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In-depth view on download volumes in the Google Android Market




           Apple App Store for iPad
   IPAD



           Apple App Store for iPhone
  IPHONE



           Apple Mac App Store
   MAC



           BlackBerry App World

           GetJar

           Google Android Market

           Nokia Ovi Store

           Palm App Catalog

           Windows Phone 7 Marketplace


Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled
with equally fragmented information and statistics.


Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown
since that time that they are the way forward for content distribution. The app store model offers an
enormous opportunity for developers to get their content out and dramatically improves content discovery
by consumers. However, the mobile market has long been characterized by fragmentation, which is
also displayed in the wide range of mobile application stores that were launched from 2009 on.


Distimo is a privately held company based in Utrecht, The Netherlands. Learn more: www.distimo.com




                                 Distimo ©2011, some rights reserved
Distimo Publication - May 2011




          NEW AND NOTEWORTHY
          This publication covers the Apple App Store for iPad, Apple App Store for iPhone, Apple
          Mac App Store, BlackBerry App World, GetJar, Google Android Market, Nokia Ovi Store,
          Palm App Catalog, and Windows Phone 7 Marketplace.

          The major findings are:

          •  96 applications have been downloaded more than 5 million times in the Google
             Android Market. Google Maps is the only application with more than 50 million
             downloads in the Google Android Market, making it the all-time most popular
             application in this store.

          •  20% of all free applications and 80% of all paid applications have been downloaded
             less than 100 times in the Google Android Market worldwide to date.

          •  It is more challenging for developers in the Google Android Market than in the Apple
              App Store to monetize using a one-off fee monetization model. We found that only
              two paid applications have been downloaded more than half a million times in the
              Google Android Market worldwide to date, while six paid applications in the Apple
              App Store for iPhone generate the same number of downloads within a two month
              timeframe in the United States alone.

          •  Looking at just games, there are five games in Google Android Market with over
             250,000 downloads worldwide. In the Apple App Store for iPhone ten games
             generated more than 250,000 downloads in the United States alone in two months.

          •  The refresh rate of top application charts is significantly higher in the Apple App
             Store for iPhone than in the Google Andoid Market. During the month of April, there
             were 94 distinct applications with a top 10 (free or paid) position in the Apple App
             Store for iPhone in the US; there were only 26 distinct applications that reached a
             top 10 position in the Google Android Market.




                                       Distimo ©2011, some rights reserved.
                             All trademarks are the property of their respective owners.
Distimo Publication - May 2011




          PROPORTION OF FREE APPLICATIONS PER DOWNLOAD TIER


                                   50,000-                 ≥500,000                  <100
                                   499,999                   1.0%                    19.6%
                                     5.6%




                    1,000-49,999
                        41.6%                                                                100-999
                                                                                              32.2%




          Last month we released a Distimo Publication, which reported on the rapid growth of
          the number of available applications in the Google Android Market. This month we take
          an extensive look into the download volumes of the Google Android Market. With this
          analysis we will try to find out whether all this content that is available in the Google
          Android Market is interesting for consumers.

          The graph shows the worldwide total downloads of all applications that were available in
          the Google Android Market between April 1 – May 19 in the United States. The download
          tiers above show the proportion of applications that were downloaded worldwide
          between these intervals. The figures reveal that the majority (51.8%) of free applications
          have been downloaded less than 1,000 times to date. Almost a fifth (19.6%) of all free
          applications have been downloaded less than 100 times.

          A selection of free applications are downloaded more than five million times: 69 free
          applications have been downloaded between 5,000,000 and 10,000,000 times and 26
          free applications have been downloaded between 10,000,000 and 50,000,000 times.
          There is only one application that has been downloaded more than 50,000,000 times:
          Google Maps is the all-time most successful free application in the Google Android
          Market.




                                        Distimo ©2011, some rights reserved.
                              All trademarks are the property of their respective owners.
Distimo Publication - May 2011




          PROPORTION OF PAID APPLICATIONS PER DOWNLOAD TIER


                            1,000-49,999                 ≥50,000
                                4.5%                       0.1%
               100-999
                16.1%




                                                                                            <100
                                                                                            79.3%




          Looking at paid applications in the Google Android Market, downloads are significantly
          lower than they are for free applications. The percentage of all free applications that
          have been downloaded less than 100 times is 24.8%, and the percentage of paid
          applications that have been downloaded less than 100 times worldwide is 79.3%. These
          figures reveal how challenging it is for Android developers to monetize applications in
          the Google Android Market using a one-off fee monetization model. This may be one
          of the reasons why the majority of the applications are free in Google Android Market
          (in contrast to the Apple App Store, for example), and may also be why developers have
          turned to advertising to monetize their applications. Angry Birds is probably the best
          known example of this. All of the Angry Birds series in the Google Android Market are
          free and feature ads, while in the Apple App Store, these same applications are all paid
          applications with far fewer ads. As Rovio CEO Peter Vesterbacka says about using free
          applications with ads instead of paid for applications in Google Android Market: “we’re
          very happy with the monetization that it provides us with.”1




          1.    http://www.youtube.com/watch?v=DpLRQy5cNIc, November 26 2011



                                        Distimo ©2011, some rights reserved.
                              All trademarks are the property of their respective owners.
Distimo Publication - May 2011




          It is interesting to note that paid applications have a higher chance to reach high
          download volumes in the Apple App Store for iPhone than in the Google Android Market.

          We have estimated that in March and April together, six paid applications have
          generated more than 500,000 downloads each in just the United States in the Apple
          App Store for iPhone. In the Google Android Market however, only two paid applications
          have exceeded more than 500,000 downloads (but under 1 million) worldwide to date:
          Beautiful Widgets and Robo Defense. Hence, the possibility to generating over 500,000
          paid downloads is a real possibility for more applications in the Apple App Store than
          in the Google Android Market.

          Just as with all applications, paid games also generate more downloads in the Apple
          App Store for iPhone than in the Google Android Market. There are five games in Google
          Android Market with over 250,000 downloads worldwide. In the Apple App Store for
          iPhone ten games generated more than 250,000 downloads in the United States alone
          in two months.

          Google’s Android platform manager Eric Chu indicated he was “not happy” with the
          sales in Android Market.2 However, the recent introduction of in-app billing should give
          developers more opportunities to monetize applications. The improvement of discovery
          of applications in Google Android Market was another one of the plans Chu mentioned
          to improve monetization with one-off paid applications. On the next page we will go
          into more detail about application discovery.




          2.     http://blogs.forbes.com/oliverchiang/2011/01/25/unhappy-with-slow-growth-of-android-app-
          purchases-google-talks-2011-roadmap/

                                          Distimo ©2011, some rights reserved.
                                All trademarks are the property of their respective owners.
Distimo Publication - May 2011




          TOTAL NUMBER OF DISTINCT APPLICATIONS SEEN IN THE TOP CHARTS
          APRIL 2011 - UNITED STATES




            0         200         400         600          800         1000        1200        1400   1600

                                        Top 10 Free/Paid         Top 300 Free/Paid
          The fact that many applications have been downloaded relatively few times may be at
          least partially due to the fact that the top charts in the Google Android Market change
          very little over time in the Google Android Market. This is caused by the fact that
          Google also takes long term performance of applications into account in order to rank
          applications. Looking at the top charts in April, there have been 843 and 584 distinct
          applications in the top 300 free and top 300 paid applications in the Apple App Store for
          iPhone. Comparatively, there have been only 388 and 363 distinct applications in the
          top 300 in the Google Android Market. These figures show that in the Apple App Store
          for iPhone, many more applications achieve top application exposure, and therefore
          generate more downloads.

