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Social Media, Exploitation, and Persistent Internet Operations ,[object Object],[object Object]
What is Social Media Social media are media for social interaction, using highly accessible and scalable publishing techniques. Social media use web-based technologies to  transform and broadcast media monologues into social media dialogues . They support the democratization of knowledge and information and  transform people from content consumers to content producers .
What is Social Media Eventually everything is...
Social Media Revolution ,[object Object],[object Object],[object Object]
SNS Breakdown
Top 10 Destinations ,[object Object]
Global SNS by Country
Social Media Statistics ,[object Object],[object Object],[object Object]
Migration of the Web ,[object Object],[object Object],[object Object],[object Object],[object Object]
Hyper Giants Yesterday Today Tier1 Networks Content Providers Content Aggregators
SNS in Business ,[object Object],[object Object],[object Object],[object Object]
SNS in Government ,[object Object],[object Object],[object Object],[object Object]
Amateur Content ,[object Object],[object Object],[object Object]
Video ,[object Object],[object Object],[object Object],[object Object]
Video
Gaming ,[object Object],[object Object],[object Object],[object Object]
Social Gaming
Location Services ,[object Object],[object Object],[object Object],[object Object]
Location Based Services
Face Recognition
Object Recognition
Unified Comms. ,[object Object],[object Object]
Augmented Reality ,[object Object],[object Object]
Privacy vs. Content ,[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Information ,[object Object],[object Object],[object Object]
Digital Fingerprints This is me… 2 1 3 4 5
Exploitation of SM ,[object Object],[object Object],[object Object],[object Object],[object Object]
SNS Attack Platform ,[object Object],[object Object],[object Object]
Historical Attacks ,[object Object],[object Object],[object Object],[object Object]
Facebook Weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object]
SNS Security ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Operations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Background Search ,[object Object],[object Object]
LinkedIn ,[object Object]
LinkedIn ,[object Object]
Facebook Friends ,[object Object],[object Object]
Foursquare Profile ,[object Object]
Foursquare ,[object Object]
Google Latitude ,[object Object]
Gowalla ,[object Object]
Gowalla Location ,[object Object],[object Object]
Gowalla Location ,[object Object],[object Object]
Twitter ,[object Object],[object Object]
Future Suzanna Hamilton Age: 35 Occupation: Trainer Profile History Topics Martin Place Sydney Australia Opened in 1891 History Events Recent Visitors Eric Arthur Blaire Age: 44 Occupation:  Author Profile History

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SOCIAL MEDIA BRIEF HBGARY

Hinweis der Redaktion

  1. Rise of social media and the uses for defense and offensive operations. This presentation will discuss up front some of the statistics surrounding social media, the environment today, some of the technologies that are important to social media. Then we will talk about the vulnerabilities of social media to people and organizations, and some reconnaissance and exploitation examples.
  2. It’s the things you sell, the places you go, the questions you ask, the things you say, the people you associate with. This also means the democratization of intelligence. As social media usage increases, organizations that provide the content have an immense amount of valuable intelligence information.
  3. Lots of different opinions about social media in this room and the direction of social media, positive and negative. One thing in my mind is certain, its positive or negative effect on society aside, the direction is certain.
  4. So what are the driving factors of the social media revolution? Connectivity. Efficiency. On Demand. Soap Box. Connections. I want to have access to information immediately. Where should I eat? Is this a good product? What are my friends doing? In order to provide this capability I need to know something about you. The more the service knows the more it can provide. You need to be connected all the time. The more it knows, the more you are connected, the better the information, and the more you are exposed. http://www.techradar.com/news/internet/the-tech-that-s-shaping-the-web-s-evolution-599776
  5. So this is one representation of what social media looks like, broken down into categories of social media. We will touch of each of these categories to some degree. There are obvious leaders for usage but they all are significant in what they are providing technologically to the movement.
  6. In 2006, Facebook was barely known Baidu started in 2004.
  7. In those countries where Facebook is not the most popular it is usually second.
  8. Web comprises 52% of all internet traffic. The rest is email and internal network traffic. P2P down form 40% to 18% of all internet traffic.
  9. This trend will continue. Individual websites will start to fall off and pop back up within SNS and location based platforms.
  10. Switched from Tier1 Backbone providers connecting to thousands of Tier2 providers to connect you to millions of websites. Now it is about a small number of content providers and companies that make the web more efficient by aggregate and caching content, figuring out ways to deliver content faster geographically. http://www.readwriteweb.com/archives/google_accounts_for_6_of_all_internet_traffic.php
  11. Business accept the benefit of social networks to their organizations.
  12. http://www.defense.gov/NEWS/DTM%2009-026.pdf http://en.wikipedia.org/wiki/A-Space
  13. Facebook drives itself on this model. Facebook – trust my friends Youtube – chooice
  14. www.peerapp.com/ Solutions/Challenges.aspx
  15. http://www.peerapp.com/Solutions/Challenges.aspx video and file sharing traffic represents almost 79% of all consumer traffic; and by 2013, that number should reach 85%.
  16. http://www.mercurynews.com/breaking-news/ci_15269980?nclick_check=1
  17. http://insidetrademarks.com/ tag/social-games/
  18. Apple has filed patents for face and object recognition on the iPhone. Others have also filed object and face recognition patents.
  19. Email to Gray concerning something lost at a location.