In this session, Amazon's Technology Evangelist Mario Viviani will cover what's needed to bring a high quality Media Streaming app to the living room the easiest way possible. We’ll see how to create high performing Android Media Streaming apps in just a few minutes using the Fire App Builder template for Android Apps for TV (http://bit.ly/FireAppBuilderDoc). Together, we’ll understand how to: easily connect a native Android app to video streaming services with just a few lines of code! add features like social login, live streaming, subscriptions and in-app purchase in minutes how to customize the UI and the look & feel of the streaming app how to test and publish your app how to reach millions of users via Amazon Fire TV

1. MARIO VIVIANI
E U T E C H N O L O G Y E V A N G E L I S T, A M A Z O N A P P S T O R E
@mariuxtheone marioviviani
D E V E L O P I N G M E D I A S T R E A M I N G
A N D R O I D A P P S T H E E A S Y WAY

2. I T ’ S A - M E !
Ma r io V ivia n i
EU Technology Evangelist, Amazon Appstore
@mariuxtheone
Android Developer since 2010
95+ apps published
12,000,000+ downloads
Google Developer Expert 2013-15
Startup Founder, Co-Worker
Speaker at: Droidcon,
Casual Connect, Big Android BBQ,
Google I/O

3. Android is Not Just for
Mobile Devices

6. APPS
MONETISATION
IS EVOLVING

7. A P P M O N E T I S AT I O N M O D E L S
Paid
Apps
In-App
Purchase
Subscriptions
AD
Advertisement

8. A M A Z O N S U B S C R I P T I O N S O N F I R E T V
+1400% YoY
Fire TV
On-Demand
Movie Streaming
Category Revenue
Amazon Appstore UK Data: Jan – May 2017
+125% YoY
Fire TV
Sports
Category Revenue

9. A M A Z O N F I R E T V FA C T S
Amazon Fire TV is
#1 BEST SELLING
Streaming Media Player
In US, UK and Germany
MANY MILLIONS
OF MINUTES
CONSUMED EVERY DAY
on Media Streaming Apps
on Fire TV in UK (2017)

10. OS 6BASED ON
ANDROID 7
NOUGAT
ANDROID STUDIO

11. FAMILY

12. bit.ly/firetvspecs
FullHD
Quad-core CPU 1.3 GHz
1 GB RAM
(up to 1080p,60fps)
WiFi – Bluetooth 4.1
8 GB Internal Storage
(actual formatted capacity will be less)
4K compatible
Quad-core CPU 1.5GHz
2 GB RAM
(up to 2160p, 60fps)
WiFi – Bluetooth 4.1
8 GB Internal Storage
(actual formatted capacity will be less)
HDR10 Support
stick

15. CONNECTING TO
FIRE TV FOR
DEVELOPMENT

19. Development on Fire TVConnect ADB via WiFi
adb connect <ipaddress>
- + xTerminal

20. TV APPS DEVELOPMENT
Fire TV SDK add-on
v17 Leanback Library
Fire TV SDK add-on

22. TV
APP
CONTENT
METADATA
MEDIA
FILE
CONTENT
METADATA
MEDIA
FILE
CONTENT
METADATA
MEDIA
FILE

23. BUILDING APPS
FOR TV
IN MINUTES

24. Available: On Github
Feeds: JSON and MRSS
Player: ExoPlayer, Custom
UX/UI: Optimised for big screen
Theme/Branding: Customisable
IAP: Available
Closed captioning: Available
Ads: Yes - FreeWheel, VAST
Analytics: Yes - Flurry, Omniture, Crashlytics, 3P
Login: Yes - Amazon, Adobe, Facebook, 3P
Available: On Github
Feeds: JSON, YouTube and MRSS
Player: VisualOn, OVP
UX/UI: Optimised for big screen
Theme/Branding: Customisable
IAP: Available
Closed captioning: Available
Ads: OVP
Analytics: Yes
Social Login: No
Web App Starter Kit

26. F I R E A P P B U I L D E R
STREAMING MEDIA PLAYERS
Plug and Play template for audio and video
apps. Create an app in less than 1 hour.
E A S Y, FA S T A N D
B E A U T I F U L
Contains modules (plugins) to enable advanced
functionality
Handles JSON feeds, branding and
customisation
Can be extended with your own code
Supports Amazon Fire TV family

28. M O D U L E S
Social logins
In-App Purchasing
& Subscriptions
Ads
Analytics
Media Player AD

29. F I R E A P P B U I L D E R W O R K F L O W
CONFIGURE YOUR
FEED LAUNCH THE APP!
CUSTOMIZE UI &
MODULAR COMPONENTS
SETUP RECIPE FOR
CATEGORIES AND CONTENTS
JSON

