BAM!'s Cooper Hewitt experience
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2015 was the year of some incredible and engaging museum experiences. One of our best museum moments was definitely the Cooper Hewitt's experience. This presentation tells about an amazing design collection and some very useful high-tech tools we discovered inside the Design Museum of New York City. To watch the youtube video mentioned in the presentation go to the youtube playlist: https://goo.gl/B4cV2K. Enjoy!
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BAM!'s Cooper Hewitt experience
- 1. BAM! Strategie Culturali BAM!StrategieCulturali! Objects, people, collections: the new Cooper Hewitt experience
- 2. BAM! Strategie Culturali Cooper Hewitt, Smithsonian Design Museum! • The only museum in the US devoted exclusively to historic and contemporary design! • Located in the Upper East Side's Museum Mile in Manhattan, NYC# • More than 210.000 design objects and a world-class design library# • Extensive educational programs and a master# • Largest renovations in museum’s history started in 2008 ($91 million)# • Reopened December 12, 2014! • (Following a great ad campaign* throughout the city)! • (Additional renovations in 2015: the Terrace and Garden opens today)# • And this was the occasion to set up the new experience! #
- 3. BAM! Strategie Culturali 1. The visit (my visit)!
- 4. BAM! Strategie Culturali 1a. The tables!
- 5. BAM! Strategie Culturali 1a. The tables! • 84- 55- and 32-inch screen tables around the museum! • Specialized interactive software! • Collection Browser! • People Browser (donors and objects)! • Ultra-high-definition resolution (4k)# • Up to six visitors simultaneously# • The “object river” at the center of the table! • Draw a shape (and discover a piece) ! • Build yourself a three-dimensional object#
- 6. BAM! Strategie Culturali 1a. The tables! Video: Collection Browser! youtu.be/qytmrXLCVWM!
- 7. BAM! Strategie Culturali 1a. The tables! Video: People Browser! youtu.be/9Y0KzbTrrJI!
- 8. BAM! Strategie Culturali 1b. The Pen!
- 9. BAM! Strategie Culturali 1b. The Pen! Video: Pen Saving! youtu.be/MRZY7I_oyiQ!
- 10. BAM! Strategie Culturali 1b. The Pen! “Collect” and “save” objects around the galleries# # How it works:# • You receive your Pen when you enter# • Your ticket contains a dedicated web address# • To collect the objects, you simply press on the labels# • You can transfer the objects on the tables to explore them# • At home, you visit the web address and your visit is there for you!
- 11. BAM! Strategie Culturali 1c. Making Design!
- 12. BAM! Strategie Culturali 1c. Making Design! • The first in a number of exhibitions devoted to showcasing Cooper Hewitt’s extensive collection! • An overview based on five key elements of design: line, form, texture, pattern, and color# • New modular display systems! • “Like a visual library, the objects are a tribute to the variety of design concepts and processes through the continuum of design history”!
- 13. BAM! Strategie Culturali 1c. Making Design!
- 14. BAM! Strategie Culturali 1d. Immersion Room!
- 15. BAM! Strategie Culturali 1d. Immersion Room! • Largest and most significant collection of wallcoverings in North America# • Digital and projection technologies# • Browse digitized wallpapers and see them projected full-scale, floor-to-ceiling on the surrounding walls# • Sketch your own designs, adjust the colors and manipulate repeat patterns, and see them projected on the walls#
- 16. BAM! Strategie Culturali 1d. Immersion Room!
- 17. BAM! Strategie Culturali 1d. Immersion Room!
- 18. BAM! Strategie Culturali To sum up (better):! http://vimeo.com/121152071!
- 19. BAM! Strategie Culturali 2. The online experience!
- 21. BAM! Strategie Culturali What’s the difference?! During the visit! • Interaction and engagement (and fun!)! • Attention and light on every single piece# • Build step by step a relation with the institution# • Already network-based and web-oriented# # After the visit! • …the visit goes on# • The personal library merges with the institutional library# • The visitor can deepen the relation with the works# • The website is the heart of the relation (not Facebook, baby!)# # #