Ipsos - Earth Day 2020

Summary: public support a green recovery
71% globally agree
that in the long term,
climate change is as
serious a crisis as
Covid-19.
68% globally say their
government will be
failing them if it
doesn’t act now to
combat climate
change.
65% of the public
globally support a
‘green’ economic
recovery from the
Covid-19 crisis.
57% globally say they
would be put off voting
for a political party
whose policies don’t
deal seriously with
climate change.
Seven in ten consider climate change as serious a crisis as Covid-19, and a similar proportion
feel their government will be failing them if it doesn’t act on climate change now. Two thirds
globally support a green economic recovery from the crisis.
2

3
A majority globally say they are likely to
make changes this year, but the
proportion saying this has not increased
since a comparable Ipsos survey in
2014. The changes we are most likely to
make are mainly lower effort and lower
impact.
Summary: public no more willing to change
their climate behaviours than they were in 2014

Covid-19 and
climate change
How do the public view the two
crises?
4 © Ipsos | Earth Day 2020 | April 2020

5
Q. To what extent do you agree or disagree
with the following:
In the long term, climate change is as serious
a crisis as Covid-19 is
Base: 28,029 online adults aged 16-74:
Fieldwork dates: Thursday 16 to Sunday 19 April.
71%
87%
84%
81%
76%
73%
72%
72%
71%
69%
67%
66%
64%
59%
59%
21%
11%
12%
13%
17%
20%
18%
20%
20%
24%
22%
26%
29%
33%
32%
World
China
Mexico
India
France
Spain
Japan
Italy
Brazil
Germany
Russia
Great Britain
Canada
Australia
United States
Strongly agree/tend to agree Tend to disagree/strongly disagree
Seriousness of
climate change in
comparison to
Covid-19
Country data

6
with the following:
In the economic recovery after Covid-19, it's
important that government actions prioritize
climate change
65%
81%
80%
80%
66%
64%
63%
63%
62%
61%
60%
58%
57%
57%
57%
25%
13%
14%
16%
22%
22%
27%
26%
26%
30%
24%
31%
34%
33%
32%
World
India
Mexico
China
Brazil
Japan
Italy
France
Spain
Canada
Russia
Great Britain
Australia
Germany
United States
Support for a ‘green’
economic recovery
from Covid-19
Country data

7
with the following:
Government should focus on helping the
economy to recover first and foremost, even
if that means taking some actions that are
bad for the environment
44%
63%
55%
50%
47%
46%
46%
43%
42%
41%
38%
37%
36%
35%
35%
48%
32%
32%
41%
42%
51%
43%
48%
49%
50%
59%
55%
55%
58%
52%
World
India
Russia
Australia
United States
Mexico
Great Britain
Spain
Canada
Italy
China
Brazil
Germany
France
Japan
Focus on economic
recovery from
Covid-19 first and
foremost?
Country data

8
Q. How likely or unlikely do you think the
following is to occur as a result of the
Coronavirus:
We will see more people fighting for changes
to protect the environment
51%
77%
74%
66%
60%
55%
51%
47%
44%
43%
42%
42%
41%
39%
36%
17%
8%
6%
15%
16%
12%
15%
17%
23%
20%
19%
22%
21%
17%
24%
World
India
China
Mexico
Brazil
France
Spain
Italy
Russia
Canada
Great Britain
Australia
United States
Japan
Germany
Very likely/Somewhat likely Somewhat unlikely/Very unlikely
Views on whether
Covid-19 will lead to
increased
environmental activism
Country data

9
with the following regarding the long-term
impact of the virus:
I will seek out products that are healthier and
better for the environment
79%
91%
91%
86%
85%
85%
83%
80%
76%
75%
72%
70%
70%
70%
65%
21%
9%
9%
14%
15%
15%
17%
20%
24%
25%
28%
30%
30%
30%
35%
World
China
Mexico
India
Italy
Brazil
France
Spain
Canada
Russia
Japan
Australia
United States
Great Britain
Germany
Willingness to seek
out products which
are healthier and
better for the
environment
Country data

Environmental
issues
Which environmental issues are most
concerning to citizens?