          Being visible in the top charts is very important for generating more downloads. Since
          top 10 applications are normally the most visible in the various app stores, we have
          analyzed those in separately as well. The top 10 free and top 10 paid applications
          together have seen only 26 applications in the Google Android Market, while there have
          been 94 applications in the top 10 free and paid in the Apple App Store for iPhone.

          Google recently made major changes to the web storefront of the Google Android
          Market. It now displays more local content and top new and trending charts. Perhaps
          these, and future changes, will provide a higher probability for success for a larger
          proportion of the applications in the Google Android Market.




                                           Distimo ©2011, some rights reserved.
                                 All trademarks are the property of their respective owners.
Distimo Publication - May 2011




                   HIGHEST RANKED FREE APPLICATIONS
                   APPLE APP STORE FOR IPAD - UNITED STATES - APRIL 2011

           Rank     Application                                            Category            Price

                             Angry Birds Rio HD Free                       Games-Arcade,
             1                                                                                 free
                             by Rovio Mobile Ltd.                          Games-Puzzle


                             Friendly for Facebook
             2                                                             Social Networking   free
                             by Oecoway Inc.


                             iBooks
             3                                                             Books               free
                             by Apple®


                             Bing for iPad
             4                                                             Reference           free
                             by Microsoft Corporation

                             Terra - Web Browser with Tabs, Full
             5               Screen and Offline                            Productivity        free
                             by Readdle

                             Atari's Greatest Hits                         Games-Action,
             6                                                                                 free
                             by Atari                                      Games-Arcade


                             The Weather Channel Max for iPad
             7                                                             Weather             free
                             by The Weather Channel Interactive


                             Contract Killer                               Games-Action,
             8                                                                                 free
                             by Glu Games Inc.                             Games-Adventure


                             Crackle - Movies & TV
             9                                                             Entertainment       free
                             by Crackle, Inc.


                             Flipboard
            10                                                             News                free
                             by Flipboard Inc.




             - this application features in-app purchases



                                           Distimo ©2011, some rights reserved.
                                 All trademarks are the property of their respective owners.
Distimo Publication - May 2011




                    HIGHEST RANKED PAID APPLICATIONS
                    APPLE APP STORE FOR IPAD - UNITED STATES - APRIL 2011

           Rank       Application                                            Category                Price

                              Angry Birds Rio HD                             Games-Arcade,
             1                                                                                      $2.99
                              by Rovio Mobile Ltd.                           Games-Puzzle


                              GarageBand
             2                                                               Music                  $4.99
                              by Apple®


                              Pages
             3                                                               Productivity           $9.99
                              by Apple®


                              Angry Birds HD                                 Games-Arcade,
             4                                                                                      $4.99
                              by Chillingo Ltd                               Games-Family


                              Facebook for iPad with Chat - Pica HD
             5                                                               Social Networking      $1.99
                              by Dinh Ba Thanh


                              Penultimate
             6                                                               Productivity           $1.99
                              by Cocoa Box Design LLC


                              The Masters Tournament
             7                                                               Sports                 $1.99
                              by Augusta National, Inc.


                              MLB.com At Bat 11 for iPad
             8                                                               Sports                 $14.99
                              by MLB.com


                              Angry Birds Seasons HD                         Games-Action,
             9                                                                                      $1.99
                              by Rovio Mobile Ltd.                           Games-Arcade


                              Dead Space™ for iPad                           Games-Action,
            10                                                                                   $0.99 - $9.99
                              by Electronic Arts                             Games-Adventure




                 - this application features in-app purchases



                                             Distimo ©2011, some rights reserved.
                                   All trademarks are the property of their respective owners.
Distimo Publication - May 2011




                    HIGHEST RANKED FREE APPLICATIONS
                    APPLE APP STORE FOR IPHONE - UNITED STATES - APRIL 2011

           Rank       Application                                            Category            Price

                              Angry Birds Rio Free                           Games-Arcade,
             1                                                                                   free
                              by Rovio Mobile Ltd.                           Games-Puzzle


                              Pickin' Stix Classic                           Games-Kids,
             2                                                                                   free
                              by Jonathan Tenkely                            Games-Puzzle


                              Stupidness 2                                   Games-Action,
             3                                                                                   free
                              by ORANGENOSE STUDIOS                          Games-Arcade


                              Facebook
             4                                                               Social Networking   free
                              by Facebook, Inc.


                              Words With Friends Free                        Games-Board,
             5                                                                                   free
                              by Newtoy Inc.                                 Games-Word


                              The Impossible Test                            Games-Strategy,
             6                                                                                   free
                              by PixelCUBE Studios                           Games-Trivia


                              Contract Killer                                Games-Action,
             7                                                                                   free
                              by Glu Games Inc.                              Games-Adventure


                              Falldown 3D                                    Games-Arcade,
             8                                                                                   free
                              by Applidium                                   Games-Simulation


                              Shave Me!
             9                                                               Entertainment       free
                              by Metaversal Studios


                              Crackle - Movies & TV
            10                                                               Entertainment       free
                              by Crackle, Inc.




                 - this application features in-app purchases



                                             Distimo ©2011, some rights reserved.
                                   All trademarks are the property of their respective owners.
Distimo Publication - May 2011




                    HIGHEST RANKED PAID APPLICATIONS
                    APPLE APP STORE FOR IPHONE - UNITED STATES - APRIL 2011

           Rank       Application                                            Category                Price

                              Angry Birds Rio                                Games-Arcade,
             1                                                                                      $0.99
                              by Rovio Mobile Ltd.                           Games-Puzzle


                              Angry Birds                                    Games-Action,
             2                                                                                      $0.99
                              by Clickgamer.com                              Games-Arcade


                              Tiny Wings                                     Games-Action,
             3                                                                                      $0.99
                              by Andreas Illiger                             Games-Arcade


                              Air Penguin                                    Games-Adventure,
             4                                                                                      $0.99
                              by GAMEVIL Inc.                                Games-Arcade


                              Fruit Ninja                                    Games-Action,
             5                                                                                      $0.99
                              by Halfbrick Studios                           Games-Arcade


                              Camera+
             6                                                               Photography         $0.99 - $1.99
                              by tap tap tap


                              Cut the Rope                                   Games-Family,
             7                                                                                      $0.99
                              by Chillingo Ltd                               Games-Puzzle


                              Angry Birds Seasons                            Games-Action,
             8                                                                                      $0.99
                              by Rovio Mobile Ltd.                           Games-Arcade


                              Words With Friends                             Games-Board,
             9                                                                                      $2.99
                              by Newtoy Inc.                                 Games-Word


                              NBA JAM by EA SPORTS™                          Games-Arcade,
            10                                                                                   $0.99 - $4.99
                              by Electronic Arts                             Games-Sports




                 - this application features in-app purchases



                                             Distimo ©2011, some rights reserved.
                                   All trademarks are the property of their respective owners.
Distimo Publication - May 2011




                  HIGHEST RANKED FREE APPLICATIONS
                  APPLE MAC APP STORE - UNITED STATES - APRIL 2011

           Rank    Application                                            Category               Price

