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The  Best  Work, Works Best
It  Works  For Us… Currently We Are: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
It  Works  For Our Clients… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Services proximity digital mobile data analytics direct live promotion
Partnerships Based On  Shared  Principles ,[object Object],[object Object],[object Object],[object Object]
It’s The  Message , Not The Medium
The  Idea  Is The Framework,  The Medium The Method of Delivery
You Cannot March Your Message Across A Bridge of Money  &  Hope  It Will Connect
Compelling Commercial  Content ,[object Object]
Creating  Compelling Content Data Behavior Research Brand Engagement Channel Ideas Content
Behaviour Changing  Insights ,[object Object],[object Object],[object Object]
 
Total Work:  Delivering Integrated Communications That… ,[object Object],[object Object],[object Object]
Our Process For  Developing Total Work  Ideas
 
 
 
 
 
 
The  Work
 
Get:  ‘Global Connectors’ Who : Live in an on demand world, with the expectation that everything should be available to them in the way they want it 24/7  To:  Re-evaluate Bayan Telecommunications By:  Telling them that life can get better with Bayan The Creative  Brief
The Total Work  Idea ,[object Object],[object Object],[object Object],[object Object]
 
 
The  Results ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Get:  Young adults, 20-34 years old from ABC economic classes Who :  Rely on food delivery service whenever they’re pressed for time To:  Make Pizza Hut Delivery their top-of-mind delivery option By:  Pizza Hut lets you enjoy your pizza at the time  you expect it to be there  The Creative  Brief
The Total Work  Idea ,[object Object],[object Object],[object Object],[object Object]
 
The  Results
Business  Results ,[object Object],[object Object],[object Object]
Business  Results ,[object Object],[object Object],[object Object]
Anecdotal  Results The expression “Hate Late?” has started to become part of the general vernacular too, especially in places where punctuality redounds to productivity.  This was taken from a construction site
[object Object],[object Object],[object Object],Creative  Results
 
The Creative  Brief ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Total Work  Idea ,[object Object],[object Object]
The Total Work  Idea ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
The  Results ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The  Results ,[object Object],[object Object],[object Object],[object Object]
The  Best  Work, Works Best
 

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BBDO Guerrero / Proximity Philippines Credentials

  • 1.  
  • 2. The Best Work, Works Best
  • 3.
  • 4.
  • 5.  
  • 6. Services proximity digital mobile data analytics direct live promotion
  • 7.
  • 8. It’s The Message , Not The Medium
  • 9. The Idea Is The Framework, The Medium The Method of Delivery
  • 10. You Cannot March Your Message Across A Bridge of Money & Hope It Will Connect
  • 11.
  • 12. Creating Compelling Content Data Behavior Research Brand Engagement Channel Ideas Content
  • 13.
  • 14.  
  • 15.
  • 16. Our Process For Developing Total Work Ideas
  • 17.  
  • 18.  
  • 19.  
  • 20.  
  • 21.  
  • 22.  
  • 24.  
  • 25. Get: ‘Global Connectors’ Who : Live in an on demand world, with the expectation that everything should be available to them in the way they want it 24/7 To: Re-evaluate Bayan Telecommunications By: Telling them that life can get better with Bayan The Creative Brief
  • 26.
  • 27.  
  • 28.  
  • 29.
  • 30.  
  • 31. Get: Young adults, 20-34 years old from ABC economic classes Who : Rely on food delivery service whenever they’re pressed for time To: Make Pizza Hut Delivery their top-of-mind delivery option By: Pizza Hut lets you enjoy your pizza at the time you expect it to be there The Creative Brief
  • 32.
  • 33.  
  • 35.
  • 36.
  • 37. Anecdotal Results The expression “Hate Late?” has started to become part of the general vernacular too, especially in places where punctuality redounds to productivity. This was taken from a construction site
  • 38.
  • 39.  
  • 40.
  • 41.
  • 42.
  • 43.  
  • 44.
  • 45.
  • 46. The Best Work, Works Best
  • 47.  

Hinweis der Redaktion

  1. BBDO does an insight report every year into an issue or subject relevant to our clients and potential clients.