37%
33%
32%
26%
25%
20%
18%
15%
15%
15%
14%
12%
11%
9%
6%
1%
3%
Global warming/climate change
Air pollution
Dealing with the amount of waste we generate
De-forestation
Water pollution
Depletion of natural resources
Future energy sources and supplies
Over-packaging of consumer goods
Wildlife conservation
Overpopulation
Emissions
Poor quality drinking water
Flooding
Future food sources and supplies
Soil erosion
None of these
Don't know
11
Q. In your view, what are the three
most important environmental
issues facing [COUNTRY] today?
That is, the top environmental
issues you feel should receive the
greatest attention from your local
leaders?
Top environmental
issues around the
world
Change
since 2018
+7
+3
+2
+3
+1
-1
-6
+4
+1
+1
+2
-2
-1
-4
=
-1
-3
Global data
Base: 20,590 online adults aged 16-74: Fieldwork dates: Friday, February 21 to Friday, March 6, 2020

37%
54%
51%
44%
44%
44%
44%
42%
41%
41%
40%
39%
39%
38%
38%
38%
37%
36%
36%
36%
36%
33%
33%
32%
31%
31%
30%
30%
25%
13%
World
Japan
South Korea
Canada
Italy
France
Germany
Australia
Malaysia
US
New Zealand
Spain
Great Britain
India
Netherlands
Hungary
Peru
Sweden
Chile
China
South Africa
Mexico
Colombia
Turkey
Belgium
Brazil
Poland
Argentina
Saudi Arabia
Russia
12
Q. In your view, what are the three most
important environmental issues facing
[COUNTRY] today? That is, the top
environmental issues you feel should receive
the greatest attention from your local
leaders?
Global warming/climate change
Global warming/
climate change
Country data
Fieldwork dates: Friday, February 21 to Friday, March 6, 2020

33%
55%
53%
47%
46%
45%
45%
43%
42%
40%
37%
37%
36%
35%
33%
32%
31%
29%
28%
27%
25%
24%
24%
24%
24%
23%
23%
22%
12%
9%
World
South Korea
India
Hungary
Poland
China
Colombia
Mexico
Italy
Malaysia
Chile
France
Peru
Russia
Spain
Belgium
Saudi Arabia
Turkey
Brazil
Netherlands
Germany
US
Great Britain
South Africa
Sweden
Japan
Canada
Argentina
Australia
New Zealand
13
leaders?
Air pollution
Air pollution
Country data

32%
60%
48%
48%
46%
44%
43%
40%
39%
39%
37%
37%
36%
35%
30%
29%
28%
28%
28%
26%
25%
25%
23%
23%
23%
22%
22%
20%
18%
14%
World
South Korea
New Zealand
Italy
Hungary
Canada
Japan
Great Britain
Russia
Poland
Argentina
Australia
Spain
US
France
Belgium
Germany
Netherlands
Sweden
South Africa
Peru
China
Colombia
Chile
Saudi Arabia
Malaysia
India
Mexico
Brazil
Turkey
14
leaders?
Dealing with the amount of waste we
generate
Dealing with the amount
of waste we generate
Country data

26%
59%
51%
48%
46%
42%
37%
37%
35%
34%
29%
29%
25%
24%
23%
20%
20%
18%
18%
18%
18%
17%
15%
14%
13%
11%
11%
11%
10%
9%
World
Russia
Brazil
Colombia
Argentina
Mexico
Turkey
Chile
Peru
Poland
India
Malaysia
Belgium
Spain
France
Japan
Hungary
Germany
US
Australia
Italy
Netherlands
Canada
Great Britain
China
South Korea
Sweden
New Zealand
Saudi Arabia
South Africa
15
leaders?
De-forestation
De-forestation
Country data

25%
45%
43%
40%
40%
37%
37%
35%
35%
33%
31%
30%
29%
28%
24%
22%
20%
20%
18%
18%
17%
16%
15%
15%
15%
15%
12%
11%
9%
7%
World
Peru
Argentina
Colombia
Mexico
Brazil
Russia
New Zealand
South Africa
Chile
Malaysia
India
Hungary
China
US
Canada
Turkey
Poland
France
Sweden
South Korea
Spain
Italy
Belgium
Netherlands
Saudi Arabia
Germany
Australia
Japan
Great Britain
16
leaders?
Water pollution
Water pollution
Country data