                                                                          Entertainment,
                           BATTLE BEARS -1 Mac
             1                                                            Games-Action,          free
                           by SkyVu Pictures
                                                                          Games-Adventure

                           Mactracker
             2                                                            Reference, Utilities   free
                           by Ian Page

                                                                          Entertainment,
                           Bubble
             3                                                            Games-Board,           free
                           by Byterun
                                                                          Games-Family

                                                                          Entertainment,
                           Shotgun FunFun
             4                                                            Games-Action,          free
                           by Vmlweb
                                                                          Games-Arcade

                           Full Deck Solitaire                            Games-Card,
             5                                                                                   free
                           by GRL Games                                   Games-Strategy


                           VirtualDJ Home
             6                                                            Music                  free
                           by Atomix Productions


                           MPlayerX                                       Entertainment,
             7                                                                                   free
                           by Niltsh                                      Video


                           FaceTab
             8                                                            Social Networking      free
                           by FIPLAB Ltd


                           Facebox Pro for Facebook                       Social Networking,
             9                                                                                   free
                           by Zentertain Ltd.                             Utilities


                           Twitter                                        Social Networking,
            10                                                                                   free
                           by Twitter, Inc.                               Utilities




                                          Distimo ©2011, some rights reserved.
                                All trademarks are the property of their respective owners.
Distimo Publication - May 2011




                  HIGHEST RANKED PAID APPLICATIONS
                  APPLE MAC APP STORE - UNITED STATES - APRIL 2011

           Rank    Application                                            Category                 Price

                           FaceTime                                       Lifestyle, Social
             1                                                                                    $0.99
                           by Apple®                                      Networking


                           iPhoto                                         Lifestyle, Photog-
             2                                                                                    $14.99
                           by Apple®                                      raphy


                           iSplash                                        Graphics & Design,
             3                                                                                    $0.99
                           by T-bone                                      Photography


                           Pages                                          Business, Produc-
             4                                                                                    $19.99
                           by Apple®                                      tivity


                           Xcode
             5                                                            Developer Tools         $4.99
                           by Apple®


                           Angry Birds Rio                                Games-Arcade,
             6                                                                                    $4.99
                           by Rovio Mobile Ltd.                           Games-Puzzle


                           Angry Birds                                    Games-Action,
             7                                                                                    $4.99
                           by Rovio Mobile Ltd.                           Games-Kids


                           CalendarBar                                    Social Networking,
             8                                                                                 $0.99 - $4.99
                           by Clean Cut Code                              Utilities


                           iMovie                                         Photography,
             9                                                                                    $14.99
                           by Apple®                                      Video


                           Keynote                                        Business, Produc-
            10                                                                                    $19.99
                           by Apple®                                      tivity




                                          Distimo ©2011, some rights reserved.
                                All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  BLACKBERRY APP WORLD - WORLDWIDE - APRIL 2011

           Rank    Application                                           Category            Price

                           BlackBerry Messenger                          IM & Social Net-
             1                                                                               free
                           by Research In Motion Limited                 working


                           Facebook                                      IM & Social Net-
             2                                                                               free
                           by Research In Motion Limited                 working


                           Poynt
             3                                                           Maps & Navigation   free
                           by Poynt Corporation


                           Pandora
             4                                                           Music & Audio       free
                           by Pandora Media, Inc.


                           crunchSMS                                     IM & Social Net-
             5                                                                               free
                           by Delicious Inc.                             working


                           Twitter                                       IM & Social Net-
             6                                                                               free
                           by Research In Motion Limited                 working

                           Who Is It - LED Light Alerts for Con-
             7             tacts                                         Utilities           free
                           by The Jared Company

                           Windows Live Messenger                        IM & Social Net-
             8                                                                               free
                           by Research In Motion Limited                 working


                          ScoreMobile for BlackBerry                     Sports & Recre-
             9                                                                               free
                          by Score Media Ventures                        ation

                          One Touch Flashlight (Uses Camera
            10            Light) Free                                    Entertainment       free
                          by The Jared Company




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED PAID APPLICATIONS
                  BLACKBERRY APP WORLD - WORLDWIDE - APRIL 2011

           Rank    Application                                           Category            Price

                           PhotoClub - Funny Make Machine With
             1             Photos                                        Photo & Video       $6.99
                           by MMMOOO

                           Sea Storm Animated Theme 2.0
             2                                                           Themes              $1.99
                           by Mobstar Media Ltd


                           Chat for Facebook Pro                         IM & Social Net-
             3                                                                               $0.99
                           by Bare Apps                                  working


                           A+ Chat for Facebook                          IM & Social Net-
             4                                                                               $0.99
                           by shendz                                     working

                           One Touch Flashlight (Uses Camera
             5             Light)                                        Utilities           $0.99
                           by The Jared Company

                           iLock 2.1 - Password App Photo Folder
             6             Network Connection                            Utilities           $0.99
                           by MMMOOO

                           MemoryBooster - RAM Optimizer
             7                                                           Utilities           $4.99
                           by S4BB Limited

                           Love Is Love - Great Offer of Valen-
             8             tine's Day                                    Themes              $4.99
                           by MMMOOO

                          Lightning Tree Animated Theme
             9                                                           Themes              $1.99
                          by Mobstar Media Ltd


                          Pink Leopard Print Photo Frame Theme
            10                                                           Themes              $0.99
                          by Mobstar Media Ltd




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  GETJAR JAVA - UNITED STATES - APRIL 2011

           Rank    Application                                            Category            Price

                            Opera Mini Web Browser
             1                                                            -                   free
                            by Opera Software


                            eBuddy Messenger
             2                                                            -                   free
                            by eMessenger BV / eBuddy


                            GetJar Apps
             3                                                            -                   free
                            by Ovao.com


                            Free Tracks
             4                                                            -                   free
                            by Thumbtribe


                            Pocket Music
             5                                                            -                   free
                            by NIL


                            UC Browser English
             6                                                            -                   free
                            by UC Mobile


                            iRadio
             7                                                            -                   free
                            by drhu dot org


                            Bitstream BOLT
             8                                                            -                   free
                            by Bitstream Inc


                            YouTube
             9                                                            -                   free
                            by Google


                            Trapster
            10                                                            -                   free
                            by Trapster




                                          Distimo ©2011, some rights reserved.
                                All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  GETJAR SYMBIAN S60 - UNITED STATES - APRIL 2011

           Rank    Application                                            Category            Price

                           Opera Mini Web Browser
             1                                                            -                   free
                           by Opera Software


                           UC Browser English
             2                                                            -                   free
                           by UC Mobile


                           Nimbuzz
             3                                                            -                   free
                           by Nimbuzz


                           Google Maps
             4                                                            -                   free
                           by Google Inc.


                           NetQin Mobile Anti-virus
             5                                                            -                   free
                           by NetQin Tech. Co. Ltd.


                           eBuddy Messenger
             6                                                            -                   free
                           by eMessenger BV / eBuddy


                           mig33
             7                                                            -                   free
                           by Project Goth Inc


                           Kaspersky Mobile Antivirus
             8                                                            -                   free
                           by Tony pvt ltd.


