For the first time in history, brands are able to reach a captive market, in real-time through live TV signal. Ship travelers now can enjoy live TV signals in their cabins’ TVs as well as TVs located in bars.

1. For the First time ever
Live TV advertising on
on-board Cruise Ships
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2. MEDIA GLOBAL GROUP is a worldwide media
representation and media buying advertising
agency.
MGG is the exclusive media representative
for a variety of advertising outlets
worldwide.
MGG helps connects brands with audiences
through effective media placement to boost
brand awareness and promotions.
Established in 2008, Media Global Group is
headquartered in Miami, Florida with offices
in New York City, Mexico City and Madrid.
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3. Media Global Group
brings you…
For the first time in history, brands are able to reach a captive
market, in real-time through live TV signal.
Ship travelers now can enjoy live TV signals in their cabins’ TVs
as well as TVs located in bars.
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4. The movements of the stock market, The result of the elections, The grand
final of the UEFA or the parties of the FINAL FOUR is no longer a limit for the
holidays.
The possibility is huge, creating a unique connection between brands,
message and experience.
Capture viewers in regions where you we your brand was not able to!
Live TV advertising onboard
cruise ships!
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5. Target
Average Age
Average Household Income
Employment Status
Employed
Retired
Not Employed
College/Post College Education
Married
49 Years
$114,000
69%
84%
72%
21%
7%
Demographics of Cruise Travelers
% of Cruisers
Source: North American Cruise Market Profile – Cruise line international association – Jan 2015
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6. 1,424
Number of Ships:
24
Average Travelers:
2,800
Average Cabins:
1,400
Average Cruise Duration:
7
Average TVs per ship
Average Number of
Bars per Ship:
7
Media
Source: North American Cruise Market Profile – Cruise line international association – Jan 2015
Own calculations
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7. Audience
Know where your target audience is sailing from. Market and
offer the creatives that best fit the client's profile.
Network Ports
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8. More
Opportunities
Strengthen your presence in the
Caribbean market!
20 ports, 20 markets to explore
with the business base of more
than 2,800 people arriving daily
during the cruise season and eager
to have a good time.
Trade Marketing with unlimited
possibilities.
Network ports in the Caribbean
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9. More than 50%
Preferred Destinations
Destinations for Next Cruise
% of Cruisers, 2014
of passengers choose the Caribbean for their cruise destination!
Source: North American Cruise Market Profile – Cruise line international association – Jan 2015
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10. CNN Worldwide is the most honored brand in cable news, reaching more individuals on
television, the web and mobile devices than any other cable news organization in the United
States. CNN’s award winning portfolio also includes CNN Original Series, which develops non-
scripted programming for television via commissioned projects, acquisitions and in-house
production. CNN Films produces, commissions and acquires documentary feature & short films
for theatrical, broadcast and other distribution across CNN’s multiple platforms. Additionally,
CNN Newsource is the world’s most extensively utilized news service partnering with over
1,000 local and international news organizations around the world.
Headline News (HLN) was launched in1982 and is a 24/7 national news network that airs news
by day and mysteries and investigations by night. HLN's dayside programs feature live
coverage of national, regional, lifestyle, and entertainment stories in a fast-paced
approachable tone with expert-led, personality driven hosts. HLN features live coverage of
national, regional, lifestyle, and entertainment news in a fast-paced approachable tone with
expert-led, personality driven programs. HLN is a CNN Worldwide network reaching more than
90 million households in the U.S. CNN Newa networks serves more than 90 million households
and 600,000 hotel rooms in the United States and Canada.
Network Lineup
Impact audiences with formats of 20, 30, 60 and 120 second spots!
Booking cycle of 2 weeks.
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11. Fox Sports 1 (FS1) is an American sports channel that features live sporting events,
including Major League Baseball, college sports (notably Pac-12, Big 12 & Big East Sports),
soccer matches (including MLS, UEFA Champions League, UEFA Europa League,
Bundesliga, and Copa Libertadores), US Golf Association events and UFC mixed martial arts
as well as motorsports such as NASCAR, Formula E, IMSA and NHRA. FS1 also features
daily sports news, analysis and discussion programming as well as sports related reality
and documentaries. As of January 2018, Fox Sports 1 is available to approximately
85,122,000 pay television households (72.583% of households with at least one television
set) in the United States.
The SEC Network is a sports network owned by ESPN, Inc., a joint venture between The
Walt Disney Company and Hearst Communications. The channel is dedicated to coverage
of collegiate sports sanctioned by the Southeastern Conference (SEC), including live and
recorded event telecasts, news, analysis programs, and other content focusing on the
conference's member schools. SEC Network airs events across the 21 sports that are
sanctioned by the conference; within its first year, the network and its digital outlets
planned to broadcast at least1,000 live events, with at least 450 on television. Annually,
the network broadcasts approximately 45 football games, over 100 men's basketball
games, 60 women's basketball games, and 75 baseball games.
Network Lineup
Impact audiences with formats of 20, 30, 60 and 120 second spots!
Booking cycle of 2 weeks.
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12. Miami Office
2000 Ponce de Leon Blvd, Suite 102, Coral Gables, FL 33134
+1 (786) 431-4555
New York Office
295 Madison Avenue, 12th Floor, New York, NY 10017
+1 (646) 558-3880
Mexico Office
+52 (55) 4164 6834
Spain Office
+34 9 1123 3787 @MGGMedia
Find us in
Social Media
Web: www.mggmedia.com
E-mail: info@mggmedia.com
Toll-Free: 1 (866) 413-1665
Fax: +1 (786) 431-4554
Contact
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