20%
45%
36%
34%
28%
26%
24%
22%
22%
22%
21%
20%
20%
20%
20%
19%
16%
16%
16%
16%
15%
14%
14%
14%
13%
13%
12%
10%
10%
9%
World
Chile
Turkey
Mexico
Colombia
Peru
France
Russia
Saudi Arabia
China
Spain
Malaysia
Australia
US
Argentina
South Africa
New Zealand
Sweden
India
Belgium
Canada
Germany
Japan
Italy
Netherlands
Hungary
Poland
South Korea
Brazil
Great Britain
17
leaders?
Depletion of natural resources
Depletion of natural
resources
Country data

18%
36%
33%
30%
29%
29%
26%
23%
23%
22%
21%
20%
20%
19%
19%
18%
18%
18%
16%
16%
15%
15%
13%
11%
11%
10%
8%
7%
6%
4%
World
Sweden
South Africa
Germany
Australia
Japan
Poland
Hungary
Turkey
Great Britain
South Korea
New Zealand
Canada
Belgium
Saudi Arabia
Spain
Netherlands
US
China
Chile
Malaysia
France
Italy
Argentina
India
Brazil
Mexico
Colombia
Russia
Peru
18
leaders?
Future energy sources and supplies
Future energy sources
and supplies
Country data

15%
35%
35%
32%
25%
25%
24%
24%
21%
20%
18%
17%
16%
15%
15%
14%
14%
13%
12%
12%
9%
9%
9%
6%
5%
5%
3%
3%
3%
3%
World
Belgium
Germany
Sweden
New Zealand
Great Britain
Canada
Netherlands
France
South Korea
Saudi Arabia
China
Italy
Spain
Hungary
Poland
Brazil
Australia
Russia
Malaysia
Japan
Turkey
US
India
South Africa
Chile
Mexico
Argentina
Peru
Colombia
19
leaders?
Over-packaging of consumer goods
Over-packaging of
consumer goods
Country data

15%
25%
23%
22%
22%
20%
19%
18%
17%
17%
17%
17%
16%
16%
15%
15%
14%
14%
13%
13%
13%
12%
11%
10%
10%
9%
8%
7%
6%
5%
World
Australia
China
Saudi Arabia
Brazil
Spain
Hungary
US
Poland
Canada
France
Netherlands
Germany
Russia
Belgium
Great Britain
New Zealand
South Africa
Chile
Colombia
Malaysia
Mexico
Peru
India
Sweden
Argentina
Italy
Japan
South Korea
Turkey
20
leaders?
Country data

15%
31%
30%
29%
26%
24%
24%
20%
20%
19%
17%
17%
14%
14%
13%
13%
13%
12%
10%
10%
8%
7%
7%
7%
7%
7%
7%
6%
5%
3%
World
India
South Africa
Netherlands
Turkey
Australia
Great Britain
Mexico
Belgium
Peru
New Zealand
Sweden
US
China
Colombia
Germany
Saudi Arabia
France
Canada
Hungary
Argentina
South Korea
Spain
Chile
Italy
Japan
Brazil
Poland
Malaysia
Russia
21
leaders?
Over population
Over population
Country data

14%
29%
26%
25%
22%
22%
21%
19%
18%
16%
16%
15%
14%
14%
14%
13%
13%
13%
11%
11%
11%
10%
9%
8%
8%
8%
8%
5%
3%
1%
World
Russia
Sweden
Netherlands
Spain
Italy
China
Belgium
Poland
Great Britain
Canada
Australia
New Zealand
South Korea
US
Colombia
Chile
Saudi Arabia
India
Mexico
Hungary
Germany
Brazil
Japan
Peru
South Africa
France
Argentina
Turkey
Malaysia
22
leaders?
Emissions
Emissions
Country data

12%
30%
21%
20%
18%
18%
17%
16%
16%
16%
15%
14%
13%
12%
12%
11%
11%
10%
10%
9%
9%
8%
7%
7%
7%
5%
5%
5%
3%
3%
World
South Africa
Argentina
Turkey
Mexico
India
Chile
US
Peru
Saudi Arabia
Russia
New Zealand
Malaysia
Brazil
China
Colombia
Sweden
Italy
Canada
Poland
Hungary
Belgium
Spain
France
Germany
Australia
South Korea
Netherlands
Japan
Great Britain
23
leaders?
Poor quality drinking water
Poor quality drinking
water
Country data