30. 1 . C R E AT E Y O U R C O N T E N T F E E D
JSON
MRSS
[
{
"id":"123456",
"title":“My Awesome LOLs Video",
“description":“This is my awesome video",
"duration":"538",
"thumbURL":"http://myservice.com/thumbnail1.jpg",
"imgURL":"http://myservice.com/bigImage.jpg"",
"videoURL":"http://myservice.com/video.mp4"",
"categories":[“My Funny Videos”,
“Random Stuff”]}
...
]
SUPPORT FOR BOTH
TOKEN AND NON-TOKEN
BASED FEEDS

31. "cooker": "DynamicParser",
"format": "json",
"model": "com.amazon.android.model.content.Content",
"modelType": "array",
"query": "$[?(@.categories[0] in [$$par0$$])]",
"matchList": [
"title@title",
"id@id",
"description@description",
"videoURL@url",
"imgURL@cardImageUrl",
"imgURL@backgroundImageUrl"
]
2 . C R E AT E A R E C I P E TO M A P Y O U R C O N T E N T
R e c i p e . j s o n :

32. "cooker": "DynamicParser",
"format": "json",
"model": "com.amazon.android.model.content.Content",
"modelType": "array",
"query": "$[?(@.categories[0] in [$$par0$$])]",
"matchList": [
"title@title",
"id@id",
"description@description",
"videoURL@url",
"imgURL@cardImageUrl",
"imgURL@backgroundImageUrl"
]
2 . C R E AT E A R E C I P E TO M A P Y O U R C O N T E N T
Y O U R F E E D TA G S
F I R E A P P B U I L D E R TA G S
R e c i p e . j s o n :

33. 3 . S WA P C O M P O N E N T S
s e t t i n g s . g ra d l e
/* Implementations */
':PassThroughAdsComponent',
':AMZNMediaPlayerComponent',
':FlurryAnalyticsComponent',
':FacebookAuthComponent',
':AmazonInAppPurchaseComponent'

34. 3 . S WA P C O M P O N E N T S
s e t t i n g s . g ra d l e
/* Implementations */
':PassThroughAdsComponent',
':AMZNMediaPlayerComponent',
':FlurryAnalyticsComponent',
':LoginWithAmazonComponent',
':AmazonInAppPurchaseComponent'

35. 3 . U P D AT E D E P E N D E N C I E S
b u i l d . g ra d l e
compile project(':TVUIComponent')
compile project(':UAMP')
compile project(':AMZNMediaPlayerComponent')
compile project(':PassThroughAdsComponent')
compile project(':FacebookAuthComponent')
compile project(':AmazonInAppPurchaseComponent')

36. 3 . U P D AT E D E P E N D E N C I E S
b u i l d . g ra d l e
compile project(':TVUIComponent')
compile project(':UAMP')
compile project(':AMZNMediaPlayerComponent')
compile project(':PassThroughAdsComponent')
compile project(':LoginWithAmazonComponent')
compile project(':AmazonInAppPurchaseComponent')

37. 3 . A C T I VAT E C O M P O N E N T I N A C T I V I T Y
N a v i g a t o r. j s o n
"com.amazon.android.uamp.ui.PlaybackActivity": {
"verifyScreenAccess": true,
"verifyNetworkConnection": true,
"onAction": "CONTENT_RENDERER_SCREEN"
}

40. 4 . C U S TO M I Z E T H E L O O K & F E E L
N a v i g a t o r. j s o n
C H A N G E T H E F O N T
4 0 + E M B E D D E D F O N T S + C U S TO M
"branding": {
"globalTheme": "AppTheme",
"lightFont" : "Roboto Light",
"boldFont" : "Roboto Bold",
"regularFont": "Roboto Regular"
}

41. 4 . C U S TO M I Z E T H E L O O K & F E E L
ContentBrowseActivity

42. 4 . C U S TO M I Z E T H E L O O K & F E E L
FullContentBrowseActivity

43. S TA RT TO D AY !
D O W N L O A D
github.com/amzn/fire-app-builder
D O C U M E N TAT I O N
bit.ly/FireAppBuilderDoc

44. WEB APP
STARTER KIT

45. W E B A P P S TA RT E R K I T
STREAMING MEDIA PLAYERS
Web-Based Template for easily create
Media Streaming Apps
W E B - A P P S F O R T V
T H E E A S I E S T WAY
Optimised for the big screen
Handles JSON, MRSS and YouTube
Easily editable via CSS
Test directly on Fire TV through Web App Tester
bit.ly/WASKgithub

46. bit.ly/firetvebook
F R E E E B O O K !

47. THANK YOU!
Mario Viviani
@mariuxtheone
@AmazonAppDev
vivianim@amazon.co.uk
developer.amazon.com/appstore
bit.ly/firetvebook