1.
My Sales Dialer (CRM+)
A Remote Workforce Management & CRM
for Pharmaceutical Marketing
Management
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2.
Introduction to Pharma Marketing
Pharmaceutical marketing, sometimes called
medico-marketing or pharma marketing, is
the business of advertising or otherwise
promoting the sale
of pharmaceuticals or drugs.
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3.
ORGANIZATION SET UP OF SALES/MARKETING DEPARTMENT
The Medical Representative plays a vital role in Pharmaceutical
Marketing Management
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4.
Medical Representative
Medical Representatives are the sales
channel of the products of the
pharmaceutical company. On behalf of the
company, they visit a wide range of people
and organizations like pharmacists, doctors,
nursing homes and hospitals. Their job may
involve extensive traveling to small towns
and villages. In short, their physical presence
in the company is limited.
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5.
My Sales Dialer (CRM+)
SaaS based “Remote” Workforce
Management Solution
5

6.
What Is My Sales Dialer (CRM+)
My Sales Dialer (CRM+) is a very handy and feature
rich mobile CRM application and agent tracking
system for Android Phones. This mobile application
empowers Marketing people to free themselves
from office walls with increased level of productivity.
The app with centralized remote work force
management system is also a field workforce
management solution for any organization.
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7.
What Is My Sales Dialer (CRM+)
• My Sales Dialer (CRM+) adds value to the Pharma
marketing management & Medical Rep's
performance by aiding them to instantly update
information about the market trends The
information could be about competitive products
released in the market or medical practitioner’s
current feedback about product.
• Such instant information could be very valuable for
the company. Thereby, a responsible role is given
to the Medical Rep which would boost their
enthusiasm and performance.
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8.
What Is My Sales Dialer (CRM+)
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9.
BENEFITS TO MANAGEMENT:
• My Sales Dialer CRM+ comes as a boon for the
Manager. The manager has the facility to monitor
the Medical Rep's activities at any time.
• Therefore, continuous tracking of the Medical
Representative is possible by the manager
irrespective of the geographical whereabouts of the
Medical Representative (MR).
• Also, List of target Medical practitioners and
instructions (in csv format) are assigned to the
Medical Reps. These targets and instructions
instantly reach the Medical Reps operating at any
remote location.
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10.
BENEFITS TO MEDICAL REP’S:
• Medical Reps can avoid multiple trips to the
Physicians/Doctors, because they are able to show
various illustrations based on the requirement in a
single visit.
• MR can follow the schedule of the day as per
reminders or as per nearest location.
• MR can update the status of their work as well as
bring to Manager’s attention if the priority is high.
• Helps in giving them proof of visitation to the
Physicians/Doctors.
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11.
Requirements To Implement My Sales Dialer CRM+ in your
Organisation
• Android Mobile Phone (For Medical Rep)
• Internet connectivity
• PC (For Manager)
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12.
Advantages for using My Sales Dialer CRM+ Solution in the
Pharmaceutical Industry
• Typically MRs makes routine trips to the doctors, daily 5 to 8
visits.
• This can be increased to double visits per day, giving almost
300-500% more productivity in time and efforts as well as
opportunity cost for a Medical Rep.
• An optimized schedule created for each MR, that can help in
streamlining the process and efficiency of each Medical
representative.
• Minimal time spent on phone conversation between
supervisor and Representative, since most of the time
information is available for the agent (on smart phone) and
the supervisor (on dash board) for what they are looking for.
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13.
Product : A Glance

14.
Admin (pharma Manager) login for MySalesDialer.com

15.
Pharma Manager Account in
Mysalesdialer

16.
Features for Pharmaceutical Manager

17.
How to Register a new Pharmaceutical Rep in MySalesDialer.com

18.
A list of registered Pharmaceutical Representatives

19.
Sending Contacts & Instructions to Medical Rep.

20.
Download Rep’s data (Information & updates)

21.
Representative’s Reporting & Performance

22.
App on mobile phone • My Contacts : Contains all Contact
Lists.
• Add Contact : to add a new contact.
• Export Feature : To Export file into SD
card.
• Message Templates : To create SMS &
email templates.
• My Custom List : Shows custom list
created.
• Import Address Book : to sync with
address book.
• Import CDV File : to import CSV File on
our app Contacts.
• Reminders : to create reminders for
important calls.
• MySalesDialer.Com Sync : to
synchronized with MySalesDialer.com
• Geo Tracking : to track our Agent
location.

23.
My Contacts : Contact management feature for medical
Rep’s.
• All Contacts : A grand list for all
contacts (list of Doctors in Rep’s
contacts).
• My Leads : A list of potential
practitioners.
• My Client : A list of assigned
Doctors (Dermatologist, Ortho
etc).
• My Prospects : A list of potential
practitioners (Dermatologist,
Ortho etc)..
• Create Custom List : Create
Custom List a/c to your need.
• Manage Custom Lists : to
manage custom lists.

24.
Export Feature :
Export enables us to
download the data as CSV
File (In Excel Format) on our
SD Card .
Message Template:
Allow us to create an Email Or
SMS template .
Reminders :
It shows all the Reminders of
all list to be called .

25.
Next Steps
• My Sales Dialer (CRM+) representative can
work with your team to setup a pilot run
within certain agreed period.
• My Sales Dialer (CRM+) will deploy pilot
solution as per your company’s workflow and
will measure the success of pilot program and
would provide your management a
comprehensive report to be considered for
full deployment.
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26.
Thank You
My Sales Dialer CRM+