on Square Payments. The assignment: Choose a mobile app, music service, or other case study that highlights how changes in technology create opportunities and challenges for entrepreneurs, innovators, or companies.

1. The Logic of Tech and Innovation
Choose a mobile app, music service, or
other case study that highlights how
changes in technology create opportunities
and challenges for entrepreneurs,
innovators, or companies.

2. Square Mobile Payments

3. What is it?
Device that takes mobile payments
from phones or tablet devices

4. How is this a game changer?

5. Empowers individuals to take credit
card payments

6. Avoids problems of cash
only, cumbersome Point-of-Sales
systems, or interchange fees with
credit card services

7. Empowers
individuals
to take
credit card
payments
How it works
Next Day
Deposits
Flat 2.75%
Interest Rate
No sign-up or
upfront fees
Analytics and
Apps

8. Opportunities

9. Entrepreneurs
• Allows small businesses to scale
• Hipster coffee shops and craft fairs
everywhere
Innovators
• New linked e-commerce opportunities
• Square launching platform to help
small business expand
Companies
• Easier sleeker way to pay and manage
• Starbucks and AT&T have adopted
Square

10. Challenges & Dangers

11. Business Model Challenges
Financial firms lose
ways to negotiate
rates
Risk Management in
overnight deposits
and chargebacks
Regulation

12. Dangers
Black Market and Criminal Activities

13. Other forms of mobile payment

14. Articles Researched
•http://en.wikipedia.org/wiki/Disruptive_innovation
•http://www.techaaka.com/you-can-use-your-credit-card-in-your-phone.html
•http://www.forbes.com/sites/groupthink/2013/06/12/the-best-mobile-paymentsystems-small-businesses-weigh-in/
•http://www.businessnewsdaily.com/5066-square-market-ecommerce.html
•http://www.mobilepaymentstoday.com/article/217971/Mobile-paymentprocessor-Square-fined-for-unlicensed-activity-in-Florida
•http://www.theverge.com/2012/8/30/3280625/square-credit-card-readersavailable-att
•http://money.cnn.com/2013/05/13/technology/square-guns/
•http://www.huffingtonpost.com/2013/04/15/silicon-valley-sexworkers_n_3084713.html

15. Questions?