                           Facebook Chat
             9                                                            -                   free
                           by MailBit LTD


                           YouTube
            10                                                            -                   free
                           by Google




                                          Distimo ©2011, some rights reserved.
                                All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  GOOGLE ANDROID MARKET - UNITED STATES - APRIL 2011

           Rank    Application                                           Category             Price

                                                                         Live Wallpaper,
                           Google Maps
             1                                                           Travel & Local,      free
                           by Google Inc.
                                                                         Widgets

                           KakaoTalk
             2                                                           Communication        free
                           by kakao


                           YouTube                                       Media & Video,
             3                                                                                free
                           by Google Inc.                                Widgets


                           Facebook for Android
             4                                                           Social, Widgets      free
                           by Facebook


                           Flash Player 10.3
             5                                                           Tools                free
                           by Adobe Systems


                           Pandora® internet radio                       Music & Audio,
             6                                                                                free
                           by Pandora                                    Widgets

                                                                         Games-Cards &
                           Live Holdem Poker Pro
             7                                                           Casino, Games-Live   free
                           by Dragonplay
                                                                         Wallpaper, Widgets

                           Vaulty Free Hides Pictures
             8                                                           Media & Video        free
                           by Theron Rogers


                           FreeMusicDownloader
             9                                                           Entertainment        free
                           by Cosla


                           Bubble Blast 2                                Games-Brain &
            10                                                                                free
                           by Magma Mobile                               Puzzle




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED PAID APPLICATIONS
                  GOOGLE ANDROID MARKET - UNITED STATES - APRIL 2011

           Rank    Application                                           Category                Price

                           PowerAMP Full Version Unlocker
             1                                                           Music & Audio       $4.99 - $5.18
                           by Max MP (MSR Limited)


                           Robo Defense                                  Games-Arcade &
             2                                                                                  $2.99
                           by Lupis Labs Software                        Action


                           Titanium Backup PRO Key root
             3                                                           Tools               $5.93 - $6.07
                           by Titanium Track


                           Root Explorer (File Manager)
             4                                                           Productivity        $3.93 - $4.09
                           by Speed Software


                           ROM Manager (Premium)
             5                                                           Tools                  $4.99
                           by ClockworkMod


                           Fruit Ninja                                   Games-Arcade &
             6                                                                                  $1.26
                           by Halfbrick Studios                          Action

                                                                         Live Wallpaper,
                           Beautiful Widgets
             7                                                           Personalization,       $2.88
                           by LevelUp Studio
                                                                         Widgets

                           PicSay Pro - Photo Editor
             8                                                           Photography         $4.26 - $4.32
                           by Shinycore


                           Doodle Jump                                   Games-Arcade &
             9                                                                               $0.00 - $0.99
                           by GameHouse                                  Action


                           SwiftKey Keyboard
            10                                                           Productivity           $1.99
                           by TouchType Ltd.




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  NOKIA OVI STORE - UNITED STATES - APRIL 2011


           Rank    Application                                           Category            Price

                           High Speed 3D Free
             1                                                           Games-Action        free
                           by HeroCraft


                           Snaptu
             2                                                           Social Networks     free
                           by Snaptu


                           Bubble Popper XXL - Free
             3                                                           Games-Arcade        free
                           by Lunagames


                           Opera Mini Web Browser 6.0
             4                                                           Utilities           free
                           by Opera Software


                           YouTube
             5                                                           Entertainment       free
                           by YouTube


                           Age Effect
             6                                                           Entertainment       free
                           by Twist Mobile


                           SPB TV
             7                                                           Entertainment       free
                           by SPB Software


                           Hangman
             8                                                           Games-Puzzle        free
                           by Spice


                           fring Free Videocalls,Calls,IM
             9                                                           Social Networks     free
                           by Fringland Ltd.


                           The Flashlight + SOS
            10                                                           Utilities           free
                           by picoBrothers




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED PAID APPLICATIONS
                  NOKIA OVI STORE - UNITED STATES - APRIL 2011


           Rank    Application                                           Category                Price

                           JOIKUSPOT PREMIUM WiFi HotSpot
             1                                                           Utilities              $9.99
                           by Joikusoft


                           Farm Frenzy
             2                                                           Games-Arcade           $1.99
                           by HeroCraft


                           ThreadSMS Standard 1.98.5
             3                                                           Utilities           $2.99 - $4.99
                           by EHandySoft


                           FingerPrint-V2.8
             4                                                           Entertainment          $2.99
                           by ThinkChange


                           True Caller See who is calling
             5                                                           Utilities              $2.99
                           by TrueCaller


                           The Sims 3
             6                                                           Games-Strategy         $1.99
                           by Electronic Arts


                           Pulsar 3
             7                                                           Themes              $1.99 - $4.99
                           by PiZero Design


                           Best Blacklist
             8                                                           Utilities           $0.99 - $1.99
                           by Smartphoneware


                           ForecaWeather
             9                                                           News & Info            $2.99
                           by Foreca Ltd


                           MicroPool *** ON SALE ***
            10                                                           Games-Sports           $1.99
                           by Botond FM




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  PALM APP CATALOG - UNITED STATES - APRIL 2011

           Rank    Application                                           Category                Price

                           Facebook
             1                                                           Social Networking       free
                           by Palm


                           Pandora Radio
             2                                                           Music                   free
                           by Pandora


                           Fall-E
             3                                                           Games                   free
                           by Karge Software


                           The Weather Channel
             4                                                           Weather                 free
                           by The Weather Channel


                           Translator
             5                                                           Travel                  free
                           by MojoJungle


                           Angry Birds Rio Free
             6                                                           Games                   free
                           by Rovio Mobile Ltd


                           Evernote                                      Productivity & Utili-
             7                                                                                   free
                           by Evernote                                   ties


                           SuperJump (Pre & Pixi)
             8                                                           Games                   free
                           by Thomas Schoeps


                           TuneIn by RadioTime
             9                                                           Music                   free
                           by RadioTime Inc


                           Bubbles! free
            10                                                           Games                   free
                           by bytesequencing.com




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED PAID APPLICATIONS
                  PALM APP CATALOG - UNITED STATES - APRIL 2011

           Rank    Application                                           Category                Price

                           Angry Birds
             1                                                           Games                   $1.99
                           by Rovio Mobile Ltd


                           Notes                                         Productivity & Utili-
             2                                                                                   $4.99
                           by Inglorious Apps                            ties


                           Angry Birds for Pixi
             3                                                           Games                   $1.99
                           by Rovio Mobile Ltd


                           Angry Birds Seasons
             4                                                           Games                   $1.99
                           by Rovio Mobile Ltd


                           Angry Birds Rio
             5                                                           Games                   $1.99
                           by Rovio Mobile Ltd


                           YouView Visual Voicemail Client               Productivity & Utili-
             6                                                                                   $3.99
                           by Syntactix LLC                              ties


                           drPodder
             7                                                           Entertainment           $0.99
                           by Jamie Hatfield


                           Checkbook
             8                                                           Finance                 $1.99
                           by GlitchTech Science


                           DigiScanner - Police/EMS/Fire Radio
             9                                                           News                    $2.99
                           by DigiKat Software


                           Sports Live!
            10                                                           Sports                  $7.99
                           by More Solutions, LLC




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED FREE APPLICATIONS
                  WINDOWS 7 PHONE MARKETPLACE - UNITED STATES - APRIL 2011

           Rank    Application                                           Category            Price

                           YouTube
             1                                                           Music & Video       free
                           by Microsoft Corporation


                           Adobe® Reader®
             2                                                           Productivity        free
                           by Adobe Systems Inc.