11%
37%
31%
28%
26%
23%
18%
15%
14%
11%
10%
9%
9%
8%
8%
8%
8%
7%
7%
7%
7%
6%
6%
5%
5%
5%
5%
4%
2%
1%
World
Great Britain
Brazil
Argentina
Peru
Malaysia
Italy
Japan
France
Spain
Netherlands
Saudi Arabia
Belgium
Sweden
US
India
Australia
New Zealand
Poland
Canada
Colombia
South Africa
Turkey
Mexico
Germany
Russia
China
Hungary
Chile
South Korea
24
leaders?
Flooding
Flooding
Country data

9%
24%
17%
17%
15%
13%
13%
11%
11%
11%
11%
10%
10%
10%
9%
9%
8%
7%
7%
7%
6%
6%
5%
5%
4%
4%
4%
4%
3%
1%
World
Turkey
Australia
South Africa
Japan
Sweden
Saudi Arabia
New Zealand
Belgium
US
China
Germany
Hungary
Malaysia
South Korea
Canada
Great Britain
France
India
Spain
Netherlands
Argentina
Brazil
Chile
Colombia
Italy
Poland
Peru
Mexico
Russia
25
leaders?
Future food sources and supplies
Future food sources and
supplies
Country data

6%
15%
12%
11%
11%
10%
10%
8%
7%
5%
5%
5%
5%
4%
4%
4%
4%
4%
4%
4%
4%
4%
4%
3%
3%
3%
3%
2%
2%
1%
World
Malaysia
Italy
Saudi Arabia
Turkey
Chile
China
Colombia
Argentina
India
Spain
France
Mexico
Poland
Australia
New Zealand
Belgium
US
Japan
Brazil
Germany
Peru
South Korea
South Africa
Hungary
Netherlands
Great Britain
Canada
Russia
Sweden
26
leaders?
Soil erosion
Soil erosion
Country data

Climate change
How willing are citizens to take
personal action on climate change?

with the following statement?
‘If [Country]’s government does not act now
to combat climate change, it will be failing the
people of [Country]’
28
Desire for government
action to combat
climate change
68%
87%
84%
83%
82%
81%
80%
77%
74%
74%
73%
71%
71%
71%
71%
70%
69%
67%
66%
66%
65%
63%
63%
60%
58%
57%
55%
55%
51%
35%
12%
5%
7%
9%
7%
7%
3%
7%
6%
10%
7%
7%
13%
8%
8%
11%
16%
12%
11%
10%
18%
14%
13%
17%
17%
22%
24%
21%
16%
27%
World
Colombia
South Africa
Chile
Peru
India
Malaysia
France
Spain
Brazil
South Korea
Hungary
Turkey
Italy
Argentina
Great Britain
Mexico
Belgium
China
Japan
Australia
New Zealand
Poland
Canada
Germany
United States
Sweden
Netherlands
Saudi Arabia
Russia
Country data

29
‘‘If a political party’s policies don’t deal
seriously with climate change, this would put
me off voting for them’
Role of climate
change in shaping
political party
support
57%
75%
72%
71%
70%
67%
66%
64%
64%
64%
62%
59%
59%
59%
58%
58%
56%
55%
53%
52%
52%
51%
51%
50%
47%
43%
41%
29%
15%
8%
9%
11%
10%
9%
9%
9%
10%
10%
13%
12%
15%
7%
22%
12%
10%
22%
25%
20%
19%
17%
14%
19%
24%
28%
16%
32%
World
India
Colombia
Peru
Chile
Brazil
Italy
Hungary
South Africa
Spain
Mexico
Argentina
Great Britain
Malaysia
Sweden
South Korea
France
Australia
Netherlands
Canada
New Zealand
Germany
Belgium
Poland
Turkey
United States
Japan
Russia
Country data

Q. Thinking about things you might do in order to limit your own contribution to climate change, how likely or unlikely would you be
to make the following changes within the next year?
30
57%
52%
50%
49%
49%
46%
41%
41%
35%
18%
23%
11%
10%
16%
23%
33%
39%
49%
Avoiding products which have a lot of packaging
Avoiding buying new goods, mending what you have
or buying used products instead
Saving energy at home, for example by installing
insulation or switching off lights
Recycling materials such as glass, paper and plastic
Saving water at home, for example by having shorter
showers or not watering your garden
Walking, cycling or using public transport instead of
driving a car
Not flying, or replacing some flights with train or bus
journeys
Eating less meat, or replacing the meat in some meals
with alternatives such as beans
Eating fewer dairy products or replacing dairy
products with alternatives such as soya milk
Certain to/very likely/fairly likely Fairly unlikely/very unlikely /certain not to
Willingness to take action on climate change - global data
Base: 20,590 online adults aged 16-74: Fieldwork dates: Friday, February 21 to Friday, March 6, 2020

