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SalesLoft produced over 50 pieces of content and generated over 5000 social engagements in a single quarter. And they did all this with three people. How is this possible? Agile Marketing!
Here’s what you’ll learn:
Why agile marketing is better than your current methods
How you can get started with agile marketing
What pitfalls you should avoid with implementation
How you can measure the effectiveness within your teams
Vote and find out why this session ranked in the Top 5 highest voted sessions at this year’s ProductCamp.
Nikki Nixon is the Marketing Technology Manager at SalesLoft, a rapidly growing B2B startup based in Atlanta. Her passion lies in the convergence of marketing and technology and how the two can be used to drive revenue for the business. She studied both Marketing and Computer Information Systems at Georgia State University and is known in the Atlanta marketing community as a “marketing tech guru.”