1. PACT – making sustainable
living easy for staff
A presentation by David Symons
Rule 2 – „engagement‟ may not
actually be the best approach
Rule 1 –
be clear about what
you want to achieve
Rule 4 –
Rule 3 – be imaginative
don‟t expect staff to be
more proud of you for having
a recycling programme
“I am interested in environmental issues”
Agree strongly Agree Neither agree nor disagree Disagree Disagree strongly
Rule 5 – 100%
measuring success is possible but not 80%
always 60%
40%
20%
0%
Women
65+
C2DE
Total
Men
London
18-24
25-34
35-44
45-54
55-64
ABC1
South England
Scotland/NI
North England
Midlands/Wales
Rule 6 –
Your staff are interested
“Companies/organisations should help their staff to be „green‟ outside of the workplace”
PACT shows how a different programme captures attention
Agree strongly Agree Neither agree nor disagree Disagree Disagree strongly
100%
and really does engage staff
80% 1. Be clear about what you want to achieve
2. Engagement may not actually be the best approach
60%
3. Don‟t expect staff to be engaged by your recycling programme
4. Be imaginative
40%
5. Measuring success is possible, but not always
6. Your staff are interested
20%
0%
London
Men
18-24
25-34
35-44
45-54
55-64
Scotland/NI
Women
65+
C2DE
Total
ABC1
Midlands/Wales
North England
South England
David Symons
Rule 6 – Director
+44 (0)20 7314 5725
David.Symons@wspgroup.com
Your staff are interested