Avoiding products which have a lot of packaging
Recycling materials such as glass, paper and
plastic
Saving energy at home, for example by installing
insulation or switching off lights
Avoiding buying new goods, mending what you
have or buying used products instead
Walking, cycling or using public transport instead
of driving a car
Not flying, or replacing some flights with train or
bus journeys
Eating less meat, or replacing the meat in some
meals with alternatives such as beans
Eating fewer dairy products or replacing dairy
products with alternatives such as soya milk
55%
55%
50%
47%
49%
45%
49%
47%
43%
38%
39%
39%
38%
38%
33%
33%
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
Certain to/very likely/fairly likely
31
Willingness to take action on climate change – 2020 vs. 2014
Base: 10,504 online adults aged 16-74 across 12 countries: Fieldwork dates: Feb 21 to Mar 6, 2020, Sep 26 to Oct 10 2014

32
Willingness to take action on climate change – by country
Base: 10,504 online adults aged 16-74 across 12 countries: Fieldwork dates: Feb 21 to Mar 6, 2020, Sep 26 to Oct 10 2014
% Certain to/very likely/fairly likely
World
Brazil
China
France
Germany
India
Italy
Japan
Poland
Russia
South
Africa
Great
Britain
USA
Avoiding products which have a lot of packaging 57% 56% 71% 46% 54% 60% 58% 49% 45% 55% 60% 59% 50%
Avoiding buying new goods, mending what you have or buying
used products instead
52% 49% 59% 41% 52% 54% 53% 47% 41% 45% 53% 49% 51%
Saving energy at home, for example by installing insulation or
switching off lights
50% 47% 69% 32% 48% 52% 48% 55% 37% 47% 52% 49% 51%
Recycling materials such as glass, paper and plastic 49% 52% 74% 27% 40% 59% 42% 57% 37% 65% 60% 41% 44%
Saving water at home, for example by having shorter showers or
not watering your garden
49% 44% 66% 34% 47% 51% 51% 50% 41% 43% 51% 49% 46%
Walking, cycling or using public transport instead of driving a car 46% 45% 64% 32% 42% 54% 50% 44% 32% 42% 39% 43% 27%
Not flying, or replacing some flights with train or bus journeys 41% 45% 59% 31% 42% 53% 40% 35% 33% 34% 37% 31% 26%
Eating less meat, or replacing the meat in some meals with
alternatives such as beans
41% 43% 58% 32% 39% 47% 45% 23% 38% 28% 38% 35% 27%
Eating fewer dairy products or replacing dairy products with
alternatives such as soya milk
35% 44% 59% 23% 35% 54% 31% 24% 29% 19% 33% 24% 23%

33
Q. Thinking about things you might do in
order to limit your own contribution to
climate change, how likely or unlikely would
you be to make the following changes within
the next year?
Avoiding products which have a lot of
packaging
Willingness to avoid
products with a lot of
packaging
57%
80%
71%
65%
63%
62%
62%
60%
60%
59%
59%
59%
58%
57%
57%
56%
56%
56%
55%
54%
54%
53%
52%
52%
50%
50%
49%
47%
46%
45%
18%
13%
14%
16%
13%
10%
16%
18%
15%
16%
16%
15%
13%
18%
12%
22%
13%
18%
29%
18%
10%
16%
25%
23%
21%
30%
36%
21%
12%
21%
World
South Korea
China
Spain
Malaysia
Peru
Saudi Arabia
South Africa
India
New Zealand
Chile
Great Britain
Italy
Argentina
Colombia
Turkey
Mexico
Brazil
Russia
Hungary
Germany
Belgium
Netherlands
Canada
Australia
United States
Japan
Sweden
France
Poland
Certain to/very likely/fairly likely Fairly unlikely/very unlikely/certain not to
Country data

