Support the 2014 Awards by becoming a Media Partner.

1. tourism.wildasia.org
Wild Asia’s Responsible
Tourism Awards
2014
Media Partners

2. Introducing Wild Asia
Wild Asia is a social enterprise with a
mission to inspire businesses to
improve their social and
environmental practices to meet and
exceed global standards. We aim to
create change from within the
industry through direct engagements
with businesses which have an impact
on our environment and people.

3. Background
Wild Asia Responsible Tourism Awards:
• Established in 2006 (2014 will be our eighth annual awards)
• First and best known Asia wide responsible tourism awards
• Objective: identifying leaders in sustainability to inspire the
industry to adopt best practices
• Based on international standards (the Global Sustainable Tourism
Criteria)
• Celebrated each year at ITB Asia (region’s biggest B2B travel
trade show)

4. Impact to date
Applicants from
14 countries
190 tourism
businesses
applied to date
57 finalists
and winners
12 international
travel media
partners (2013)

5. Why should you partner?
Promote Responsible Tourism
• Showcase your commitment to a RT industry,
and get a mention in our Awards in 2014
communications.
Protecting our Destinations
• Help us identify leaders, to educate other
operators, and build a better industry.
Exposure at ITB Asia
• Wild Asia is official CSR Partner and Event
Manager of Responsible Tourism Centre and
events.

6. Partner duties
Date Item
28th March Press Release/Social Media: Launch 2014 Awards
Various
April/May
Social Media: promotions to apply, deadline 23rd May
27th June Press Release/Social Media: 2014 Finalists announced
Various
July/Aug
Optional: opportunities to do behind the scenes feature article
29th – 31st
October (TBC)
Press Event Invite: ITB Asia, Singapore
Press Release/Social Media: 2014 Winners announced at ITB
Asia
Partner, and we will send you Media Kits to help schedule
relevant Press Releases and feeds via Social Media.

7. Benefits for Partners
• Logo, description, and link on tourism.wildasia.org
• Logo and link included in all associated Newsletters and
Press Releases from Wild Asia
• Exposure at ITB Asia, region’s biggest B2B travel trade show
• Complimentary admission to ITB Asia for Wild Asia
Responsible Tourism Awards ceremony
• Invitation to exclusive informal Media Chit-Chat event with
2014 Winners at ITB Asia

8. Past Partners/Exposure

9. Any questions?
Amy McLoughlin
Responsible Tourism Awards Manager
amy@wildasia.org
+855 977 054 618 (Cambodia)

10. tourism.wildasia.org
Thank you
Media Partners