At #CMGimPACt conference on Performance and Capacity, we met to discuss our Social Media strategy and encourage fellow attendees to get engaged in the online performance and scalability community through tweeting, blogging, Meetup, LinkedIn, and Facebook.

1. Networking with CMG on
Social Media
and IRL
By Anoush Najarian • MATLAB Performance Team • MathWorks
Boston CMG • Social Media Chair at #CMGimPACt • CMG Board of Directors
@anoushnajarian

2. Social Media Strategy
CMG on Social Media Today
How are we growing CMG on Social Media?
What’s Next?
Agenda

3. Get involved with CMG on Social Media!
Follow @cmgnews on Twitter
Follow CMG leaders and friends on Twitter:
https://twitter.com/cmgnews/lists/perf-cap-experts
Use hashtags #CMGimPACt and #cmgnews on Twitter and Instagram
Retweet #cmgnews and #CMGimPACt tweets!
Friend us on Facebook and share our posts:
https://www.facebook.com/ComputerMeasurementGroup
Join the CMG LinkedIn Group and share your thoughts:
https://www.linkedin.com/grp/home?gid=125056
Encourage your CMG region to look into Meetup
Blog with CMG! - get in touch if interested

4. Social Media Strategy
Why?
Build a community
What?
Increase our reach
Reach performance, scalability, capacity stakeholders where they are
How?
Create and share content. Excite! Share our passion!
Nurture own collaboration spaces
Engage! Crowdsource content from stakeholders

5. CMG on Social Media - by the numbers
Followers: awesome growth on all channels in
the past year!
Twitter: 1062 - up 30%
Facebook: 561 - up 18%
LinkedIn Group: 2052 up 9%
Meetup: 5 regions - Triangle CMG: 201 members
YouTube: 12 videos + 24 by CMG Australia
Playing with Instagram and Pinterest!

6. Genchi Genbutsu 現地現物
Let’s go and see together!

7. CMG on Twitter

8. CMG on Twitter
@cmgnews
#cmgnews
#CMGimPACt
CMG India: #cmgindia
CMG Australia: @auscmg

9. CMG on Facebook
https://www.facebook.com/ComputerMeasurementGroup

10. CMG LinkedIn Group
CMG LinkedIn Group
CMG Headquarters account
Conference pages: CMG2014 and CMG2015

11. CMG on Meetup
Triangle Performance Engineering and Capacity Planning - 356 members (up 77%),
Durham NC, 23 meetups, founded March 2015, organizer: Kyle Parr
CMG India, Pune Meetup - 99 members (up 68%), 3 meetups, Founded July 2014,
organizer: Santosh Kangane
CMG MSP Computer Measurement Group Minneapolis St Paul - 47 members (up
313%), 5 meetups, Minneapolis, MN Founded September 2014, organizer: Tim Plas
CMG Australia - 154 members, Melbourne, Australia, Founded October 2013, 16
meetups, organizers: Marty Bolger, Michael Foster, Theo Adis
Southwest Computer Measurement Group SWCMG - 133 members (up 33%), 6
meetups, Coppel, TX, Founded March 2013, organizers: MP Welch, Jody Pudlowski,
Tom White
How to find Meetups

12. CMG on YouTube
https://www.youtube.com/channel/UCRTr596TwGgcth7xLf6GqMA (17 videos)
Also: CMG Australia channel! https://www.youtube.com/channel/UCb2Ft7t-
1igXDdNGshlVsGw (24 videos)

13. CMG on Instagram
https://instagram.com/computer_measurement_group (25 followers)

14. 10 Do’s and Don’ts on Social Media
What did we learn on:
●Twitter
●LinkedIn
●Facebook
●SlideShare
●Instagram
●Pinterest

15. Twitter Progress: Analytics
Tweet! #FF @adrianco
@apodelko @brendangregg
@DrQz @garyjlittle
@ibmperformance @jkowall
@lara_hogan @tameverts
@WKuketz @DrZeydy
@cmgnews
LinkedIn Post:
Tweeting on
Performance and
Scalability: 10 Dos
and Don'ts!
LinkedIn Post: 4
Courses on
Performance LinkedIn Post:
29 Meetups on
Performance

16. CMG President Rick Lebsack interviewed by
Practical Performance Analyst!

17. CMG Director Claire Cates authored 10
LinkedIn posts and is tweeting!

18. CMG Conference General Chair Bryan Drake
has been tweeting!

19. CMG Director Alex Podelko has been
tweeting and blogging!

20. Everything you do helps!
Dave Troxel and Michelle Cervantes have been posting on
social media with gusto!
Director Amy Spellman’s webinar work has generated
fantastic content
MeasureIT driven by Directors Bill Jouris and Richard
Gimarc, with articles by VP Denise Kalm, and Directors Nell
Owens and Steve Clark have been a draw
Director Igor Trubin is a champion of the CMG blog
President Kevin Mobley engaged on Facebook and Twitter

21. Get involved with CMG on Social Media!
Follow @cmgnews on Twitter
Follow CMG leaders and friends on Twitter:
https://twitter.com/cmgnews/lists/perf-cap-experts
Use hashtags #CMGimPACt and #cmgnews on Twitter and Instagram
Retweet #cmgnews and #CMGimPACt tweets!
Friend us on Facebook and share our posts:
https://www.facebook.com/ComputerMeasurementGroup
Join the CMG LinkedIn Group and share your thoughts:
https://www.linkedin.com/grp/home?gid=125056
Encourage your CMG region to look into Meetup
Blog with CMG! - get in touch if interested

22. Thank you!
Keep your ideas coming!
@anoushnajarian
Anoush.Najarian@mathworks.com
linkedin.com/in/anoushnajarian