34
the next year?
Avoiding buying new goods, for example
mending what you have or buying used
products instead
Willingness to buy
second hand and
mend broken items
52%
70%
66%
60%
59%
58%
56%
54%
54%
53%
53%
53%
52%
52%
51%
51%
51%
50%
50%
49%
49%
49%
47%
47%
46%
45%
45%
45%
41%
41%
23%
21%
11%
22%
27%
21%
21%
22%
21%
20%
22%
22%
19%
18%
25%
23%
25%
27%
28%
18%
26%
23%
26%
40%
26%
18%
35%
24%
24%
15%
World
South Korea
Malaysia
Spain
China
Saudi Arabia
Chile
India
Colombia
Italy
Peru
South Africa
Mexico
Germany
United States
New Zealand
Canada
Argentina
Turkey
Brazil
Great Britain
Hungary
Netherlands
Japan
Australia
Sweden
Russia
Belgium
Poland
France
Country data

50%
74%
69%
63%
57%
56%
55%
53%
52%
52%
52%
51%
51%
51%
49%
48%
48%
48%
48%
47%
47%
47%
45%
45%
45%
43%
41%
37%
36%
32%
11%
12%
15%
8%
15%
11%
27%
9%
9%
10%
8%
12%
6%
9%
8%
11%
6%
16%
15%
18%
6%
16%
5%
12%
10%
11%
11%
11%
11%
11%
World
South Korea
China
Malaysia
Saudi Arabia
Spain
Japan
Argentina
South Africa
India
Hungary
United States
New Zealand
Chile
Great Britain
Germany
Peru
Turkey
Italy
Russia
Mexico
Brazil
Colombia
Canada
Belgium
Australia
Netherlands
Poland
Sweden
France
the next year?
Saving energy at home, for example by
installing insulation or switching off lights
35
Willingness to save
energy
Country data

the next year?
Recycling materials such as glass, paper and
plastic
36
Willingness to
recycle
49%
74%
74%
65%
64%
60%
60%
59%
57%
55%
55%
55%
52%
50%
49%
49%
49%
47%
46%
44%
42%
42%
41%
40%
39%
38%
37%
36%
27%
22%
10%
12%
12%
17%
7%
22%
10%
11%
21%
14%
7%
8%
13%
11%
8%
8%
11%
6%
4%
11%
6%
4%
3%
7%
7%
6%
9%
9%
7%
7%
World
South Korea
China
Russia
Malaysia
Saudi Arabia
South Africa
India
Japan
Argentina
Turkey
Chile
Brazil
Hungary
Mexico
Peru
Spain
Colombia
New Zealand
United States
Italy
Canada
Great Britain
Germany
Australia
Belgium
Poland
Netherlands
France
Sweden
Country data

the next year?
Saving water at home, for example by having
shorter showers or not watering your garden
37
Willingness to save
water at home
49%
72%
66%
60%
56%
55%
53%
53%
52%
51%
51%
51%
51%
50%
50%
49%
49%
47%
46%
45%
45%
45%
45%
44%
44%
43%
41%
41%
34%
34%
16%
18%
15%
16%
15%
10%
19%
16%
8%
5%
16%
10%
14%
12%
35%
16%
7%
16%
24%
16%
22%
18%
8%
14%
11%
29%
12%
23%
11%
28%
World
South Korea
China
Malaysia
New Zealand
Spain
Saudi Arabia
Argentina
Peru
South Africa
Turkey
India
Italy
Chile
Japan
Great Britain
Mexico
Germany
United States
Hungary
Canada
Belgium
Colombia
Australia
Brazil
Russia
Poland
Netherlands
France
Sweden
Country data

the next year?
Walking, cycling or using public transport
instead of driving a car or motorbike
38
Willingness to change
daily travel
46%
66%
64%
58%
56%
55%
55%
54%
53%
53%
53%
51%
50%
47%
45%
44%
43%
43%
42%
42%
40%
40%
39%
38%
37%
36%
32%
32%
31%
27%
23%
19%
17%
8%
28%
11%
25%
14%
19%
13%
10%
10%
19%
18%
13%
37%
25%
18%
22%
25%
29%
37%
34%
20%
38%
36%
20%
24%
29%
53%
World
South Korea
China
Peru
Malaysia
Turkey
Saudi Arabia
India
Spain
Argentina
Mexico
Colombia
Italy
Chile
Brazil
Japan
Great Britain
Hungary
Germany
Russia
Belgium
New Zealand
South Africa
Netherlands
Canada
Australia
Poland
France
Sweden
United States
Country data

