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The future of social media
Social Media Landscape
“Being part of the conversation”
The most popular word… Creative Commons: Uploaded on  May 21, 2008 by  carrotcreati ve
Social media now ,[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Managers – Social Media Source: Social Media Marketing Report Micheal A Stelzner  © : (Via Lars V Dow Jones 2009)
Change in marketing ,[object Object],[object Object],[object Object]
Are you listening?
Case study:Domino’s Pizza  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Really… listening? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Content marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Broadcast to targeted  ,[object Object],[object Object],[object Object],[object Object],[object Object]
SEARCH ,[object Object],[object Object],[object Object],[object Object]
Mobile internet ,[object Object],[object Object],[object Object],[object Object]
Future of social media 2010
Be part of the conversation

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The future of marketing - the future of social media

Hinweis der Redaktion

  1. 1382% growth of Twitter users Jan to Feb 2009
  2. Research stats 95% of respondents indicated that they did not trust advertising. http://econsultancy.com/uk/blog/5927-consumers-don-t-trust-advertising-is-social-media-part-of-the-solution Trust in the media 27% 78% of internet users search for information about product and services 70% of people trust online recommendations from a stranger. 90% trust recommendations from people they know. Visitors from a social media site is 10 times more likely to buy
  3. 80% of people use Twitter on their phones.
  4. More than 25% of UK's population – some 16 million people – accessed the Internet from mobile p hones in Dece mber. And what were they looking for? The GSMA Mobile Media Metrics, published for the first time on Friday, provide an insight: on the mobile internet, people want to know what their friends are up to - and perhaps do a bit of flirting. Facebook has a clearly lead in GSMA's top 10 UK mobile internet sites, with 5 million unique users against 4.5 million for all of Google's sites. (Mobile internet users want answers, too.)
  5. Virtual worlds – Second life