                           Facebook
             3                                                           Social              free
                           by Microsoft Corporation


                           Paper Toss
             4                                                           Games - Family      free
                           by Herm's Software Services


                           Xbox LIVE Extras                              Games - Xbox
             5                                                                               free
                           by Microsoft Game Studios                     Companion


                           ESPN ScoreCenter
             6                                                           Sports              free
                           by ESPN Inc


                           Krashlander Free                              Games - Action &
             7                                                                               free
                           by Farseer Games                              Adventure


                           Jewel³                                        Games - Puzzle &
             8                                                                               free
                           by Stormtek Games                             Trivia


                           Guns                                          Games - Puzzle &
             9                                                                               free
                           by Wicked Wolf Apps LLC - Carlo Rivera        Trivia


                           Bubble Birds                                  Games - Action &
            10                                                                               free
                           by XIMAD INC                                  Adventure




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011



                  HIGHEST RANKED PAID APPLICATIONS
                  WINDOWS 7 PHONE MARKETPLACE - UNITED STATES - APRIL 2011

           Rank    Application                                           Category                Price

                           Super Monkey Ball™                            Games - Action &
             1                                                                                  $4.99
                           by SEGA                                       Adventure


                           Fable®: Coin Golf                             Games - Puzzle &
             2                                                                                  $4.99
                           by Microsoft Game Studios                     Trivia


                           Need for Speed™ Undercover                    Games - Sports &
             3                                                                                  $4.99
                           by Electronic Arts                            Racing


                           PES 2011 - Pro Evolution Soccer               Games - Sports &
             4                                                                                  $4.99
                           by Konami Digital Entertainment               Racing


                           Full House Poker                              Games - Card &
             5                                                                                  $2.99
                           by Microsoft Game Studios                     Casino


                           Chicks'n'Vixens                               Games - Puzzle &
             6                                                                               $0.99 - $1.99
                           by JabberWorx                                 Trivia


                           Deer Hunter 3D                                Games - Sports &
             7                                                                                  $4.99
                           by Glu                                        Racing


                           Fruit Ninja                                   Games - Action &
             8                                                                                  $2.99
                           by Microsoft Game Studios                     Adventure


                           Harbor Master™                                Games - Action &
             9                                                                                  $2.99
                           by Microsoft Game Studios                     Adventure


                           iFun
            10                                                           Lifestyle              $0.99
                           by Polipone




                                         Distimo ©2011, some rights reserved.
                               All trademarks are the property of their respective owners.
Distimo Publication - May 2011




         DISTIMO CUSTOM REPORTS

          Aside from this free monthly publication, Distimo produces custom reports capable
          of providing specific mobile application store analytics that are relevant to your
          company. Custom reports are currently available for any country worldwide for the
          Apple App Store for iPhone, Apple App Store for iPad, Apple Mac App Store, BlackBerry
          App World, Google Android Market, Nokia Ovi Store, Palm App Catalog, Windows
          Phone 7 Marketplace. Additional application stores will be available in the coming
          months. To get a better idea of the type of data and metrics that Distimo can provide,
          please visit our Report product page.



         CONTACT US

          For sales enquiries, please contact Remco van den Elzen, VP Business Development at
          remco@distimo.com or call +31 64 497 8773. For press enquiries please contact
          Mindy M. Hull at mindy@mercuryglobalpartners.com or call +31 62 504 7680 (EU) or
          +1 415 889 9977 (USA).




         ABOUT DISTIMO

          Distimo was founded to solve the challenges created by a widely fragmented app store
          marketplace filled with equally fragmented information and statistics.

          Distimo was launched shortly after the introduction of the first app store. App stores
          have clearly shown since that time that they are the way forward for content distribution.
          The app store model offers an enormous opportunity for developers to get their content
          out and dramatically improves content discovery by consumers. However, the mobile
          market has long been characterized by fragmentation, which is also displayed in the
          wide range of mobile application stores that were launched from 2009 on.

          Distimo is a privately held company based in Utrecht, The Netherlands. Learn more:
          www.distimo.com




         Disclaimer
         This work is licensed under Creative Commons License “Attribution Noncommercial-Share Alike 3.0
         Netherlands”. This license is available for download at http://creativecommons.org/licenses/by-nc-sa/3.0/nl/.
         This license ables you to use, copy, spread, and build upon this work non-commercially, as long as you credit
         Distimo and license your new creations under the identical terms.




                                            Distimo ©2011, some rights reserved.
                                  All trademarks are the property of their respective owners.

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Distimo publication-may-2011