the next year?
Not flying, or replacing some flights with
train or bus journeys
39
Willingness to avoid
flying
41%
59%
55%
53%
53%
52%
51%
51%
50%
49%
46%
45%
45%
44%
42%
40%
37%
37%
36%
35%
35%
35%
34%
33%
31%
31%
30%
26%
26%
24%
33%
26%
26%
22%
22%
40%
27%
31%
24%
30%
30%
35%
23%
31%
28%
33%
33%
40%
35%
23%
42%
38%
32%
25%
30%
45%
37%
47%
42%
49%
World
China
Peru
Mexico
India
South Korea
Colombia
Malaysia
Turkey
Saudi Arabia
Spain
Chile
Brazil
Argentina
Germany
Italy
South Africa
Netherlands
Belgium
Hungary
Japan
New Zealand
Russia
Poland
France
Great Britain
Sweden
Australia
United States
Canada
Country data

the next year?
Eating less meat, or replacing the meat in
some meals with alternatives such as beans
40
Willingness to eat less
meat
41%
58%
57%
56%
53%
53%
50%
49%
47%
47%
45%
45%
44%
43%
39%
39%
38%
38%
38%
36%
35%
35%
35%
33%
32%
28%
28%
27%
27%
23%
39%
29%
29%
23%
18%
25%
45%
25%
18%
38%
29%
36%
30%
32%
33%
41%
44%
40%
40%
40%
49%
45%
46%
43%
36%
53%
58%
54%
58%
67%
World
China
Malaysia
Saudi Arabia
Peru
Mexico
South Korea
Colombia
India
Spain
Italy
Turkey
Chile
Brazil
Germany
Argentina
Poland
Netherlands
South Africa
Belgium
Hungary
Great Britain
New Zealand
Sweden
France
Russia
Canada
Australia
United States
Japan
Country data

35%
59%
58%
57%
56%
54%
53%
52%
51%
44%
42%
35%
34%
33%
33%
31%
30%
29%
28%
27%
26%
24%
24%
23%
23%
22%
21%
19%
19%
18%
49%
28%
26%
23%
37%
30%
29%
31%
31%
37%
42%
46%
51%
50%
54%
52%
52%
59%
59%
54%
54%
64%
66%
59%
60%
63%
66%
65%
61%
65%
World
China
Malaysia
Peru
South Korea
India
Mexico
Colombia
Saudi Arabia
Brazil
Chile
Germany
Argentina
South Africa
Spain
Italy
Hungary
Poland
New Zealand
Belgium
Turkey
Great Britain
Japan
France
United States
Canada
Netherlands
Australia
Russia
Sweden
41
the next year?
Eating fewer dairy products or replacing
dairy products with alternatives such as soya
milk
Willingness to eat and
drink fewer dairy
products
Country data

77%
91%
86%
85%
84%
84%
83%
82%
81%
81%
81%
80%
79%
79%
78%
78%
78%
77%
77%
76%
76%
74%
73%
72%
71%
71%
69%
66%
63%
53%
9%
3%
4%
8%
6%
6%
8%
11%
6%
7%
11%
8%
4%
12%
8%
6%
9%
8%
9%
9%
7%
9%
11%
9%
15%
12%
11%
14%
11%
17%
World
Hungary
South Korea
Colombia
South Africa
Italy
India
Mexico
Spain
Great Britain
Chile
Argentina
Malaysia
Peru
Poland
France
Sweden
Brazil
Turkey
China
Germany
New Zealand
Canada
Belgium
Saudi Arabia
Australia
Netherlands
United States
Russia
Japan
‘Human activities contribute to climate
change’
42
Understanding of
climate change
Country data

43
‘Human activities contribute to climate
change.’
75%
83%
84%
93%
84%
84%
83%
86%
81%
78%
78%
86%
78%
81%
77%
94%
76%
92%
76%
90%
63%
75%
66%
68%
53%
69%
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
2020
2014
Strongly agree/tend to agree
World
Italy
South Africa
India
GB
UK
France
Poland
Brazil
China
Germany
Russia
United States
Japan
Change in understanding
of climate change since
2014
Base: 10,504 online adults aged 16-74 across 12 countries:
Fieldwork dates: Feb 21 to Mar 6, 2020, Sep 26 to Oct 10 2014