  • 1. In-depth view on download volumes in the Google Android Market Apple App Store for iPad IPAD Apple App Store for iPhone IPHONE Apple Mac App Store MAC BlackBerry App World GetJar Google Android Market Nokia Ovi Store Palm App Catalog Windows Phone 7 Marketplace Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled with equally fragmented information and statistics. Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown since that time that they are the way forward for content distribution. The app store model offers an enormous opportunity for developers to get their content out and dramatically improves content discovery by consumers. However, the mobile market has long been characterized by fragmentation, which is also displayed in the wide range of mobile application stores that were launched from 2009 on. Distimo is a privately held company based in Utrecht, The Netherlands. Learn more: www.distimo.com Distimo ©2011, some rights reserved
  • 2. Distimo Publication - May 2011 NEW AND NOTEWORTHY This publication covers the Apple App Store for iPad, Apple App Store for iPhone, Apple Mac App Store, BlackBerry App World, GetJar, Google Android Market, Nokia Ovi Store, Palm App Catalog, and Windows Phone 7 Marketplace. The major findings are: •  96 applications have been downloaded more than 5 million times in the Google Android Market. Google Maps is the only application with more than 50 million downloads in the Google Android Market, making it the all-time most popular application in this store. •  20% of all free applications and 80% of all paid applications have been downloaded less than 100 times in the Google Android Market worldwide to date. •  It is more challenging for developers in the Google Android Market than in the Apple App Store to monetize using a one-off fee monetization model. We found that only two paid applications have been downloaded more than half a million times in the Google Android Market worldwide to date, while six paid applications in the Apple App Store for iPhone generate the same number of downloads within a two month timeframe in the United States alone. •  Looking at just games, there are five games in Google Android Market with over 250,000 downloads worldwide. In the Apple App Store for iPhone ten games generated more than 250,000 downloads in the United States alone in two months. •  The refresh rate of top application charts is significantly higher in the Apple App Store for iPhone than in the Google Andoid Market. During the month of April, there were 94 distinct applications with a top 10 (free or paid) position in the Apple App Store for iPhone in the US; there were only 26 distinct applications that reached a top 10 position in the Google Android Market. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 3. Distimo Publication - May 2011 PROPORTION OF FREE APPLICATIONS PER DOWNLOAD TIER 50,000- ≥500,000 <100 499,999 1.0% 19.6% 5.6% 1,000-49,999 41.6% 100-999 32.2% Last month we released a Distimo Publication, which reported on the rapid growth of the number of available applications in the Google Android Market. This month we take an extensive look into the download volumes of the Google Android Market. With this analysis we will try to find out whether all this content that is available in the Google Android Market is interesting for consumers. The graph shows the worldwide total downloads of all applications that were available in the Google Android Market between April 1 – May 19 in the United States. The download tiers above show the proportion of applications that were downloaded worldwide between these intervals. The figures reveal that the majority (51.8%) of free applications have been downloaded less than 1,000 times to date. Almost a fifth (19.6%) of all free applications have been downloaded less than 100 times. A selection of free applications are downloaded more than five million times: 69 free applications have been downloaded between 5,000,000 and 10,000,000 times and 26 free applications have been downloaded between 10,000,000 and 50,000,000 times. There is only one application that has been downloaded more than 50,000,000 times: Google Maps is the all-time most successful free application in the Google Android Market. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 4. Distimo Publication - May 2011 PROPORTION OF PAID APPLICATIONS PER DOWNLOAD TIER 1,000-49,999 ≥50,000 4.5% 0.1% 100-999 16.1% <100 79.3% Looking at paid applications in the Google Android Market, downloads are significantly lower than they are for free applications. The percentage of all free applications that have been downloaded less than 100 times is 24.8%, and the percentage of paid applications that have been downloaded less than 100 times worldwide is 79.3%. These figures reveal how challenging it is for Android developers to monetize applications in the Google Android Market using a one-off fee monetization model. This may be one of the reasons why the majority of the applications are free in Google Android Market (in contrast to the Apple App Store, for example), and may also be why developers have turned to advertising to monetize their applications. Angry Birds is probably the best known example of this. All of the Angry Birds series in the Google Android Market are free and feature ads, while in the Apple App Store, these same applications are all paid applications with far fewer ads. As Rovio CEO Peter Vesterbacka says about using free applications with ads instead of paid for applications in Google Android Market: “we’re very happy with the monetization that it provides us with.”1 1. http://www.youtube.com/watch?v=DpLRQy5cNIc, November 26 2011 Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 5. Distimo Publication - May 2011 It is interesting to note that paid applications have a higher chance to reach high download volumes in the Apple App Store for iPhone than in the Google Android Market. We have estimated that in March and April together, six paid applications have generated more than 500,000 downloads each in just the United States in the Apple App Store for iPhone. In the Google Android Market however, only two paid applications have exceeded more than 500,000 downloads (but under 1 million) worldwide to date: Beautiful Widgets and Robo Defense. Hence, the possibility to generating over 500,000 paid downloads is a real possibility for more applications in the Apple App Store than in the Google Android Market. Just as with all applications, paid games also generate more downloads in the Apple App Store for iPhone than in the Google Android Market. There are five games in Google Android Market with over 250,000 downloads worldwide. In the Apple App Store for iPhone ten games generated more than 250,000 downloads in the United States alone in two months. Google’s Android platform manager Eric Chu indicated he was “not happy” with the sales in Android Market.2 However, the recent introduction of in-app billing should give developers more opportunities to monetize applications. The improvement of discovery of applications in Google Android Market was another one of the plans Chu mentioned to improve monetization with one-off paid applications. On the next page we will go into more detail about application discovery. 2. http://blogs.forbes.com/oliverchiang/2011/01/25/unhappy-with-slow-growth-of-android-app- purchases-google-talks-2011-roadmap/ Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 6. Distimo Publication - May 2011 TOTAL NUMBER OF DISTINCT APPLICATIONS SEEN IN THE TOP CHARTS APRIL 2011 - UNITED STATES 0 200 400 600 800 1000 1200 1400 1600 Top 10 Free/Paid Top 300 Free/Paid The fact that many applications have been downloaded relatively few times may be at least partially due to the fact that the top charts in the Google Android Market change very little over time in the Google Android Market. This is caused by the fact that Google also takes long term performance of applications into account in order to rank applications. Looking at the top charts in April, there have been 843 and 584 distinct applications in the top 300 free and top 300 paid applications in the Apple App Store for iPhone. Comparatively, there have been only 388 and 363 distinct applications in the top 300 in the Google Android Market. These figures show that in the Apple App Store for iPhone, many more applications achieve top application exposure, and therefore generate more downloads. Being visible in the top charts is very important for generating more downloads. Since top 10 applications are normally the most visible in the various app stores, we have analyzed those in separately as well. The top 10 free and top 10 paid applications together have seen only 26 applications in the Google Android Market, while there have been 94 applications in the top 10 free and paid in the Apple App Store for iPhone. Google recently made major changes to the web storefront of the Google Android Market. It now displays more local content and top new and trending charts. Perhaps these, and future changes, will provide a higher probability for success for a larger proportion of the applications in the Google Android Market. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 7. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS APPLE APP STORE FOR IPAD - UNITED STATES - APRIL 2011 Rank Application Category Price Angry Birds Rio HD Free Games-Arcade, 1 free by Rovio Mobile Ltd. Games-Puzzle Friendly for Facebook 2 Social Networking free by Oecoway Inc. iBooks 3 Books free by Apple® Bing for iPad 4 Reference free by Microsoft Corporation Terra - Web Browser with Tabs, Full 5 Screen and Offline Productivity free by Readdle Atari's Greatest Hits Games-Action, 6 free by Atari Games-Arcade The Weather Channel Max for iPad 7 Weather free by The Weather Channel Interactive Contract Killer Games-Action, 8 free by Glu Games Inc. Games-Adventure Crackle - Movies & TV 9 Entertainment free by Crackle, Inc. Flipboard 10 News free by Flipboard Inc. - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 8. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS APPLE APP STORE FOR IPAD - UNITED STATES - APRIL 2011 Rank Application Category Price Angry Birds Rio HD Games-Arcade, 1 $2.99 by Rovio Mobile Ltd. Games-Puzzle GarageBand 2 Music $4.99 by Apple® Pages 3 Productivity $9.99 by Apple® Angry Birds HD Games-Arcade, 4 $4.99 by Chillingo Ltd Games-Family Facebook for iPad with Chat - Pica HD 5 Social Networking $1.99 by Dinh Ba Thanh Penultimate 6 Productivity $1.99 by Cocoa Box Design LLC The Masters Tournament 7 Sports $1.99 by Augusta National, Inc. MLB.com At Bat 11 for iPad 8 Sports $14.99 by MLB.com Angry Birds Seasons HD Games-Action, 9 $1.99 by Rovio Mobile Ltd. Games-Arcade Dead Space™ for iPad Games-Action, 10 $0.99 - $9.99 by Electronic Arts Games-Adventure - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 9. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS APPLE APP STORE FOR IPHONE - UNITED STATES - APRIL 2011 Rank Application Category Price Angry Birds Rio Free Games-Arcade, 1 free by Rovio Mobile Ltd. Games-Puzzle Pickin' Stix Classic Games-Kids, 2 free by Jonathan Tenkely Games-Puzzle Stupidness 2 Games-Action, 3 free by ORANGENOSE STUDIOS Games-Arcade Facebook 4 Social Networking free by Facebook, Inc. Words With Friends Free Games-Board, 5 free by Newtoy Inc. Games-Word The Impossible Test Games-Strategy, 6 free by PixelCUBE Studios Games-Trivia Contract Killer Games-Action, 7 free by Glu Games Inc. Games-Adventure Falldown 3D Games-Arcade, 8 free by Applidium Games-Simulation Shave Me! 9 Entertainment free by Metaversal Studios Crackle - Movies & TV 10 Entertainment free by Crackle, Inc. - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 10. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS APPLE APP STORE FOR IPHONE - UNITED STATES - APRIL 2011 Rank Application Category Price Angry Birds Rio Games-Arcade, 1 $0.99 by Rovio Mobile Ltd. Games-Puzzle Angry Birds Games-Action, 2 $0.99 by Clickgamer.com Games-Arcade Tiny Wings Games-Action, 3 $0.99 by Andreas Illiger Games-Arcade Air Penguin Games-Adventure, 4 $0.99 by GAMEVIL Inc. Games-Arcade Fruit Ninja Games-Action, 5 $0.99 by Halfbrick Studios Games-Arcade Camera+ 6 Photography $0.99 - $1.99 by tap tap tap Cut the Rope Games-Family, 7 $0.99 by Chillingo Ltd Games-Puzzle Angry Birds Seasons Games-Action, 8 $0.99 by Rovio Mobile Ltd. Games-Arcade Words With Friends Games-Board, 9 $2.99 by Newtoy Inc. Games-Word NBA JAM by EA SPORTS™ Games-Arcade, 10 $0.99 - $4.99 by Electronic Arts Games-Sports - this application features in-app purchases Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 11. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS APPLE MAC APP STORE - UNITED STATES - APRIL 2011 Rank Application Category Price Entertainment, BATTLE BEARS -1 Mac 1 Games-Action, free by SkyVu Pictures Games-Adventure Mactracker 2 Reference, Utilities free by Ian Page Entertainment, Bubble 3 Games-Board, free by Byterun Games-Family Entertainment, Shotgun FunFun 4 Games-Action, free by Vmlweb Games-Arcade Full Deck Solitaire Games-Card, 5 free by GRL Games Games-Strategy VirtualDJ Home 6 Music free by Atomix Productions MPlayerX Entertainment, 7 free by Niltsh Video FaceTab 8 Social Networking free by FIPLAB Ltd Facebox Pro for Facebook Social Networking, 9 free by Zentertain Ltd. Utilities Twitter Social Networking, 10 free by Twitter, Inc. Utilities Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 12. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS APPLE MAC APP STORE - UNITED STATES - APRIL 2011 Rank Application Category Price FaceTime Lifestyle, Social 1 $0.99 by Apple® Networking iPhoto Lifestyle, Photog- 2 $14.99 by Apple® raphy iSplash Graphics & Design, 3 $0.99 by T-bone Photography Pages Business, Produc- 4 $19.99 by Apple® tivity Xcode 5 Developer Tools $4.99 by Apple® Angry Birds Rio Games-Arcade, 6 $4.99 by Rovio Mobile Ltd. Games-Puzzle Angry Birds Games-Action, 7 $4.99 by Rovio Mobile Ltd. Games-Kids CalendarBar Social Networking, 8 $0.99 - $4.99 by Clean Cut Code Utilities iMovie Photography, 9 $14.99 by Apple® Video Keynote Business, Produc- 10 $19.99 by Apple® tivity Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 13. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS BLACKBERRY APP WORLD - WORLDWIDE - APRIL 2011 Rank Application Category Price BlackBerry Messenger IM & Social Net- 1 free by Research In Motion Limited working Facebook IM & Social Net- 2 free by Research In Motion Limited working Poynt 3 Maps & Navigation free by Poynt Corporation Pandora 4 Music & Audio free by Pandora Media, Inc. crunchSMS IM & Social Net- 5 free by Delicious Inc. working Twitter IM & Social Net- 6 free by Research In Motion Limited working Who Is It - LED Light Alerts for Con- 7 tacts Utilities free by The Jared Company Windows Live Messenger IM & Social Net- 8 free by Research In Motion Limited working ScoreMobile for BlackBerry Sports & Recre- 9 free by Score Media Ventures ation One Touch Flashlight (Uses Camera 10 Light) Free Entertainment free by The Jared Company Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 14. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS BLACKBERRY APP WORLD - WORLDWIDE - APRIL 2011 Rank Application Category Price PhotoClub - Funny Make Machine With 1 Photos Photo & Video $6.99 by MMMOOO Sea Storm Animated Theme 2.0 2 Themes $1.99 by Mobstar Media Ltd Chat for Facebook Pro IM & Social Net- 3 $0.99 by Bare Apps working A+ Chat for Facebook IM & Social Net- 4 $0.99 by shendz working One Touch Flashlight (Uses Camera 5 Light) Utilities $0.99 by The Jared Company iLock 2.1 - Password App Photo Folder 6 Network Connection Utilities $0.99 by MMMOOO MemoryBooster - RAM Optimizer 7 Utilities $4.99 by S4BB Limited Love Is Love - Great Offer of Valen- 8 tine's Day Themes $4.99 by MMMOOO Lightning Tree Animated Theme 9 Themes $1.99 by Mobstar Media Ltd Pink Leopard Print Photo Frame Theme 10 Themes $0.99 by Mobstar Media Ltd Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 15. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS GETJAR JAVA - UNITED STATES - APRIL 2011 Rank Application Category Price Opera Mini Web Browser 1 - free by Opera Software eBuddy Messenger 2 - free by eMessenger BV / eBuddy GetJar Apps 3 - free by Ovao.com Free Tracks 4 - free by Thumbtribe Pocket Music 5 - free by NIL UC Browser English 6 - free by UC Mobile iRadio 7 - free by drhu dot org Bitstream BOLT 8 - free by Bitstream Inc YouTube 9 - free by Google Trapster 10 - free by Trapster Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 16. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS GETJAR SYMBIAN S60 - UNITED STATES - APRIL 2011 Rank Application Category Price Opera Mini Web Browser 1 - free by Opera Software UC Browser English 2 - free by UC Mobile Nimbuzz 3 - free by Nimbuzz Google Maps 4 - free by Google Inc. NetQin Mobile Anti-virus 5 - free by NetQin Tech. Co. Ltd. eBuddy Messenger 6 - free by eMessenger BV / eBuddy mig33 7 - free by Project Goth Inc Kaspersky Mobile Antivirus 8 - free by Tony pvt ltd. Facebook Chat 9 - free by MailBit LTD YouTube 10 - free by Google Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 17. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS GOOGLE ANDROID MARKET - UNITED STATES - APRIL 2011 Rank Application Category Price Live Wallpaper, Google Maps 1 Travel & Local, free by Google Inc. Widgets KakaoTalk 2 Communication free by kakao YouTube Media & Video, 3 free by Google Inc. Widgets Facebook for Android 4 Social, Widgets free by Facebook Flash Player 10.3 5 Tools free by Adobe Systems Pandora® internet radio Music & Audio, 6 free by Pandora Widgets Games-Cards & Live Holdem Poker Pro 7 Casino, Games-Live free by Dragonplay Wallpaper, Widgets Vaulty Free Hides Pictures 8 Media & Video free by Theron Rogers FreeMusicDownloader 9 Entertainment free by Cosla Bubble Blast 2 Games-Brain & 10 free by Magma Mobile Puzzle Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 18. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS GOOGLE ANDROID MARKET - UNITED STATES - APRIL 2011 Rank Application Category Price PowerAMP Full Version Unlocker 1 Music & Audio $4.99 - $5.18 by Max MP (MSR Limited) Robo Defense Games-Arcade & 2 $2.99 by Lupis Labs Software Action Titanium Backup PRO Key root 3 Tools $5.93 - $6.07 by Titanium Track Root Explorer (File Manager) 4 Productivity $3.93 - $4.09 by Speed Software ROM Manager (Premium) 5 Tools $4.99 by ClockworkMod Fruit Ninja Games-Arcade & 6 $1.26 by Halfbrick Studios Action Live Wallpaper, Beautiful Widgets 7 Personalization, $2.88 by LevelUp Studio Widgets PicSay Pro - Photo Editor 8 Photography $4.26 - $4.32 by Shinycore Doodle Jump Games-Arcade & 9 $0.00 - $0.99 by GameHouse Action SwiftKey Keyboard 10 Productivity $1.99 by TouchType Ltd. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 19. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS NOKIA OVI STORE - UNITED STATES - APRIL 2011 Rank Application Category Price High Speed 3D Free 1 Games-Action free by HeroCraft Snaptu 2 Social Networks free by Snaptu Bubble Popper XXL - Free 3 Games-Arcade free by Lunagames Opera Mini Web Browser 6.0 4 Utilities free by Opera Software YouTube 5 Entertainment free by YouTube Age Effect 6 Entertainment free by Twist Mobile SPB TV 7 Entertainment free by SPB Software Hangman 8 Games-Puzzle free by Spice fring Free Videocalls,Calls,IM 9 Social Networks free by Fringland Ltd. The Flashlight + SOS 10 Utilities free by picoBrothers Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 20. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS NOKIA OVI STORE - UNITED STATES - APRIL 2011 Rank Application Category Price JOIKUSPOT PREMIUM WiFi HotSpot 1 Utilities $9.99 by Joikusoft Farm Frenzy 2 Games-Arcade $1.99 by HeroCraft ThreadSMS Standard 1.98.5 3 Utilities $2.99 - $4.99 by EHandySoft FingerPrint-V2.8 4 Entertainment $2.99 by ThinkChange True Caller See who is calling 5 Utilities $2.99 by TrueCaller The Sims 3 6 Games-Strategy $1.99 by Electronic Arts Pulsar 3 7 Themes $1.99 - $4.99 by PiZero Design Best Blacklist 8 Utilities $0.99 - $1.99 by Smartphoneware ForecaWeather 9 News & Info $2.99 by Foreca Ltd MicroPool *** ON SALE *** 10 Games-Sports $1.99 by Botond FM Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 21. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS PALM APP CATALOG - UNITED STATES - APRIL 2011 Rank Application Category Price Facebook 1 Social Networking free by Palm Pandora Radio 2 Music free by Pandora Fall-E 3 Games free by Karge Software The Weather Channel 4 Weather free by The Weather Channel Translator 5 Travel free by MojoJungle Angry Birds Rio Free 6 Games free by Rovio Mobile Ltd Evernote Productivity & Utili- 7 free by Evernote ties SuperJump (Pre & Pixi) 8 Games free by Thomas Schoeps TuneIn by RadioTime 9 Music free by RadioTime Inc Bubbles! free 10 Games free by bytesequencing.com Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 22. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS PALM APP CATALOG - UNITED STATES - APRIL 2011 Rank Application Category Price Angry Birds 1 Games $1.99 by Rovio Mobile Ltd Notes Productivity & Utili- 2 $4.99 by Inglorious Apps ties Angry Birds for Pixi 3 Games $1.99 by Rovio Mobile Ltd Angry Birds Seasons 4 Games $1.99 by Rovio Mobile Ltd Angry Birds Rio 5 Games $1.99 by Rovio Mobile Ltd YouView Visual Voicemail Client Productivity & Utili- 6 $3.99 by Syntactix LLC ties drPodder 7 Entertainment $0.99 by Jamie Hatfield Checkbook 8 Finance $1.99 by GlitchTech Science DigiScanner - Police/EMS/Fire Radio 9 News $2.99 by DigiKat Software Sports Live! 10 Sports $7.99 by More Solutions, LLC Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 23. Distimo Publication - May 2011 HIGHEST RANKED FREE APPLICATIONS WINDOWS 7 PHONE MARKETPLACE - UNITED STATES - APRIL 2011 Rank Application Category Price YouTube 1 Music & Video free by Microsoft Corporation Adobe® Reader® 2 Productivity free by Adobe Systems Inc. Facebook 3 Social free by Microsoft Corporation Paper Toss 4 Games - Family free by Herm's Software Services Xbox LIVE Extras Games - Xbox 5 free by Microsoft Game Studios Companion ESPN ScoreCenter 6 Sports free by ESPN Inc Krashlander Free Games - Action & 7 free by Farseer Games Adventure Jewel³ Games - Puzzle & 8 free by Stormtek Games Trivia Guns Games - Puzzle & 9 free by Wicked Wolf Apps LLC - Carlo Rivera Trivia Bubble Birds Games - Action & 10 free by XIMAD INC Adventure Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 24. Distimo Publication - May 2011 HIGHEST RANKED PAID APPLICATIONS WINDOWS 7 PHONE MARKETPLACE - UNITED STATES - APRIL 2011 Rank Application Category Price Super Monkey Ball™ Games - Action & 1 $4.99 by SEGA Adventure Fable®: Coin Golf Games - Puzzle & 2 $4.99 by Microsoft Game Studios Trivia Need for Speed™ Undercover Games - Sports & 3 $4.99 by Electronic Arts Racing PES 2011 - Pro Evolution Soccer Games - Sports & 4 $4.99 by Konami Digital Entertainment Racing Full House Poker Games - Card & 5 $2.99 by Microsoft Game Studios Casino Chicks'n'Vixens Games - Puzzle & 6 $0.99 - $1.99 by JabberWorx Trivia Deer Hunter 3D Games - Sports & 7 $4.99 by Glu Racing Fruit Ninja Games - Action & 8 $2.99 by Microsoft Game Studios Adventure Harbor Master™ Games - Action & 9 $2.99 by Microsoft Game Studios Adventure iFun 10 Lifestyle $0.99 by Polipone Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.
  • 25. Distimo Publication - May 2011 DISTIMO CUSTOM REPORTS Aside from this free monthly publication, Distimo produces custom reports capable of providing specific mobile application store analytics that are relevant to your company. Custom reports are currently available for any country worldwide for the Apple App Store for iPhone, Apple App Store for iPad, Apple Mac App Store, BlackBerry App World, Google Android Market, Nokia Ovi Store, Palm App Catalog, Windows Phone 7 Marketplace. Additional application stores will be available in the coming months. To get a better idea of the type of data and metrics that Distimo can provide, please visit our Report product page. CONTACT US For sales enquiries, please contact Remco van den Elzen, VP Business Development at remco@distimo.com or call +31 64 497 8773. For press enquiries please contact Mindy M. Hull at mindy@mercuryglobalpartners.com or call +31 62 504 7680 (EU) or +1 415 889 9977 (USA). ABOUT DISTIMO Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled with equally fragmented information and statistics. Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown since that time that they are the way forward for content distribution. The app store model offers an enormous opportunity for developers to get their content out and dramatically improves content discovery by consumers. However, the mobile market has long been characterized by fragmentation, which is also displayed in the wide range of mobile application stores that were launched from 2009 on. Distimo is a privately held company based in Utrecht, The Netherlands. Learn more: www.distimo.com Disclaimer This work is licensed under Creative Commons License “Attribution Noncommercial-Share Alike 3.0 Netherlands”. This license is available for download at http://creativecommons.org/licenses/by-nc-sa/3.0/nl/. This license ables you to use, copy, spread, and build upon this work non-commercially, as long as you credit Distimo and license your new creations under the identical terms. Distimo ©2011, some rights reserved. All trademarks are the property of their respective owners.