These are the findings of the Global Advisor wave 139 (GA 139)
an Ipsos survey conducted between February 21 and March 6, 2020.
44
The survey instrument is conducted monthly in 29 countries around the world via the Ipsos Online Panel system.
The countries reporting herein are Argentina, Australia, Belgium, Brazil, Canada, China, Chile, Colombia, France,
Great Britain, Germany, Hungary, India, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Peru, Poland,
Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America.
For the results of the survey presented herein, an international sample of 20,590 adults aged 18-74 in the US,
South Africa, New Zealand, Turkey and Canada, and age 16-74 in all other countries, were interviewed.
Approximately 1000+ individuals participated on a country by country basis via the Ipsos Online Panel with the
exception of Argentina, Belgium, Chile, Colombia, Hungary, Malaysia, Mexico, Netherlands, Peru, Poland, Russia,
Saudi Arabia, South Africa, South Korea, Sweden and Turkey, where each have a sample approximately 500+. The
precision of Ipsos online polls are calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.1
percentage points and of 500 accurate to +/- 4.5 percentage points. For more information on the Ipsos use of
credibility intervals, please visit the Ipsos website.
17 of the 29 countries surveyed online generate nationally representative samples in their countries (Argentina,
Australia, Belgium, Canada, France, Germany, Great Britain, Hungary, Italy, Japan, Netherlands, New Zealand,
Poland, South Korea, Spain, Sweden and United States).
Brazil, China, Chile, Colombia, India, Malaysia, Mexico, Peru, Russia, Saudi Arabia, South Africa and Turkey
produce a national sample that is more urban & educated, and with higher incomes than their fellow citizens. We
refer to these respondents as “Upper Deck Consumer Citizens”. They are not nationally representative of their
country.

This report contains findings from four sample sets:
Worldwide 29
country study
12 country sub-set
of the 2020
worldwide study
12 country online
study conducted in
2014, for
comparison
29 countries around the world via the
Ipsos Online Panel system. Total
base: 20,590 online adults aged 16-
74 across 29 countries. Fieldwork
dates: Friday, February 21 to Friday,
March 6, 2020. The countries
reporting herein are Argentina,
Australia, Belgium, Brazil, Canada,
China, Chile, Colombia, France,
Great Britain, Germany, Hungary,
India, Italy, Japan, Malaysia, Mexico,
Netherlands, New Zealand, Peru,
Poland, Russia, Saudi Arabia, South
Africa, South Korea, Spain, Sweden,
Turkey and the United States of
America.
A 12 country sub-set of the 29
countries in the 2020 worldwide
study. Total base: 10,504 online
adults aged 16-74 across 12
countries. Fieldwork dates: Friday,
February 21 to Friday, March 6,
2020. The countries reporting herein
are Brazil, China, France, Great
Britain, Germany, India, Italy, Japan,
Poland, Russia, South Africa and the
United States of America.
NOTE: The sample in 2020 includes
only Great Britain not Northern
Ireland.
A 12 country online study, conducted
via the Ipsos Online Panel system
between 26th September and 10th
October 2014. Total base: 12,135
online adults aged 18-65 across 12
countries. The countries reporting
herein are Brazil, China, France,
United Kingdom, Germany, India,
Italy, Japan, Poland, Russia, South
Africa and the United States of
America.
NOTE: The sample in 2014 includes
the United Kingdom of Great Britain
and Northern Ireland.
1 2 3
45
14-country study
on Covid-19 and
climate change
A 14 country online study, conducted
via the Ipsos Online Panel system
between 16th April and 19th April
2020. Total base: 28,039 online
adults aged 16-74. The countries
reporting herein are Australia, Brazil,
China, Canada, France, Germany,
Great Britain, India, Italy, Japan,
Mexico, Russia, Spain and the United
States of America.
4

Emily
Gray
Details:
Emily.gray@ipsos.com
Tel: +44 7583 001 246
THANK
YOU.
Chris
Jackson
Details:
Chris.jackson@ipsos.com
Tel: +1 202.420.2025

Ipsos - Earth Day 2020

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